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Journal of Information & Knowledge Management, Vol. 1, No.

1 (2002) 4956
c iKMS

Factors Impacting Knowledge Sharing

Lee Chu Keong and Suliman Al-Hawamdeh


Division of Information Studies, Nanyang Technological University, Singapore 639798, Singapore

Abstract. Knowledge sharing is the deliberate act in which standard-setting agencies, consumer societies, profes-
knowledge is made reusable through its transfer from one sional societies, and the judiciary all knowledge, rather
party to another. It is considered one of the main pillars than physical assets.
of knowledge management. For a knowledge management ini-
tiative to succeed, a knowledge-sharing culture needs to be
Drucker (1994) posits that in the knowledge society
created and nurtured within the organisation. Since knowl- the essence of management, the distinctive organ of all or-
edge is power and no one is willing to give it away freely, ganisations, is to safeguard the performance capacity, if
there is a need to create a knowledge-sharing environment not the survival, of the organisation by making knowl-
which takes into account the social and economic factors that edge productive. He contrasts this with the situation
inuence knowledge sharing. In this paper, we look at the ex-
in the previous century where the management focused
isting knowledge-sharing frameworks and propose a new one
that takes into consideration the social and economic issues on making manual work productive. Even technology no
that might aect knowledge sharing within the organisation. longer provides the competitive edge to large corporations
The framework attributes the impact to ve factors: the actors as it once did; for example, mainframes were the preserve
participating in the knowledge-sharing activity, the knowledge of large corporations. The cost of computing technology,
being shared, the channel used, the organisation concerned which fell rapidly, made it possible for even small busi-
and the broader environmental factors. Specic barriers for
each of the ve sources are suggested.
nesses to take advantage of IT and challenge the bigger
rivals. Another reason is that because technology is ex-
Keywords: Knowledge sharing; Intellectual property. plicit and tangible, it is the most replicable part of an
organisations assets. While Intel spent US$ 1 billion,
and took more than a year, to create its 486 microproces-
1. Introduction
sor, Cyrix was able to clone it for US$ 10 million in 18
It is now widely recognised that in the new economy months (Weber, 1998).
knowledge is the most valuable and strategic resource Respondents to a survey conducted by Ernst &
of any organisation. It is the key ingredient to any Young in 1997 identied the following types of knowl-
organisations competitive advantage. Traditional eco- edge knowledge about customers, knowledge about
nomic factors of production (land, labour, capital and best practices and eective processes, knowledge about
entrepreneurship) have now been augmented with knowl- the companys own competencies and capabilities, knowl-
edge and talent. Porter (1990) argues that, at the level edge about the companys own products and services,
of the nation, a favourable inheritance like abundant knowledge about the emerging market trends, and knowl-
low-cost labour, mineral deposits and arable land has edge about competitors. Shih (2000) includes EQ and IQ
become less and less valuable in an increasingly global as falling within the notion of knowledge. The most valu-
economy. Sustained prosperity is governed by produc- able knowledge resides, ferments and grows in the mind
tivity, and depends on the national environment for as this knowledge, being embedded in people, is the least
competition, which is captured in a framework of in- imitable. Knowledge management has become one of the
formation, incentives, competitive pressures, and access trendiest topics in management circles, and a whole new
to supporting institutions such as schools, universities, consulting industry has emerged around it, trumpeting it

E-mail: ascklee@ntu.edu.sg

49
50 C. K. Lee and S. Al-Hawamdeh

as the new business model that will help companies to may be seen as threatening. What is natural is knowl-
utilise on the knowledge within the organisation. edge hoarding. The not invented here syndrome also
Many terms have come to be used for knowledge predominates. So, compensation and performance evalu-
sharing, among them, knowledge transfer, dissemination, ation must be used to encourage knowledge sharing and
exchange and distribution. Dening knowledge sharing as knowledge reuse.
the deliberate act in which knowledge is made reusable
for one party through its transfer by another places more
2. The Need for Knowledge Sharing
emphasis on the knowledge transfer process. The trans-
fer typically transcends geographical distance, and time. The next question is: why share knowledge? There are
It may be unidirectional (or largely so) or bi-directional, several reasons that make this activity essential. Many
vertical (between superior and subordinate) or horizontal. industrial countries today have an ageing population, im-
Increasingly, knowledge sharing will take place with peo- plying a graying workforce for many organisations. This
ple outside the organisations with customers, suppli- has led to the requirement that the knowledge they have
ers, strategic alliance partners, collaborators, regulators, accumulated over the years be codied in some form and
etc. Knowledge transfer can take many forms. It can be passed on before they retire. In the US, the older peo-
in the form writing books or research papers. Natarajan ple 65 years or more numbered 34.5 million in 1999.
and Shekhar (2000) in their book, Knowledge Manage- They represented 12.7% of the US population, about one
ment: Enabling Business Growth, state that the irre- in every eight Americans (FIFARS, 2000). In Singapore,
sistible urge to share knowledge propelled them to write this gure is 7.3% (Leow, 2000). The immense pool of
the book. Knowledge transfer can occur while deliver- experience possessed by this cohort has to be passed on
ing a lecture or making a speech or presentation. One to the next generation of workers. Other than through
example is the State of the Union Address. The US retirement knowledge can be lost through redundancy,
Constitution requires the President to update (read as resignation and even through promotion.
share knowledge with) the Congress on the State of Drucker (1994) proposes that applied knowledge is
the Union. Many countries have their own State of the eective only when it is highly specialised. Highly spe-
Nation Address delivered by their heads of states for the cialised knowledge workers means that teams become
same purpose. the work unit rather than the individual himself. They
Participating in a dialogue over coee or lunch. Xe- become productive only if combined into a single, uni-
roxs technical reps repairmen swap war stories ed knowledge. This can be seen in the 97-hour opera-
about malfunctioning copiers and these outstrip docu- tion to separate the conjoined twins Ganga and Jamuna,
mentation and classroom instruction. In the process of where a multidisciplinary team of specialists comprising
telling and analysing such stories, the reps both feed into neurosurgeons, plastic surgeons, anaesthetists, paediatri-
and draw on the groups collective knowledge. Storytell- cians, neurologists, a geneticist, dietician and physical,
ing is useful in preserving the organisational memory, and speech and occupational therapists participated. In fact,
can be used to convey values, build espirit de corps, create Dr. Chumpon Chan and Dr. Keith Goh, the neurosur-
role models, reveal how things work around the organi- geons who led the team, attributed the success of the
sation, and communicate complex ideas (Stewart, 1998). surgery and the fact that the team was able to sustain
Participating in a Community of Practice (CoP). the lengthy procedure to the great teamwork having
These are informal, ad hoc, spontaneous groups of people implicit trust in each other, and the ability to hand over
who voluntarily share similar interests and goals. CoPs part of what one is doing, having a rest, and knowing that
enable an organisation to tap into knowledge that is gen- ones fellow surgeon is going to carry on and do a good
erated and held collectively. job (SingHealth, 2001).
Collaborating in a research eort culminating in the Organisations have an enormous knowledge assets.
writing of a joint paper. Price (1963) reported that As an example (and this example considers only one type
such collaborative work had been increasing steadily and of explicit knowledge), Lucent and its predecessor com-
rapidly since the beginning of the 20th century, as in- panies have been issued more than 37,000 patents, dating
dicated by the proliferation of multi-author papers. He back to the 1800s. They currently obtain patents at the
also noted that in physics, collaborative works exceeded rate of three per day. Much knowledge sharing has to
single-author papers (Price, 1961). take place to take advantage of the knowledge silos that
As knowledge represents power, knowledge sharing is exist in organisations, to avoid reinventing the wheel, to
an unnatural act in most organisations. With the recog- reduce duplication and replication of eort, and to avoid
nition that knowledge is a valuable resource, this may the same errors. When Intel embarked on an eort to ac-
make the situation worse as making knowledge public celerate the development process of microprocessors, they
Factors Impacting Knowledge Sharing 51

found that more than 60% of the problems (they) faced style of user interface as the one they had seen at PARC
had been encountered and solved earlier by another team (Edwards, 1995).
(Yu, 1998, p. 194).
A highly mobile workforce, with frequent global 3. Technology and Knowledge Sharing
travel, supported by technologies like hot-desking (or
Knowledge sharing has been made more feasible by the
hotelling), where workers do not have their own desks,
recent rapid advances in the power of computing technolo-
but share the available workspace depending on their
gies, coupled with a signicant reduction in their prices.
needs: this is commonly practised by organisations in
The fundamental requirement of knowledge sharing has
which the sta spend a lot of time out of the oce
always been technology. The invention of language and
meeting clients. An increase in the number of large,
writing enabled knowledge sharing to take place for the
distributed organisations, brought about in part by the
rst time in 3300 bc. The movable type was the next ma-
number of mega-mergers. The Exxon Mobil Corpora-
jor technology for knowledge sharing. This was followed
tion, ranked number 1 in both Fortune 500 and Global
by the telegraph, radio, telephone, facsimile and other
500 in 2001, has 123,000 employees worldwide, and
communication technologies. Two-way radio handsets are
supplies rened petrochemical products to more than
possible for small-scale knowledge sharing, but only the
40,000 service stations that operate in 118 countries
Internet permits scaling up, and enables knowledge shar-
under the Exxon, Esso and Mobil brands. This has in
ing on a global scale. It is no wonder then that numer-
turn led to an increase in virtual teams teams that
ous IT vendors, from search and retrieval (e.g. Verity)
work across distance, time zones, and organisational
to traditional database (e.g. Oracle), have made knowl-
boundaries, and whose members may never meet at all,
edge management the cornerstone of their recent prod-
except in cyberspace. Working together apart presents
uct plans and marketing campaigns. Over 1800 software
its own set of problems. Besides the time dierence,
products have been labelled as knowledge management
team members are deprived of one anothers nonverbal
solutions (Edgar, 1999). The interest in knowledge man-
communication facial expressions, gestures, and vocal
agement is also coinciding with the maturation of tech-
inections, which provide clues to their colleagues opin-
nologies that will facilitate its success, of which Monsanto
ions, attitudes and emotions. Deciphering the meaning
has identied groupware, messaging, Web browsers, doc-
of text-based messages like the email can sometimes be
ument management, search and retrieval, data mining,
confusing, especially when the writer/sender is trying to
visualisation, push technology, and intelligent agents, as
be sarcastic or facetious (Gould, 1997). Getting together
being essential to its own knowledge management system
for lunch is impossible, and so is dropping by informally
(Hibbard, 1997).
in anothers oce. These large organisations have a large
portfolio of products and services, far too many for any
one person to fathom. The same idea can be adapted to
4. Knowledge-Sharing Framework
dierent processes, products or services.
Competition based on speed to market and shorten- In Holsapple and Joshis (1999) summary and analysis
ing product life cycles. Intel accelerated the development of knowledge management frameworks, none of the 10
process for microprocessors and ensured the quick har- analysed addressed specically knowledge sharing. Such
vesting of research results by co-locating the process de- a framework can be used to articulate and understand
velopment and production groups to facilitate exchange the dierent factors that impact knowledge sharing in an
of ideas and to enable the groups to gain an understand- organisation. It will also provide a basis for assessing the
ing of the issues they faced (Yu, 1998). current state of knowledge-sharing friendliness or readi-
One of the diculties in getting people to share ness of an organisation. This in turn, can be used to plot a
knowledge emanates from the nature of knowledge it- trajectory to a desired state in the future, presumably to
self. Knowledge is mobile and portable, and knows no one more conducive to knowledge sharing. Alternatively,
boundaries. This has made knowledge sharing poten- one can also adopt McDermott and ODells (2001) sug-
tially dangerous in that a good idea can be easily copied gestion to introduce knowledge management initiatives
when shared. In the 1970s, the idea of the graphical user that t the organisations style, as revealed by an appli-
interface (GUI) was developed at Xerox Palo Alto Re- cation of the framework.
search Center (PARC). Steve Jobs, one of the co-founders Knowledge sharing can be seen as a process taking
of Apple, was invited to tour the research facility, and place between two actors, and the process may each com-
was immediately struck by the possibilities of GUI. He prise one or more people (Fig. 1). It may take place be-
went back to Apple determined that the next genera- tween two people in a one-to-one relationship such as a
tion of machines they would market would have the same conversation over cup of coee. It may be a one-to-many
52 C. K. Lee and S. Al-Hawamdeh

Fig. 1. Knowledge-Sharing Framework.

relationship as in a person giving a presentation or de- Communication skills. Knowledge needs to be com-
livering a speech, or a many-to-one relationship as in a munication in listening, by oral means, and in writ-
group of authors speaking to a person through their ing. Language is the expression of thought, and
co-written book, and many-to-many relationship as in a the foundation of understanding. It is therefore of
WITs team presenting to the judges. The process uses primary importance in knowledge sharing, which is
one of three channels: essentially a communication process. Bad grammar,
face-to-face: unmediated (as in a dialogue over a cup inadequate vocabulary, poor writing skills (such as not
of tea); being able to tailor the language used to the audi-
face-to-face: technology mediated (as in videoconfer- ence intended) will result in ineective or complete fail-
encing); ure in knowledge sharing. Presentation skills are also
through a document (as in a videotaped recording of a important.
cooking demonstration). People skills. People skills are needed to interact suc-
cessfully with others. Those who are quick to point
Factors aecting knowledge sharing can arise from the out others faults but slow to praise their strengths,
actors, the knowledge being shared, the channel, the or- those who can communicate with computers but not
ganisation or the broader environmental climate. with people will not get along well with others at work.
They need skills like conict management, giving and
5. Factors Arising from the Actors getting feedback, consensus-building and lobbying
These factors arise because of an attribute that belongs essentially people skills.
to one or both the actors in the knowledge-sharing pro- Motivation. The possessor of the knowledge may fear
cess. A modication of these factors will require mod- losing ownership of knowledge. If knowledge is so valu-
ication of the attributes of the actors. The mobility able, and so essential to competitiveness, who would
of knowledge workers, resulting in teams where members want to share it? If anything, the importance of knowl-
originate from dierent countries and speak dierent rst edge now has made expert power truer than ever. In
languages, makes this problem worse. Singapore, the kiasu mentality may dominate. Here
Factors Impacting Knowledge Sharing 53

the possessor of knowledge may not be willing to part e.g. videoconferencing enables passion and enthusiasm,
with his or her knowledge for fear of losing out. It facial expressions and voice inections to be conveyed.
may result in losing, e.g. dependence, and therefore Face-to-face unmediated communication has the largest
the possessor may pre-empt any loss of dependence bandwidth.
by keeping quiet. Besides motivation, initiative is also
important. Document. The document may be dened broadly
Absorptive capacity. Cohen and Levinthal (1990) found as any expression of human thought, including pic-
that sharing is more likely to occur when a founda- tures, other graphic and audio-visual materials and
tion of prior relevant knowledge exists. This pro- even sculptures (Buckland, 1997). Xerox regards the
vides the foundation that gives organisational members document as the DNA of knowledge (Saw, 1999, p.
the ability to identify, assimilate and exploit external 28). Documents of all types are used by organisations
information. to share knowledge paper documents (e.g. reports,
Reputation. This has to do with perceived reliability white papers, manuals, policy statements), video and
(whether the quality would be what is required, and audio cassettes, and computer les (e.g. those gener-
whether delivery is likely to be on time), trustworthi- ated by word processors, spreadsheets and databases).
ness, being knowledgeable and prestige of the knowl- The key characteristic of the document as a channel is
edge possessor. the inability of the actors to tailor the knowledge that
Appreciation of the importance of knowledge. In a is shared to the needs and situation of the user. In this
study done at Cliord Chance, it was found that a sense, the knowledge contained in a document is xed,
problem encountered was the lack of appreciation of often for posterity. However, a document eliminates
the potential value of knowledge to another lawyer the need for coincidence of time and location between
(Webb, 1998). the actors. The knowledge is recorded in some xed
Incompatible personality. In a study of PriceWater- form. Mah (1999) captures this in the dedication in
house, Coopers found that a strong pro-active, her book, Chinese Cinderella: The True Story of an
outgoing personality is important irrespective of qual- Unwanted Daughter; she states that she hopes to cre-
ications and previous experience (Webb, 1998). ate something . . . imperishable (i.e. not lasting only
Disciplinary ethnocentrism. Owing to dierent profes- for a eeting moment), and so somebody may see it
sional training, dierences in each disciplines philos- a hundred years from now (transcends time), with-
ophy, and the process of socialisation to the norms of out actually having left their own homes (transcends
ones own profession, which tends to occur in isola- distance). The document represents the form of knowl-
tion from other disciplines, disciplinary ethnocentrism, edge sharing with the lowest bandwidth.
i.e. viewing ones own discipline as superior and most Face-to-face: unmediated. Face-to-face (unmediated)
relevant, may surface in an organisation and impede knowledge sharing takes place in meetings and brief-
knowledge sharing. ings, in presentations and lectures, in in-house train-
Technophobia. Although an increasing percentage of ing sessions, in a conversation over a cup of coee or
the workforce is computer literate, a signicant pro- over lunch, etc. The key advantage here is the ability
portion nds computers and other telecommunications of the recipient to request customisation, clarication
technologies intimidating. Training, the adoption of or elaboration of the knowledge shared. This is also
user-friendly and intuitive interfaces, and the introduc- the richest form of knowledge sharing. Knowledge can
tion of pen-based computing and speech recognition be tailored directly and immediately, and made rele-
capabilities can help nudge the workforce to a more vant to the needs of the user. The downside is twofold.
eective use of technology. Firstly, coincidence of both time and location is re-
quired in this mode of sharing. Secondly, knowledge
sharing unmediated by technology is often unrecorded,
thus lending itself to distortion.
6. Factors Arising from the Channel
Face-to-face: technology mediated. Face-to-face (tech-
The channel is the medium by which knowledge is com- nology mediated) knowledge sharing takes place in
municated or passed on from one party to another. A videoconferencing, listservs, groupware, newsgroups,
major dierence with the three channels is the richness virtual team rooms, email, voicemail, etc. Coincidence
of the communication possible. The printed document of location is not required, but the coincidence of time
is not able to convey rich, tacit knowledge. Face-to- may be required (e.g. videoconferencing), or may not
face communication mediated by technology is better, be required (e.g. email). The key dierence between
54 C. K. Lee and S. Al-Hawamdeh

this mode and the document is the ability to customise Cliord Chance oers champagne for the best dona-
the knowledge shared in a real-time or near real-time tion each month (Webb, 1998, p. 62).
fashion. A technological infrastructure is required to Availability of knowledge-sharing champions. These
facilitate this mode of knowledge sharing. Many in- are important to act as knowledge-sharing evangelists,
novative software have been developed to enable this to generate and spread positive paranoia, and to
channel, e.g. Collaborative Virtual Workspace, which lobby the owners of the needed knowledge to con-
is an oce automation environment that enables peo- tribute. Monero (2001) describes the CoPs at the Inter-
ple to converse, collaborate and interact regardless of American Development Bank as fragile and dependent
their geographic location. Knowledge may or may not on the presence of exceptional individuals who devote
also be in recorded form. In email, there is a permanent time to nurture the network.
record, in walkie-talkies, there is none. The reliability Oce layout. Does the way in which the workplace
of the technology is paramount for knowledge sharing, is laid out facilitate chance encounters when moving
e.g. a server shutdown can cripple an organisation. from room to room? Can a person bump into some-
Technology can also cause information overload, e.g. one from another department in the hallway and get
the deluge of emails that no one wants, or dares to to talking? Allen (1977) concluded after a decade-long
throw away. study that the likelihood of any two people communi-
cating drops o dramatically as the distance between
Tacit knowledge does not lend itself to methods of shar-
their desks increases. We are four times as likely to
ing other than unmediated face-to-face. This is why
communicate with someone 6 ft away as with someone
sabbatical attachments are still practised in universities,
60 ft away. People seated 75 ft or more apart hardly
although well-developed communications infrastructure
talk at all. The key factor here is whether the oce
exists in many universities. This also explains why ap-
layout encourages casual, non-threatening, social inter-
prenticeship still gures prominently in the medical and
action among employees.
the legal elds (in the form of housemanship and pupi-
Work design. Knowledge sharing requires time doc-
lage, respectively). This is a time where they can learn
uments need to be created (written, edited, proofread,
by asking, watching and doing.
modied, and distributed or uploaded). Does the work
schedule allow time for reection and knowledge shar-
7. Factors Arising from the ing? Time is also needed to update, weed, etc. to pre-
Organisational Environment vent the knowledge management system from turning
into a knowledge junkyard. Intranets will be used only
The organisational environment in which the knowledge-
if it has content. What is often ignored is that the
sharing process takes place imposes its own set of barriers.
Internet facilitates only the distribution of the content.
Organisational structure. Tall organisations, charac- The creation of good content is labour-intensive it
terised by layer upon layer of management piling ver- just takes time to think of an idea, and then write it
tically and a narrow span of management, tend to be down well.
very bureaucratic (not to mention expensive), and are Sta tenure or length of service. Many requirements
not conducive to knowledge sharing. The trend is to- of a knowledge-sharing culture (e.g. trust, openness,
wards at organisational structures, which make more reputation, cooperation, commitment, loyalty, knowing
use of teams. who knows what) require time to nurture or acquire.
Reward system and incentives for knowledge sharing. With high turnover experienced by some organisations,
These refer to the carrots and sticks used to encourage it will be dicult to create the atmosphere needed to
knowledge sharing. In Jungle.com, knowledge sharing share knowledge. This problem is especially acute in
is encouraged by paying 5 to every member of the specic industries, e.g. telecommunications where the
sta that contributes an idea through the online sug- norm is about 25% (Koss-Feder, 1998). The average
gestion box, whether it is good, crap or indierent person in the US holds 9.2 jobs from age 18 to 34,
(Hill, 2000, p. 38). If implemented, they can choose to according to the Bureau of Labor Statistics of the US
keep the 5 or take 10% of the savings over the rst Department of Labor. More than half of these jobs
few months. In Buckman Labs, the top 150 knowledge were held between the ages of 18 and 24 (Bureau of
sharers were recognised at a one-time event at a resort. Labor Statistics, 2000).
They received an IBM ThinkPad 755, a leather com- Management support. Does the management of
puter bag, and got to listen to a presentation by Tom the organisation visibly support knowledge-sharing
Peters (Rifkin, 1996). As a method of encouraging activities? Recognition of knowledge sharing as an ac-
lawyers to donate information or notes of expertise, tivity for the purposes of time recording, provision of
Factors Impacting Knowledge Sharing 55

budgetary and other resources for knowledge sharing scenario may occur when the nation is experiencing an
initiatives, and measures to raise the awareness and economic downturn. Government policies such as the
visibility of knowledge-sharing activities in the organi- Foreign Talent (FT) policy in Singapore, if not well jus-
sation can help promote it. tied to the people, may create dissatisfaction and breed
Organisational culture. In an MIT study of an un- resentment, creating barriers to the sharing of knowledge
named company, later conrmed to be PriceWater- either way FT to local and vice versa.
house, Orliknowsky found that some employees were Societal culture also aects knowledge sharing. East
reluctant to share knowledge because of the rms Asian societies (China, Japan, Taiwan, and Singapore)
intensely competitive culture, resulting in a back- are strongly inuenced by Confucianism, the character-
stabbing and aggressive environment. It was perceived istics of which are tight organisation of society, stratied
that power, which resided in the client base and those interaction (communication which is dependent on the
with technical ability, would be lost if put into the Lo- rank or gender of the actors), collectivistic pressure (pres-
tus Notes database. sure to conform and win approval), emphasis on order
and harmony, avoidance of conict, hierarchies (respect
An environment of trust is conducive to knowledge shar- for the senior members of the organisation), and a ten-
ing. Intel practises constructive confrontation, where em- dency for self-criticism (modest when appraising them-
ployees are encouraged to say when they disagree with selves). It may be more dicult for a member in such a
someone elses idea or proposal, whether it comes from society to share knowledge. On the other hand, Western
a peer, subordinate or a boss (Yu, 1998, p. 112). This societies (America, Britain, Canada, Australia and New
practice is considered essential to enable senior manage- Zealand), which are strongly inuenced by liberal individ-
ment to hear all points before they make decisions. Trust ualism, tend to be loosely organised, individualistic (an
is clearly a prerequisite for this practice. emphasis on the uniqueness of the individual), egalitarian
The way in which decisions are made is also impor- (less emphasis on rank and status), and with a tendency
tant. Companies adopting autocratic styles, where de- for self-enhancement (more likely to regard themselves in
cisions are made by edict, are less likely to succeed in a positive light) (Ng, 2001). Although this may create
knowledge sharing, compared to organisations where par- the ideal environment for knowledge sharing, it can also
ticipatory or consensual decision-making styles are em- work in the opposite direction. Teamwork may be di-
ployed. The attitude of workers under strict, topdown cult to achieve, and an argument or point of view may be
management would probably be why bother?. carried on longer than is productive.

8. Factors Arising from the 10. Conclusion


Characteristics of the Knowledge
As knowledge is now widely recognised as the most valu-
being Shared
able and strategic resource of a business organisation,
Some knowledge is easier to share than others. Levitt sharing knowledge has assumed an important role in any
(1989) describes the ability of Babe Ruth to hit home knowledge management initiative. A framework incor-
runs as such a form of knowledge. While he could porating the actors in the knowledge-sharing process,
not explain it, it did not prevent him from hitting the channels through which the knowledge is shared,
homers. The possessor of the knowledge does not need the characteristics of the knowledge, the organisational
to know what he knows in order to use it. Nonaka (1991) environment, and the broader environmental conditions
describes the bread-making process as another such has been proposed. Barriers to knowledge sharing are
example and calls this form of knowledge tacit knowl- then attributed to each of the ve sources. This frame-
edge, deeply embedded in an organisations operating work provides the basis for assessing the current state of
practices. Knowledge that does not have a proven track knowledge-sharing friendliness or the readiness of an or-
record will also be harder to sell. ganisation. It can also be used to introduce knowledge
management initiatives that t the organisations style,
9. Factors Arising from the Climate as revealed by an application of the framework.

These are barriers arising from the larger picture.


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Lee Chu Keong is Lecturer at the School of Commu- Singapore. He holds a masters degree from the Univer-
nication and Information, Nanyang Technological Univer- sity of Michigan, Ann Arbor, USA and a PhD from the
sity, Singapore. His research interests include knowledge University of Sheeld, UK, and has more than 20 years of
management and business information. E-mail: [ascklee@ teaching and industrial experience in areas such as knowl-
ntu.edu.sg] edge management, electronic commerce, document imag-
ing, information retrieval, Internet and digital library.
Suliman Hawamdeh is currently an Associate He is the founder and president of the Information and
Professor and Director of the Master of Science Program Knowledge Management Society (iKMS) and the author
in Knowledge Management, School of Communication of the book Information and Knowledge Society published
and Information at Nanyang Technological University, by McGraw-Hill. E-mail: [assuliman@ntu. edu.sg].

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