Professional Documents
Culture Documents
3
Iowa River Landing, E. 9th Street, Coralville
in H a y de n
o
J
Guinnes
Fr
y
s World
Record
2 • FRY Fest 2010 • August 29, 2010 • The Gazette
Kick off the year at FRY Fest 2010
Last year, local organizers created a new festival team and the 25th anniversary of the 1985 team,” time,” Schamberger says. “How often do you get
and a new tradition, FRY Fest, before the first home Schamberger says. “If you were to pick out the top the chance to break a Guinness World Record?”
UI football game. Fans came from far and wide to five teams in the history of Iowa Football, those
celebrate all things Hawkeye. two teams would be in that top five. And members FRY Fest continues into the night with a concert by
of both teams are going to be back.” Three Dog Night, with the opening act The Nadas
Now in its second year, FRY Fest promises to be from Des Moines.
even bigger and better than last year. The centerpiece of FRY Fest will be the World’s
Largest Hawkeye Tradeshow at the Coralville Mar- “We really wanted a band that hit the baby boomer
Although former coach Hayden Fry will be in town, riott Hotel & Conference Center. Fans will be able generation, with broad appeal,” Schamberger says.
another former coach will be honored at the start to find Hawkeye merchandise of all shapes and “We really couldn’t ask for a better band that fits
of the day on FRYday, Sept. 3. sizes. that bill than Three Dog Night. They have an abso-
lutely deep play list. They sound great and they’re
“This particular season they’re going to be hon- “There’s some exciting new things we’re going to going to be a lot of fun.”
oring Coach Evashevski’s era,” says Josh Scham- be doing at the trade show this year,” Schamberger
berger, president of the Iowa City/Coralville Area says. “For starters, we’re going to have a basket- Part of the success of the new FRY Fest is due to its
Convention & Visitors Bureau. ball court in there and folks can actually shoot timing at the beginning of football season.
around with the men’s and women’s teams on an
Forest Evashevski, often referred to as Evy, served actual Iowa floor. We’re also going to have a wres- “It’s turning into a good tradition for people to
as Iowa football coach from 1952 to 1960, compiling tling mat so folks can come in and see the Iowa kick off both Labor Day weekend and the season
a career record of 68–35–6. Evashevski, who passed National Champions perform a bit of a practice, a opener,” says Jay LeaVesseur, general manager at
away in 2009, led the team to national prominence, wrestling technique clinic.” the Comfort Suites in Coralville.
going to the Rose Bowl in 1959 and seeing his teams
dominate as Big Ten Champions in 1959 and 1960. The fun doesn’t stop there. A huge pep rally will be “There’s not another competing festival in the cor-
“They’re starting the day by renaming Stadium Drive held at 5:30 p.m. Right after that, Hawkeye fans are ridor at that time, and it takes good advantage of
after him,” Schamberger says. invited to be part of the Hawkeye Hokey Pokey at the Iowa River Landing area,” LeaVesseur says.
6 p.m. Coach Hayden Fry will lead the effort, and
Later in the day, both the 1960 and 1985 teams organizers hope to see more than 5,000 fans turn “With people coming in a day earlier, it generates
will be honored at the FRY Fest activities. “We’ll out to break the record. “Hopefully, thousands more interest in the game and is a great economic
be celebrating the 50th anniversary of the 1960 and thousands of people will be doing this at one generator.”
”
Labor Day weekend and state championship in her junior year.
Running competitively here at Iowa along with her
the season opener. SWIMMING
twin sister, Amanda, Hardesty led the team in the 800
meters with a collegiate-best of 2:12.39 at the Big Ten
Championships, a time that ranks eighth in school
Jay LeaVesseur history. Hardesty is heading into her senior year
Comfort Suites, Coralville cross country expecting to have her best year yet.
Beck discovered there was a record, 4,431 people Beck said many of her nine brothers and sisters will
danced the Hokey Pokey with Elmo in 2003. “I be on hand for the world record attempt, although
thought, ‘I think I can beat that,’” Beck says. “I their dad, Cyril, is not well enough to travel. Hop-
started thinking of Hawk fans right away. My mom
also loved the Hawkeyes.”
ing to be joined by upwards of 10,000 Hawkeye fans,
Beck says that there will be one extra Hawkeye fan
FIELD HOCKEY
Beck’s brother, Dave Gallagher, who works at Bravo
there that day. “I know that we’ll have at least one
more that I won’t be able to count….that’ll be my
SARAH PERGINE
Sports Marketing and was on last year’s FRY Fest Mom,” Beck says.
Pergine, from Pennsylvania, has been a three-year
committee, immediately suggested FRY Fest as a
starter in the midfield. During her career, she has
venue. “This will be just a great way to honor my Mom,
scored 11 goals with 24 assists and 46 points. Her
and to incorporate one of her very favorite songs,
“When Sara first approached me with the idea, I plus bring Hawk fans together to make history.” goal in the 51st minute against Michigan State on
‘‘
Nov. 17, 2008 in the second round of the NCAA
”
Tournament gave the UI a 1-0 victory and sent the
How often do you get the chance to break a Guinness World Record? SWIMMING
Hawkeyes to the Final Four. In addition to pursuing
a double major in sociology and communication
studies, Pergine is chair of the 2010-11 execu-
Josh Schamberger, tive board for Iowa Student Athlete Advisory
Iowa City/Coralville Area Convention & Visitors Bureau Committee (ISAAC).
1985 Iowa Hawkeyes (10-2 season) • Bump Elliott, who succeeded Evashevski as Iowa’s Athletic
Director, had been a part of Evashevski’s coaching staff.
Drake 58-0 Wisconsin 23-13 Illinois 59-0
Northern Illinois 48-20 Michigan 12-10 Purdue 27-24 • One of Evy’s sons, John Evashevski, actually attended the
Iowa State 57-3 Northwestern 49-10 Minnesota 31-9 University of Iowa himself, and was a Big Ten wrestling champion
Michigan State 35-31 Ohio State 13-22 UCLA (Rose Bowl) 28-45 in 1972.
Rd. y
rr
Mark Sindlinger and Larry Station. St. E
Qua
and Hokey Pokey Grounds open Conference
9 am 1 – 2 pm Adjacent to the Coralville Marriott Hotel Center 7th
ater
Dr.
St. E ew
Edg
Ceremony honoring former Iowa 1985 University of Iowa Football
& Conference Center 7th St.
Football Coach Forest Evashevski Iowa
Team Autograph Session* 5:30 PM River
1st Ave.
at Kinnick Stadium 5th St.
Coralville Marriott Hotel &
Conference Center Hawkeye Pep Rally CORALVILLE
Iowa River Landing Detail
10 am – 2 pm 2 – 3 pm presented by:
Thomas L. Cardella & Associates IOWA
area
FRY Fest map
FRY Fest Show & Shine Car Show 1960 University of Iowa Football CITY
E. 9th Street between 1st Avenue Team Autograph Session* Iowa River Landing,
and the Coralville Marriott Hotel & Coralville Marriott Hotel & • Featuring Iowa Women’s Basketball
Conference Center Conference Center Coach Lisa Bluder, UI Wrestling Coach E. 9th Street,
Terry Brands, Herky, the Hawkeye
Coralville
10 am – 8 pm 3 – 4 pm Marching Band, the UI Cheerleaders,
2010 University of Iowa the Iowa Dance Team, the 2010 UI Hall
World’s Largest Hawkeye
Athletics Hall of Fame Class of Fame Class, and former student- 7 pm, 9 pm
Tradeshow & Tailgate Party athletes. Concludes with the Hawkeye Outdoor Concert featuring
Inside the Coralville Marriott Hotel & Autograph Session* Hokey Pokey world record challenge.
Conference Center Coralville Marriott Hotel & The Nadas at 7 pm
Three Dog Night at 9 pm
• Featuring more than 65 licensed
Hawkeye retailers, University of Iowa
Conference Center 6 pm • Tickets are $10 and are available at
student-athletes and coaches, 2010 3:30 – 4:30 pm Hawkeye Hokey Pokey the CVB, the Guest Welcome Center
University of Iowa Hall of Fame, 1960 and University of Iowa World Record Dance at Coral Ridge Mall, Coralville City
1985 Big Ten Champion team members, adjacent to the Coralville Marriott Hotel Hall and the Coralville Hy-Vee. Tickets
Rose Bowl exhibits, face painting, free Wresting Team Clinic & Conference Center purchased on the day of the concert
throw contest, radio remotes, prizes, Coralville Marriott Hotel & presented by: Signify U will be $15.
autographs, food and more Conference Center and The Eastern Iowa Airport
Events are subject to change.
11 am – noon 3:30 – 5 pm * For autograph sessions, there will be
1985 University of Iowa Football University of Iowa Women’s a limit of one autographed item. No
Team Panel Discussion Basketball Team Shoot Around personal photos.
Coralville Marriott Hotel & • Be part of setting the new world
Coralville Marriott Hotel & record for the largest organized Hokey Look for parking and shuttle
Conference Center
Conference Center Pokey dance! information on pg. 18.
BASKETBALL FLOOR
69. J&B Dye Wear
70. UI Baseball
71. UI Rowing
72. Bagolitas by Janice
73. KWWL 7
Crafters Corner:
1. FUNctional Bags by Cynthia
2. Wright’s Pins
3. Appy Sports
4. Cookies by Design
5. NormsTailgating.com
FRYday, Sept. 3 • 10 am - 8 pm
Coralville Marriott Hotel & Conference Center
10 • FRY Fest 2010 • August 29, 2010 • The Gazette
The World’s Largest Hawkeye Tradeshow & Tailgate Party
If your blood runs black and gold, you probably always have your eyes out 10 a.m. to 8 p.m.,” says Josh Schamberger, president of the Iowa City/Coralville
looking for a new way to show your love for our favorite team. Now in its Area Convention & Visitors Bureau. “So it opens an hour earlier and closes an
second year, the FRY Fest Tradeshow is billed as the world’s larg- hour later than last year.”
est gathering of Hawkeye merchandise and gear that you’ll find
anywhere. “Another addition to this year’s tradeshow will be a crafters corner, for smaller,
mostly local, vendors,” says Geni Krier, FRY Fest director.
Dale Arens, director of the UI Trademark Licensing Pro-
gram and part of the FRY Fest steering committee, This year’s FRY Fest Tradeshow promises even more black and gold gear for
admits that at last year’s first-of-its-kind show, every member of the family.
it was hard to know what to expect.
Victoria’s Secret PINK will be on hand, selling its popular women’s line of tees,
“Last year, we were thinking, ‘Can hoodies, sweats and yoga apparel, and providing a sneak peek at their Holiday
we drive enough traffic to this Collection. “Victoria’s Secret PINK had a great experience last year and loved
venue to make the investment the energy of FRY Fest and all of its fans,” says Sarah Hoekzema, PINK market-
worthwhile for the vendors that ing manager. “It was a no brainer for us to come back again this year,” noting
were there?’ The answer to that that they haven’t participated in this sort of tradeshow anywhere else.
question was a resounding, ‘Wow!
Holy cow! Yes!’” Arens jokes. “It was a Kingdom Graphics, of West Branch, will be selling a variety of screenprinted
huge success.” hats, T-shirts and sweatshirts. Owners Troy and Sarah Norpel are always trying
to expand their product line to keep up with evolving tastes. This year they’ll
In fact, last year retailers had a hard time have a lot of tie-dye shirts, a vintage line of T-shirts, baby and toddler gear and
keeping up with the crowd. Jeff Collins a new item called the Huddle Hat. Troy Norpel explains, “It’s a stocking cap
manages the new Black and Gold Store in with a facemask on it so it looks like a helmet, a rubberized face mask which
Coralville. snaps on and off. Kids love it,” Norpel says.
“At this time last year our only Truly one of the most unique products at this year’s tradeshow will be at the
store was in Davenport, and Varsity Motorcoach booth. “They’re going to have a motorcoach there, it’s like a
we had to run down to mobile man-cave,” Arens says. “ They’re working with Winnebago to do a tailgat-
Davenport and back ing vehicle at a very high level. The whole interior will be Hawkeye, as well as
to get reloaded the exterior,” Arens says. “They’re going to premiere their first model at FRY
with merchandise,” Fest. That’s pretty cool.”
he laughs.
Arens understands how fan loyalty can run that deep. “One of the wonderful
To better meet fan things about collegiate athletics is that there’s a very deep affinity that goes
demand, the hours have beyond just being a fan, it’s an emotional connection,” he says. “You often
been expanded for this year’s spent a very important part of your life and a transitional part of your life on
tradeshow. “We’ve extended that campus. We also have that person who either went to another school or
the hours so we’ll be open from never went to college and this is their team.”
FRYday, Sept. 3
A full day of Hawkeye fun at FRY Fest E. 9th Street, Coralville All proceeds benefit
will wrap up with an evening concert by The
Coralville’s 4thFest
Nadas and headliner Three Dog Night. Beverage Garden presented by: celebration!
‘‘ ”
Holmes, a junior from Peoria, Illinois, won the 6,000-meter Hawkeye
Invitational in 2008. Shortly afterward, iliotibial band syndrome surfaced
in his left leg, causing Holmes to be out of commission for nine months.
During his slow recovery, he drew inspiration from his 27-year old brother,
We really couldn’t ask
for a better band. SWIMMING
Jacob, who born with cerebral palsy and is wheelchair-bound. Holmes
established career-bests at all distances last fall, finishing runner-up in
the 6,000-meter Hawkeye Invitational (18:30.56), ninth in the 8,000-meter
Josh Schamberger Iowa State Intercollegiate (26:26) and 49th in the 10,000-meter NCAA
Regional in Springfield, Mo. (32:28.2). He is majoring in recreation
cross country
Iowa City/Coralville Area
management with a minor in human relations.
Convention & Visitors Bureau
The Gazette • August 29, 2010 • FRY Fest 2010 • 13
14 • FRY Fest 2010 • August 29, 2010 • The Gazette
Show & Shine Car Show will
bring back memories
Keep your eyes on
Bob Jeter, Ken Leuer Tracy Dahl Mark Ironside Anthuan Maybank Beth Beglin
who played completed competed all was a four- was crowned Drake compiled
football under his senior four years of her time Big Ten Relays champion in a career
coach Forest year in collegiate career Champion, both the 400 meters record of
Evashevski 1956 as an as a standout three-time Big and long jump and 199-57-3
set three Rose undefeated athlete in both Ten Wrestler became the first during
Bowl records Big Ten cross country of the Year, athlete in track and her twelve
in Iowa’s and NCAA and track. She and two-time field history to long years as
1959 win Wrestling became Iowa’s first NCAA jump over 27 feet Head Field
over California. He went on to an Champion at 191 pounds. As ever Big Ten women’s cross country Champion. He finished his Iowa and run the 400 meters in under 45 Hockey Coach at Iowa. Her
All-Pro career in the NFL with the a Hawkeye, Leuer accumulated individual champion in 1992. At the career with a 67-match winning seconds. Anthuan was a six-time Big coaching career as a Hawkeye
Green Bay Packers and Chicago a career record of 86-5-2. In 1992 NCAA Indoor Track and Field streak over his final three seasons Ten Champion and was named Big Ten included eight Big Ten titles,
Bears, playing cornerback for 2002, Leuer was inducted into the Championships, Tracy won the 5000- and was named the Hodge Award Athlete of the Year in 1993. After his three NCAA Elite appearances
11 years and winning three NFL National Wrestling Hall of Fame’s meter event with one of the fastest winner (the equivalent of winning Hawkeye career he went on to win the and seven trips to the NCAA
Championship rings with the Hall of Outstanding Americans times recorded in the nation. She then football’s Heisman Trophy) as the Olympic Gold Medal in the 1600-meter Final Four.
Packers. Jeter passed away in for his accomplishments on the successfully defended the title in 1993. Outstanding Wrestler in the country relay at the 1996 Atlanta Games.
November 2008. wrestling mat and for his stellar his senior year.
32-year military career with the
rank of Major General (Ret).