Plan

Contents

Ideas 1
Moodboard/Mock up 2
Target Audience 3
Audience Figures 3
Competitors 3
Market 3
Timescale 4
Legislation 4
Team Members and roles 5
Location Recce 6
Program Design Format 8
Issues and Solutions 8
Contingency Plan 8
Idea 1
Song: Biggie Smalls Mo Money Mo Problems
It is about a man throwing a BBQ. Loads of people turn up, the host takes interest in a girl
and they have a good time dancing and partying at the BBQ. After everyone leaves them two
stay and they have a few drinks around a fire
Idea 2
Sigala - Easy Love
Man rings friends to all meet up and skate. Multiple shots on screen of each skater skating
their own route. After they meet up lots of different shots on them skating to the skate park.
When they get to the skate park they have fun and skate. They start to leave 1 by 1 when its
late

I chose the first idea. This is because BBQs

resemble good times and hot weather. It will more
likely interest viewers to watch the music video
rather than skating. Some people
dont like skating and may find it
boring so having a BBQ will be
attract a wider range of people. The
vibe the song gives off is a summery
vibe so a BBQ is well suited because
it resembles summer.
My survey monkey results showed
that the first idea was the most
popular choice. A respondent said
that skating is boring. This means
that by doing the other idea, a group
of people would immediately not
watch it. Another respondent liked
the first idea more because it had more of a storyline to it. This would be more interesting for
the viewers because its as if they are watching a story and theyll get to find out what
happens next.
Survey respondents suggested that changing the speed of some of the shots for effect. This
means I can set the tempo of the video and change it up.
Mood Board/Mock Up
Target Audience
The target audience for my music video is mainly aimed at young adults. 16-25 year olds are
more likely to listen to rap music than anyone older or younger. Younger people are less
likely to listen to it because their parents may not allow them to. It tends to appeal to younger
people more than other ages. These people would be located in urban areas, areas similar
to the places these rappers were raised in. Also many people who listen to it have a similar
lifestyle so that they are able to relate to whats being said in the song. Compare to other
productions.

Audience Figures
Released in 1996 on YouTube the song I have chosen reached nearly 35,000,000 views. For
2 weeks the single topped the Billboard Hot 100. The song achieved platinum certification in
the US and there were over 1,300,000 units sold. In the UK 200,000 units were sold.
Competitors
One song by a the musician Tupac called I Get Around is in direct competition with me. This
song reached nearly 38,000,000 views, almost 3 million views more than my chosen song.
In 1993 it hit 11th place on the US Billboard Hot 100 and sold 700,000 copies. This song
brings vibe similar to the vibe my song gives off. Both songs are very upbeat and give off a
summer feel to it. Both of these songs were made within a few years of each other. This tells
us that both these songs are in direct competition with each other.
Snoop Dogg is another competitor of mine. He makes music that is the same style (G-Funk)
as the song I have chosen. It has reached over 52,000,000 views on YouTube and has sold
700,000 units. The music video is party themed, similar to how I want mine to be. This
reached 14 million more views than the song I have chosen so I will take some ideas from
the music video and add it to mine to hopefully boost the viewing rates.
Market
The market needs another production like this. It is becoming summertime and by bringing
out a music video that is upbeat is good because its giving off good vibes and making
everyone who listens excited for summer.
This song is quite old so re-releasing it will be good for the market. It is good because of the
fact its an old song that had been released in America and people in the UK may not have
heard of it. This opens up a new audience for this song and by doing this it can increase the
views and money made by the song.
It fits in because it is just becoming summer and this song will work very well to make people
excited for the hot weather to come

Plan

Timescale

Morning Midday Afternoon

th
18 May
19th May Film BBQ Film at the Shed
22nd May Begin Editing Edit Edit
26th May Reshoot
29th May Finish Editing

Legislation

In my production there will be no crime or disorder happening during it. I have no intention to
encourage criminal action in my video. The intention of my video is to give out a good
summer vibe to people who listen and to hopefully make them happy. There will not be any
negative concepts.
My production will not be filmed in a public place so I do not need to worry about invading
the publics privacy by filming them without permission. It is being filmed in my own back
garden. This means I can film wherever I want to.
Team Members and Roles
Director
Shane Hampden
Camera Operators
Shane Hampden
Sam Salameh
Victoria Pethrus

Actors - They are going to be at the BBQ having a good time

Milly Loader
Sam Salameh
Victoria Pethrus
Lucy West
Jack Smith
Louis Brown
George Flynn
Denis Wright
Cameron Khan Hinton
Joey Stephens

I have conformation from them below in a group chat

Backup Actors
Joe Zematis
Liam Whyatt
Pat Hudson
Pat Lyne
Ruby Cruse
 Location Recce
Please produce a location recce for EVERY location used

Insert photo of location (do not draw) Type of room/area:

Garden
Location Address:
76 Clonmel Way
Burnham
Sat Nav details (Post
code):
SL1 7DB
Nearest Train Station:
Burnham Train Station
Nearest Bus stop:
Gore Road
Lighting Information: Solutions:

House well lit

Sound Information: Solutions:

Natural

Power Information Solutions:

Power sockets available all over the

house

Hazards Solutions:

Hot BBQ Stay away from BBQ

Undercooked food Make sure host knows what hes doing
 Location Recce
Please produce a location recce for EVERY location used

Insert photo of location (do not draw) Type of room/area:

Shed
Location Address:
52 Marescroft road

Sat Nav details (Post

code):
SL2 2LW
Nearest Train Station:
Burnham Train Station
Nearest Bus stop:

Lighting Information: Solutions:

Lights in the shed

Sound Information: Solutions:

Natural sound

Power Information Solutions:

Plug sockets inside the shed

Hazards Solutions:

Tripping over Look at whats on the floor

Programme Design Format
This production will be uploaded to YouTube
Issues and Solutions
I do not own the songs so It may be taken down due to copyright. To avoid this I will not
monetise the video so it falls under the fair use act
Contingency Plan
There is a change that the weather could be bad that day. If this happens when it comes to
the day of the filming then I will have to postpone the filming until there is a sunny day my
actors and actresses will be able to attend. The date of that will be on a day within the next 2
weeks.
One of my locations I have access to 24/7 because it is being filmed at my house. It is very
unlikely that my second location will be unavailable but if for a reason it is I will have to
postpone the filming there until another sunny day where all of my actors will be able to
attend.
If some actors are unable to turn up to the filming then there are backup actors that can fulfil
the places of the ones that cant make it.