Wordpress Como Dominarlo Desde El Principio

WORDPRESS
CMO DOMINARLO DESDE EL PRINCIPIO
CETIC
///////////////////////////////////////////////////////////////////
miguelsanchez.com Jornadas Tecnolgicas

CONSIDERACIONES
PREVIAS
LA JORNADA
VUESTROS OBJETIVOS
GUA DE REFERENCIAS
MI AYUDA
miguelsanchez.com
CMO
POR QU SEGURIDAD
EMPEZAR
CONTENIDOS DISEO
in a
ROCKET
WHY WORDPRESS
---
OPEN SOURCE
WORDPRESS: Cmo dominarlo desde el principio

Free to use & open standards.
Users are in control.
OPEN Customizability & exibility.
SOURCE Community & support.
Security & auditability.

OPEN SOURCE EASY

WORDPRESS.COM WORDPRESS.ORG
1 5
NO DOMAIN CLICK MIN
NO HOSTING
APS
Cloudron
Fantastico
Installatron
Softaculous

CODEX Blogging
University

OPEN SOURCE EASY COMMUNITY

MULTIMEDIA

1

ACCEPTED FILETYPES
DOCUMENTS
.pdf (Portable Document Format; Adobe Acrobat)
.doc, .docx (Microsoft Word Document)
.key (Apple Keynote Presentation)
.ppt, .pptx, .pps, .ppsx (Microsoft PowerPoint Presentation)
.odt (OpenDocument Text Document)
.xls, .xlsx (Microsoft Excel Document)
.zip, if you have the WordPress.com Premium or
WordPress.com Business plan
SOURCE: WordPress - Accepted Filetypes.

ACCEPTED FILETYPES
IMAGES AUDIO
.jpg .png .mp3 .ogg
.jpeg .gif .m4a .wav
VIDEO
.mp4, .m4v (MPEG-4) .mpg
.mov (QuickTime) .ogv (Ogg)
.wmv (Windows Media Video) .3gp (3GPP)
.avi .3g2 (3GPP2)
SOURCE: WordPress - Accepted Filetypes.

MULTIMEDIA FLEXIBLE

BLOGGING
PLATFORM CMS
Content Management System

PLATFORMS POWERING ONLINE WEBSITES
33 %
SOURCE: "Website hacked trend report" by Sucuri.

PLATFORMS POWERING ONLINE WEBSITES
SOURCE: "CMS Usage Statistics" by Built With.

PERSONAL WEBSITE / BUSINESS / EDUCATIONAL WEBSITE
BLOG E-COMMERCE LMS
e.g. WooCommerce - Easy Digital Downloads e.g. LearnDash / LearnPress
MEMBERSHIP SOCIAL NETWORKING / CLASSIFIED ADD /

WEBSITE FORUMS / Q&A JOB BOARDS
e.g. MemberPress - S2Member e.g. bbPress - BuddyPress e.g. AWPCP Classieds - WPJobBoard
WIKI / DIRECTORY NEWS ETC.
e.g. Knowledge Base e.g. WP Frontpage News - IssueM

MULTIMEDIA FLEXIBLE EXTENDABLE

Cuntos plugins hay actualmente disponibles
en la web de WordPress?
A: Ms de 5.000 B: Ms de 20.000
C: Ms de 45.000 D: Ms de 90.000
SOURCE: WordPress - Plugin Directory.

PLUGINS + 47.000
SOURCE: WordPress - Plugin Directory.

THEMES + 2.300
SOURCE: WordPress - Theme Directory.

TEMPLATE MONSTER

ENVATO / THEMEFOREST

SECURE

100% security does not exist.
SECURITY
Security is about managing risks.

SECURITY PLUGINS

SECURE SEO FRIENDLY

BUILT IN SEO FEATURES
Permalinks.
Semantic mark up.
Categories and tags.

1

SEO: PERMALINKS

SEO: PERMALINKS

SEO: CATEGORIES AND TAGS

SEO: BEST PLUGINS

SECURE SEO FRIENDLY MULTILINGUAL

WPML Polylang

in a
ROCKET
GETTING STARTED
---
COM ORG

COM ORG
Free (+optional paid plans) Free + hosting
No editable code Fully editable code
No plugins Plugins

COM ORG

WORDPRESS.COM

1- CHOOSE A TOPIC

2- CHOOSE A HOMEPAGE LOOK

3- CHOOSE A THEME

4- CHOOSE A DOMAIN

4- CHOOSE A DOMAIN

5- CHOOSE A PLAN

6- CREATE YOUR ACCOUNT

6- CREATE YOUR ACCOUNT

MANAGE YOUR SITE

WORDPRESS SITE READY

COM ORG

WORDPRESS.ORG
BEST SHARED WORDPRESS BEST MANAGED WORDPRESS

HOSTING COMPANIES HOSTING COMPANIES
SOURCE: Performance testing by WP Site Care & CodeinWP.

How to install
automatically
(1-click install)
COM ORG

WORDPRESS.ORG

ONE-CLICK INSTALL: WORDPRESS

ONE-CLICK INSTALLER
1 2
3
4

ONE-CLICK INSTALLER

How to install
manually
(with MAMP)
COM ORG

WORDPRESS
The software package WordPress.org
+ MAMP
Macintosh + Apache + MySQL + PHP

WORDPRESS.ORG

MAMP

MAMP: INSTALL
downloads
RUN
MAMP
Please, pay attention to this important information during the installation:

MAMP: PREFERENCES
Launch MAMP and open its preferences. Check your htdocs folder location.
1 3

WORDPRESS + MAMP
1 WordPress: extract and rename 2 Move it to the MAMP's htdocs folder

Downloads MAMP / htdocs
EXTRACT RENAME MOVE
wordpress wordpress mywpsite mywpsite
3 MAMP: start servers

MAMP: PHPMYADMIN
MAMP
1 localhost:8888/MAMP

MAMP: PHPMYADMIN
MAMP
localhost:8888/phpMyAdmin
No need to choose an option for
1 "collation". It will automatically
be assigned by MySQL when the
database tables are created,
2 3 during the WordPress
installation.
Source:
Installing WordPress Locally on
Your Mac With MAMP.

MAMP
1 localhost:8888/mywpsite
2 3

4 5
mywpdb
root
root
localhost
My WP Site
wp_ MyName
************
myname@domain.com
MyName
************

CONGRATULATIONS!
Your WordPress installation is now ready, so you can start building a great website!

in a
ROCKET
SECURITY
---
100% security does not exist.
SECURITY
Security is about managing risks.

COMPUTER
1
Secure your Password Anti-virus protection
Data encryption Malware protection
own PC Firewall etc.

HOSTING
2
Choose a secure
web host
COMPUTER
1

LOGIN
3
Protect your WP Strong passwords
login page
HOSTING
2
Choose a secure
web host
COMPUTER
1

STRONG PASSWORDS
************
E-mail account/s MyName
SFTP account/s
Domain account ************

WP account
Hosting account WP database

STRONG PASSWORDS

STRONG PASSWORDS

STRONG PASSWORDS
PASSWORD MANAGERS
KeePass 1Password
+
TWO FACTOR AUTHENTICATION (2FA)
Authenticator Authy
STRONG PASSWORDS

STRONG PASSWORDS

STRONG PASSWORDS

LOGIN
3
Protect your WP Strong passwords
Limit login attempts
login page
HOSTING
2
Choose a secure
web host
COMPUTER
1

STRONG PASSWORDS

LOGIN
3
Protect your WP Strong passwords Change admin account
login page
HOSTING
2
Choose a secure
web host
COMPUTER
1

CHANGE THE ADMIN USERNAME
admin

DON'T JUST RENAME
RENAME
Admin MyName

DON'T JUST RENAME
http://mysite.com/?author=1

CREATE
Admin MyName

ADMINISTRATOR
CREATE
Admin MyName

ADMINISTRATOR
REMOVE
Admin MyName

PERMISSIONS
4
Manage main Secure your admin account
Use Editor account for content work
roles
LOGIN
3
login page
HOSTING
2
Choose a secure
web host
COMPUTER
1

STRONG USER PERMISSIONS
3
4
2

Admin Editor Author Contributor Subscriber
Post: Edit
Post: Delete
Post: Publish
Post: Edit Published
Post: Delete Published
Post: Edit Other's
Post: Delete Other's
SOURCE: Roles and capabilities by WordPress.

Pages: Publish
Pages: Delete
Pages: Edit Other's
Pages: Delete Other's
Pages: Read Private
Pages: Edit Private
Pages: Delete Private

Files: Upload
Files: Edit
Manage Categories
Moderate Comments

Plugins: Install
Plugins: Activate
Plugins: Update
Plugins: Edit
Plugins: Delete

Users: Create
Users: Edit
Users: Promote
Users: Delete
Users: See All

Themes: Install
Themes: Edit
Themes: Edit Options
Themes: Update
Themes: Switch
Themes: Delete

Content: Import
Content: Export
Edit Dashboard
Manage Site Options
Update Core

UPDATES
5
Keep your WP WordPress
Plugins
updated Themes
PERMISSIONS
4
roles
LOGIN
3
login page
HOSTING
2
Choose a secure
web host
COMPUTER
1

ALWAYS UPDATED

ALWAYS UPDATED

ALWAYS UPDATED

UPDATES DOWNLOADS
5 6
Keep your WP WordPress Use well known Plugins
Plugins Themes
updated Themes
sources
PERMISSIONS
4
roles
LOGIN
3
login page
HOSTING
2
Choose a secure
web host
COMPUTER
1

UPDATES DOWNLOADS BACKUPS
5 6 7
Keep your WP WordPress Use well known Plugins Schedule Plugins
Plugins Themes Themes
updated Themes
sources copies
PERMISSIONS
4
Manage main Secure your admin aacount
roles
LOGIN
3
login page
HOSTING
2
Choose a secure
web host
COMPUTER
1

NOT YOUR HOSTING NOT YOUR HOSTING
Amazon S3 Google Drive Dropbox

BACKUPS: BEST PLUGINS
BackupBuddy VaultPress BackWPup

BACKUPS

BACKUPS
VaultPress

BACKUPS
BackWPup

SECURITY: BEST PLUGINS

in a
ROCKET
CONTENT
---
Comments POSTS PAGES
Categories Tags

1

Structured data > Microdata

in a
ROCKET
DESIGN
---
THEMES

BASIC SETUP EDIT STYLES
INSTALL THEMES CREATE THEMES


1
2


1

mysite wp-content themes mytheme css style.css


1
2

TEMPLATE MONSTER

ENVATO / THEMEFOREST


THEMES: FRAMEWORKS
Divi Genesis

PARENT THEME
COPY
CHILD THEME CHILD THEME

GRACIAS
WORDPRESS CMO DOMINARLO DESDE EL PRINCIPIO
CETIC
///////////////////////////////////////////////////////////////////
miguelsanchez.com Jornadas Tecnolgicas

Wordpress Como Dominarlo Desde El Principio

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Wordpress Como Dominarlo Desde El Principio

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WORDPRESS

CMO DOMINARLO DESDE EL PRINCIPIO

miguelsanchez.com Jornadas Tecnolgicas

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

SOURCE: WordPress - Accepted Filetypes.

WORDPRESS: Cmo dominarlo desde el principio

SOURCE: WordPress - Accepted Filetypes.

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

SOURCE: "Website hacked trend report" by Sucuri.

WORDPRESS: Cmo dominarlo desde el principio

SOURCE: "CMS Usage Statistics" by Built With.

WORDPRESS: Cmo dominarlo desde el principio

MEMBERSHIP SOCIAL NETWORKING / CLASSIFIED ADD /

WIKI / DIRECTORY NEWS ETC.

e.g. Knowledge Base e.g. WP Frontpage News - IssueM

WORDPRESS: Cmo dominarlo desde el principio

MULTIMEDIA FLEXIBLE EXTENDABLE

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

MULTIMEDIA FLEXIBLE EXTENDABLE

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

MULTIMEDIA FLEXIBLE EXTENDABLE

SECURE SEO FRIENDLY

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

MULTIMEDIA FLEXIBLE EXTENDABLE

SECURE SEO FRIENDLY MULTILINGUAL

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

No editable code Fully editable code

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio

WORDPRESS: Cmo dominarlo desde el principio