Professional Documents
Culture Documents
8. A foreign terrorist kidnaps your firm's marketing VP 12. Some people argue that _____ is the most difficult and
while the VP is in the host country. This is a harsh example most important part of strategic management.
of: a. SWOT analysis
a. economic development. b. strategic formation
b. infrastructure. c. strategic execution
c. political risk. d. strategic analysis
d. international law. e. strategy evaluation
e. social risk.
13. Bobby, a product manager, wants to increase the
9. Sherry is a first-line supervisor at Rooftop Corporation. market share of his product. He is unsure about how to go
She is most concerned with which level of goals? about it, not knowing for sure how costs, price, the
a. Operational goals competition, and the quality of his product will interact to
b. Tactical plans influence market share. Bobby is operating under a
c. Strategic goals condition of _____.
d. Mission statement a. risk
e. Vision b. ambiguity
c. certainty
10. Jerrica, a finance manager at LRV industries, is asked d. uncertainty
by her boss to develop a plan in the event that company e. brainstorming
sales drop by 20 percent or more. This type of plan is
known as _____. 14. Managers are considered to have a(n) _____ style
a. contingency planning when they prefer to consider complex solutions based on
b. financial planning as much data as they can gather.
c. crisis planning a. behavioral
d. consumer protection b. conceptual
e. environmental planning c. directive
d. analytical
11. What type of organizational unit has a unique business e. classical
mission, product line, competitors, and markets relative to
other units in the same corporation? 15. The concept that people have the time and cognitive
a. Product unit ability to process only a limited amount of information on
b. Functional unit which to base decisions is known as:
c. Strategic business unit a. satisficing.
d. Operational unit b. bounded rationality.
e. Business consulting group unit c. classical model of decision making.
d. normative approach.
e. scientific approach.