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QUESTION #1: How does a monopolist maximize its profit?

The monopolist's profit maximizing level of output is found by equating its marginal
revenue with its marginal cost, which is the same profit maximizing condition that a perfectly
competitive firm uses to determine its equilibrium level of output.

REFERENCE: https://www.cliffsnotes.com/study-guides/economics/monopoly/profit-
maximization

QUESTION #2: Give examples of companies operating as monopolist in the Philippines

MERALCO
PLDT
ABS-CBN Corp.
Tide-Ariel

Well, Meralco is one. Meralco is the Biggest electric company in the Philippines and the
only supplier of electricity in Metro Manila. I've never heard of any part of the Philippines
who has 2 or more supplier of electricity.

Digitel was one of the biggest telco companies in the Philippines. I was sold by PLDT.
Now, only PLDT and Globe competing each other.

Lopez group includes PLDT and MERALCO. They also own the biggest tV network in
the Philippines which is ABS-CBN.

SKY cable is also the largest cable provider owned by ABC-CBN corporation.

When it comes to detergents, it's either Tide or Arial but obviously, its the same
company the produces both.

Source(s):http://palaisip.blogspot.com/2011/06/philippine-business-monopolies.html

QUESTION#3: How would an understanding of market structure such as monopoly and their
respective characteristics and profit maximizing behavior to contribute for managerial decision
making?

The output decisions in case of monopoly differ in respects of the time period or
the length of time span through the monopoly firm is operating. There are two kinds of
time periods;
i. Short Run: It is a time period in which one of the variable is fixed i.e could not be
altered.
ii. Long Run: It is a time period in which all the inputs are variable i.e variables or inputs
are changeable.

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