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BCU Doubles Down on Financial Wellness with Enrich Education Platform

Partnership to produce financial well-being command center for Credit Union members.
San Diego, CA, January 26, 2017 --(PR.com)-- BCU has selected the award-winning Enrich Financial
Wellness Platform from iGrad to be the online and mobile centerpiece of BCU's enhanced Life. Money.
You. financial education program. The Life. Money. You. microsite will be a financial well-being
command center for the 200,000+ BCU members as they pursue their goals.
Because we're a not-for-profit financial institution owned by our members, we are very careful about
who we partner with, said Buck Austin, BCU's Member Education Program Manager, adding, We went
through a rigorous market analysis process and iGrad clearly set themselves apart from any other
company because of their innovative approach to personalized learning and the high quality of
resources.
BCU is a pioneer in leveraging innovative technology to deliver the best available financial wellness
resources to their members. BCU recently completed a major upgrade to their Mobile Banking
experience, and will be rolling out a new Online Banking site to offer greater accessibility via wearable
technologies.
Our promise to those we serve is 'We've Got Your Back' and we believe the Enrich Platform will help us
deliver that to our members. Enrich will help us put more of our members on the path to reaching their
aspirations, says Mr. Austin.
iGrad has a long-standing commitment to using technology to deliver an effective learning experience,
and the platform benefits from a deep source of user data. The interactive platform employs adaptive
learning and personalized action plans to maximize engagement, and offers rich resources such as videos,
games, and articles.
We now have a very defined understanding of how to engage learners, says Kris Alban, Executive Vice
President at iGrad. The Enrich platform is the most comprehensive and interactive financial wellness
education tool in the marketplace today. We are very pleased to partner with BCU and are looking
forward to assisting them in achieving their goals.
About iGrad:
iGrad, a technology-driven financial wellness education company, encompasses two unique and
award-winning white-label platforms: iGrad and Enrich, both designed to cover a wide spectrum of
money stresses and needs. Both platforms offer a high level of interaction, customization, and adaptive
learning technology.
iGrad is a three-time winner of Education Program of the Year (The Institute for Financial Literacy), Best
Product award for three years running (University Business Magazine), as well as the Outstanding
Consumer Information Award (AFCPE).

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The iGrad platform - for higher education - is established in over 600 schools, empowering students to
make wise financial decisions and easing their financial stress.
The Enrich platform - for employers and financial institutions - uses a prescriptive approach to develop a
personalized financial wellness action plan for every user.
About BCU:
BCU is a $2.5 billion full-service, not-for-profit, financial institution providing SEG and community
banking to over 200,000 members in all 50 states and Puerto Rico. BCU is noted for setting new
standards in bringing together technology and member service in the fast-changing world of financial
services. As an organization, BCU is committed to improving members' financial well-being through the
brand promise We've Got Your Back. Membership is open to several prestigious employers around the
country and those living or working in Chicago-area communities.

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Contact Information:
iGrad
Egan O'Keefe
760-487-8414
Contact via Email
http://Schools.iGrad.com
https://www.BCU.org/

Online Version of Press Release:


You can read the online version of this press release at: http://www.pr.com/press-release/703080

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