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Art of Communication and Closing Sales

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Date

Time Country Venue

9AM 24/11/2016 - 25/11/2016
Malaysia Armada PJ
5PM
9AM 28/8/2017 - 29/8/2017
Malaysia Armada PJ
5PM

Overview

The Art of Communication and Closing sales is a practical training workshop that is pertinent to
any service industry who who offer products, service or consultancy to clients.
It trains participants to be superior in communicating with co-workers and clients.

This course also covers how to close sales as well as how retain prospects and potential
customer interest in your services and products.

Learning Outcomes

Upon completion of this program participants will be able to:

Establish rapport fast with clients

Utilise skills in verbal and written communication to impress, influence and inspire others
Apply strategies in the Art of Selling to become an outstanding master-persuader.
Develop confident sales personality
Convert cold prospects to warm customers that follows you and keep coming back for
more

Who Must Attend

This course is suitable for marketing and sales personnel who want to raise their confidence in
closing sales with excellent communication skills.

Course Details


DAY 1: BUSINESS COMMUNICATION SKILLS
Module 1: The communication process!
Purpose of communication
Elements of communication
Successful communication
Cross cultural communication

Module 2: Communication and its need in business development

How to communicate effectively
Impress with verbal and written business communication

Module 3: Designing persuasive business communication!

Goal setting, 5W strategy.
Originating source of message received by target audience
Marketing communication
Module 4: Impact of communication on customer buying behaviour
Understanding how communication is important in purchase behaviour.
Response behaviour
Effect on customers making-decision process

DAY 2: The ART OF CLOSING

Module 5: Primary Tools of influence:
Who do you want to influence?
Why do you want to influence?
How do you leave an amazing impact on your prospects?

Module 6:The Telephone Challenges

The key ingredients of telesales
Points to ponder while selling on the phone
What is NWWAM?

Module 7: Converting prospects to real customers

Why customer should buy your product or service ?
Eight distinctive patterns people use to buy things
Types of Test Closes to test clients' readiness to 'buy'

Module 8: Handing Objections with High EQ

Is objection really an objection?
Primary tools for handling objections and rejections
Ten steps for elevating your EQ in handling concerns

Methodology

This is a highly interactive training program, whereby participants are to gain the learning
points through experiential activities.

Course Leader

Sara Aghaeian
PhD in International Business,(Branding)
MBA , (International Business and Marketing )
Bachelor in Mathematics
Sara is a professional corporate trainer and motivator. She speaks on Branding, Sales and
mMrketing, PMP and leadership and management areas.
Sara comes with a solid 12 years of corporate working experience in a diverse range of
industries including oil and gas, manufacturing, retail, education in many parts of the world.
Her last tenure in an International Education Group as the Group Sales and Marketing Leader
and the Head of A&P overseeing 6 branches all over Malaysia with a strong team of more than
60.
Her highest achievements include Defining business activities for local & international market
according to the market requirement and helping many companies to expand their brands
internationally and steadily grow sales to 15% in new territories. She improved more than 50%
of her staffs productivity through her new established strategy of Golden OC.
She has also opened up new line of business collaboration with internation partners and help
increase her orgnisations profits from 7% annually during her three years of contributing to the
renowned tertiary establishment.
As a confident speaker and trainer, Sara has trained hundreds of representatives from many
multinational companies, governmental ministries from various countries that include:
Ministry of Gas and Oil, Oman Royal Court
Ministry of telecommunication, Oman
Oil and Gas, Saudi
Oil and Gas, Oman
Embassy of Philippines
Oman Tel
Aramco
Shell
Among her participants, Sara is known for her interesting and applicable content and unique
presentation skills that are delivered in a vibrant pace. She is able to engage participants
actively with a practical methods use in real business life and problem solving on the job.
When she is not on the public speaking or corporate training circuit, Sara consults on business
development, strategic management and marketing.

Testimonies

"It was the first time that I am sad when I finished my training course." Ahlam, Chef Executive of National Bank.

"The most exciting and applicable training session I had till today." Ali Al Candy, Finance Manager.

Investment

Normal fee
Sign up 1 pax
Pay before course starts
MYR 2,780.00
USD 650.00
Early Bird
Sign up 1 pax
Pay 14 days before course starts
MYR 2,180.00
USD 500.00
Group Fee
Sign up 3 pax or more
Pay 14 days before course starts
MYR 2,080.00
USD 480.00

(Fee inclusive of GST, Buffet Lunch, Refreshment, Welcome Pack, Training Materials Certificate of Achievement)

Certificate
Upon successful completion of this program, you will receive a Certificate of Achievement.
Certificates are distributed on the final day of the program.

Payment mode:
1. ONLINE PAYMENT by Credit card: You can opt to register and pay online with our latest
payment integration system through our website.
2. BANK IN CHEQUE
Bank in and then scan the Bank-in slip and email to us before the course commence to confirm
your seat.
Courier your cheque payment to our Finance HQ.
*Note that we DO NOT take any payments during the event.
3. BANK IN CASH:You can also pay by cash through bank-in our company bank account.
4. Telegraphic Transfer- You can also opt to use GIRO or telegraphic transfer of payment via
international banks.