Ather Nawaz

Ph.d. stipendiat

Danish-Pakistani CBS students searched for experiment concerning

PhD study
I am a PhD student who is currently in the process of my education at Copenhagen Business School.
For the purpose of my research, I seek 15 participants.

The purpose of study

The objective of my study is to get an insight into the user’s way of designing and organizing contents of
a websites and how culture shapes the users way organization. The purpose of this study is to explore the
similarities and differences in the way different group of people organize web contents and porblematize
the notion of culture.

Participant criteria
All participants are of Pakistani origin.
The participant must have primary and secondary education in Denmark
The participant should be aged between 18-35 years
The participants of the research should be or have been studying in Copenhagen Business School

Activities for the experiment

• To search for specific information on the CBS website.
• To sort the small cards in different orders.
• To measure the participants 'overall satisfaction of CBS' website.
• To register the participants' overall Feedback

It is for the record pointed out that the study does not aim to measure the individual student's intelligence
or other skills. The trial is only a contribution to the understanding of how information is perceived and
used by a specified group.

Participants are free to use any language for describing the experiment, and conversation with
experiment leader will be conducted in English and/or Urdu.

Duration of experiment
The attempt made and the accompanying feedback will total estimated take about 80-90 minutes.
Participants are encouraged to have set aside two hours for the experiment.

Reimbursement
Participants in the study will be presented with a gift voucher of 200 DKK that can be used in any shop
in Frederiksberg Center.

Location:
Howizvej 60,5 (Building vender Kilevej)
Locaiton on Google Maps:
http://www.tinyurl.dk/19684
All experiments will be conducted in the Department of Informatics.
Department website: http://www.cbs.dk/research/departments_centres/institutter/node_8155

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Ather Nawaz
Ph.d. stipendiat

Timetable for experiments

Week 32-33, August 11-17
August 11, August 12, August 13, August 16, August 17,
Time
Wednesday Thursday Friday Monday Tuesday
10-12 1 2 3 10 13
13-15 4 5 6 11 14
15-17 7 8 9 12 15

Because of the extent of my research and the limiting number of Danish-Pakistani students in CBS, I
would urge everyone to forward this message to other students, so I can achieve the required number of
participants for this study. Feel free to contact me if you need more information
Please write me if you want to participate in the experiment: an.inf @ cbs.dk

Ather Nawaz

PhD Fellow

Copenhagen Business School

Institut for Informatik(INF)/
Department of Informatics (INF)
Howitzvej 60,5.sal DK-2000 Frederiksberg
Tel.: (+45) 3815 2396 | Mob.: (+45) 2479 4384| an.inf@cbs.dk
www.cbs.dk/staff/nawaz