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A Brand and a Plan: Womenkind Puts Their Expertise to Work for

Entrepreneurs

Developing a comprehensive marketing plan for large brands with layers of decision makers can
sometimes take up to a full year. Womenkind has effectively gotten that down to 4 to 6 weeks. Make
that intensive weeks.

New York, NY, April 21, 2017 --(PR.com)-- After a decade of working with blue-chip clients including
Citibank, TD Ameritrade, Post Foods, Mutual of Omaha, and KFC, Womenkind has developed a
streamlined approach to help start-ups launch a marketing program with an expedited timeline and budget
to match.

We get regular calls from start-ups who don't have a CMO or the resources that most Fortune 1000
companies have, but they have passion, great ideas and a drive to succeed. It's so hard to turn them
away, says Sandy Sabean, Chief Creative Officer and co-founder of Womenkind, so we got creative.

Not only did the leaders of Womenkind see this as a challenge to become more nimble and flexible as an
organization, they also saw the opportunity of tapping into the increasing number start-ups and their need
for branding. A report from the Global Entrepreneurship Monitor (GEM), finds that 27 million
working-age Americans--nearly 14 percent--are starting or running new businesses. That's a record high.

Kristi Faulkner, President and co-founder adds, Our thinking is this: if you'd be willing to work with us
efficiently and quickly, we could offer you a 'Entrepreneur's CMO Package' at a discounted rate and
shortened timeline. For that price, we would deliver you the strategy and branding elements you need to
launch and market your brand effectively."

Developing a comprehensive marketing plan for large brands with layers of decision makers can
sometimes take up to a full year. Womenkind has effectively gotten that down to 4 to 6 weeks. Make that
intensive weeks.

In the past eighteen months, Womenkind has collaborated with Chuze, the grocery shopping app; Geek
Girl Rising, a new book chronicling women in tech; Gender Fair, an organization that identifies which
companies demonstrate gender fairness; and is currently working with a new sunscreen company, Love
Sun Body.

About:

Womenkind (www.womenkind.net) is a strategic marketing firm that helps clients strengthen their
relationship with women. We uncover the authentic needs, desires and preferences of women for the
benefit of a brand's bottom line. We research tirelessly, unearth original insights and transform our
discoveries into effective strategy and award-winning creative campaigns that delight and deliver.

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Contact Information:
Womenkind
Sandy Sabean
212-660-0400
Contact via Email
www.womenkind.net

Online Version of Press Release:


You can read the online version of this press release at: http://www.pr.com/press-release/713476

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