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  • Customer Attributes - What: Good Texture Colour Handling Weight

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    vikrant
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    The document compares the attributes of two competitors' products to the respondent's own product. It rates each product on various attributes such as texture, weight, ease of understanding, durability, and price. The respondent's product scored highest overall based on the attributes rated.

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    Qfd

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    Qfd

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    The document compares the attributes of two competitors' products to the respondent's own product. It rates each product on various attributes such as texture, weight, ease of understanding, durability, and price. The respondent's product scored highest overall based on the attributes rated.

    Copyright:

    © All Rights Reserved
    Download as XLS, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    16 views2 pages

    Customer Attributes - What: Good Texture Colour Handling Weight

    Uploaded by

    vikrant
    The document compares the attributes of two competitors' products to the respondent's own product. It rates each product on various attributes such as texture, weight, ease of understanding, durability, and price. The respondent's product scored highest overall based on the attributes rated.

    Copyright:

    © All Rights Reserved
    Download as XLS, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    O Negative Influence

    P Positive Influence

    IMPORTANCE
    HOW

    TELEPHONE DIRECTORY

    EMERGENCY NUMBERS
    DISCOUNT ALLOWED
    QUALITY OF PAGES
    SIMPLE LANGUAGE

    INBUILT CALENDER
    TEAR RESISTANT
    COST PER BOOK

    EASY TO CARRY

    WATER PROOF
    BIBLOGRAPHY
    FIT IN POCKET

    Competitotor 1

    Competitotor 2
    PICTURES

    My Product
    E-BOOK
    COVER

    INDEX
    Customer Attributes - What
    GOOD TEXTURE COLOUR 3 3 3 3 6 6 6 3 3 3 3 3 9

    HANDLING WEIGHT 3 9 6 6 6 6 6 1 3

    EASY TO UNDERSTAND CONTENT 2 3 3 9 9 3 6 3 9 6 6

    DURABILITY BINDING 1 6 3 1 9 9 9 6 9

    ONLINE AVAILABLE 1 1 1 3 1

    LOW PRICE 4 3 9 9 9 3 1

    EXTRA FEATURES 3 3 6 6 3 6 3 9 9 9 9 6 9 6 3 3

    UOM

    Our Value
    Competitor X
    Competitor Y
    Absolute Score 18 51 15 15 36 57 22 36 54 45 54 54 54 63 39 42

    QFD Template

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