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Android Customer Relationship Management

Application

Customer Relationship Management (CRM) is a system for


managing a companys interactions with current and future
customers. It often involves using technology to organize,
automate and synchronize sales, marketing, customer service,
and technical support.
Base CRM is the sales tracking app you always wanted. By
streamlining your contacts and sales into a simple, mobile
workflow, Base CRM makes growing your business easy.
Manage your contacts, track sales, log calls or create
tasks all from your Android phone or tablet. Then watch as all of
your changes are instantly synced with the Base CRM web app
at getbase.com. The next generation CRM allows you to easily
capture information during or after meetings and carry your
sales data with you everywhere you go.

Modules and their Description


1. Marketing Employee Login
2. Contact
3. Lead
4. Opportunity
5. Successful Conversion
6. Failure
Description:
1. Marketing Employee Login:
This is an android application for marketing persons
to maintain and manage their leads through an

android application. They may add edit contacts in


their application. It consists of three stages to mark a
conversion.
2. Contact:
When a new contact is added he is added as contact.
3. Lead:
When a contact takes interest the product/service he
is marked as a lead since there is a chance to selling
to that customer.
4. Opportunity:
When a lead seems like he is going to buy the
product/service he is marked as an opportunity.
5. Successful Conversion:
When an opportunity list person buys the
product/service he is marked as a conversion. This
credit is added to that marketing person credit.
6. Failure:
When a person in contact/lead or opportunity seems
like there is no chance of him buying from us he is
marked as a failure and added to fail list.

Hardware Requirement:

i3 Processor Based Computer


1GB-Ram
5 GB Hard Disk
Internet Connection
Android Device
1 GB RAM
4 GB ROM
Processor 1 Ghz Dual Core or Higher

Software Requirement:

Windows 7 or higher
Android Development Toolkit(ADT)
Visual Studio 2010
SQL Server 2008
Android 4.0 or higher

Advantages
Better Customer Service
More Customers and Revenue
Simplified Marketing/Sales

Disadvantages:
May get inaccurate results if data is not inserted in correct
manner.

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