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LIST OF TABLES

TABLE PARTICULARS PAGE NO


NO

1 Age group of the respondents 17


Gender of the respondents
2 19
Marital status of the respondents
3 21
Educational qualification of the respondents
4 23
Occupational status of the respondents
5 25
Monthly income of the respondents
6 27
Family size of the respondents
7 29
Mode influencing to purchase
8 31
Usage period of DTH
9 33
Number of channels viewed
10 35
Mode of payment
11 37
Guarantee offered for the DTH
12 39
Guarantee period
13 41
Favourite facility in the DTH
14 43
Factors influenced to prefer DTH
15 45
Viewing advertisements for sale of DTH
16 47
Better media for advertisement
17 49
Contacting service provider
18 51
Sources of contacting service provider
19 53
Necessity of DTH
20 55
Most prefered DTH
21 57
Purposes of using DTH
22 59
Problems in DTH
23 61
Different kinds of problems
24 63
LIST OF CHARTS

CHART PAGE NO
PARTICULARS
NO
1 18
Age group of the respondents
2 20
Gender of the respondents
3 22
Marital status of the respondents
4 24
Educational qualification of the respondents
5 26
Occupational status of the respondents
6 28
Monthly income of the respondents
7 30
Family size of the respondents
8 32
Mode influencing to purchase
9 34
Usage period of DTH
10 36
Number of channels viewed
11 38
Mode of payment
12 40
Guarantee offered for the DTH
13 42
Guarantee period
14 44
Favourite facility in the DTH
15 46
Factors influenced to prefer DTH
16 48
Viewing advertisements for sale of DTH
17 50
Better media for advertisement
18 52
Contacting service provider
19 54
Sources of contacting service provider
20 56
Necessity of DTH
21 58
Most prefered DTH
22 60
Purposes of using DTH
23 62
Problems in DTH
24 64
Different kinds of problems

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