Professional Documents
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gd©gmYmaU gyMZm :
1. gd© àíZ gmoS>{dUo A{Zdm`© Amho.
3. àË`oH$ Cn-àíZm§Mo CÎma 75 Vo 100 eãXm§V {bhm. àË`oH$ àíZmMo CÎma ñdV§Ì n¥ð>mda {bhmdo.
Each Sub-question should be answered between 75 to 100 words. Write every questions
answer on separate page.
~) Om{hamV A§XmOnÌH$ V`ma H$aVmZm H$moUË`m ~m~r {dMmamV KoVë`m OmVmV? Vo ñnï> H$am. 5
b) Explain the which factors have to be considered while deciding an advertising budget.
e) What are the advantages from the points of view of consumers of salesmanship?
e) What do you mean by Marketing Audit? Explain the features of Marketing Audit.
KA16-205 G02/MGM309/EE/20160523 : 2
3. Imbrbn¡H$s H$moUVohr Mma Cn-àíZ gmoS>dm. Solve any four sub-questions.
A) {dH«o$Ë`m§Zm A{^ào[aV H$aÊ`mÀ`m {d{dY Am{W©Ho$Îma àoaUm ñnîQ> H$am. 5
~) g§ñWoer {ZJ{S>V gyú_ {dnUZ n`m©daU A§Ho$jUmVrb _hÎdmMo KQ>H$ ñnï> H$am. 5
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KA16-205 G02/MGM309/EE/20160523 : 4