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Actividad de aprendizaje 11

Evidencia 4: Workshop “Showing my product with comparatives”

Además de conocer de manera interna los productos de la empresa a la cual


se pertenece es necesario conocer los de la competencia. Por ende, si se
pretende expresar las ventajas de un producto para clientes de habla inglesa,
se debe tener en cuenta las estructuras relacionadas con los comparativos y
superlativos en dicho idioma.

Por ello en esta evidencia debe grabar un clip de audio donde se expliquen las
ventajas y características de un producto; de igual manera realice el guión de
dicho clip. Para ello, desarrolle un taller de siete (7) ítems, aplicando el uso de
comparativos y superlativos en inglés.

Workshop

1. Read the next product features and match them with the adjectives to
describe them:

Quantity weight price type fat calorie sweet flavor

a. Cream-filled cookies, wafer vanilla flavored, cream filled cookies


_______________

b. Low fat/high fat/greasy


_______________

c. Low calorie/high calorie


_______________

d. Sweet/spicy/salty
_______________

e. Sugary/sweet/low sugar/high sugar


_______________

f. Light/heavy
_______________

g. Unit
_______________

h. Cheap/expensive/affordable
_______________
2. Make sentences comparing the next products:

Super cookie Lite cookie Fancy cookie


Cream-filled cookies Wafer vanilla flavored Cream-filled cookies

Low fat 25% Low fat 40% Low fat 10%


Low sugar 20% Low sugar 65% Low sugar 20%
Calories 181 gr Calories 50 g Calories 182 g
Weight 36 gr Weight 36 g Weight 40 g

Crunchy Sweet Crunchy and sweet

Packet units 12 Packet units 6 Packet units 12


Productions cost $2100 Production cost $1800 Production cost $2000
Selling price $2500 Selling price $2200 Selling price $2400

For example:

 Super cookie has more flavors than Fancy cookie.

 Super cookie is greasier than Lite Cookie.

 Lite cookie is cheaper than Super cookie.

a. __________________________________________________________

b. __________________________________________________________

c. __________________________________________________________

d. __________________________________________________________

e. __________________________________________________________

f. __________________________________________________________

g. __________________________________________________________

h. __________________________________________________________

i. __________________________________________________________

j. __________________________________________________________
3. Based on the sentences written before, write a dialogue about two people
comparing the three products.
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________
_____________________________________________________________

4. Read carefully the following product report and match the sentences in the
right paragraph:

The company has to choose the best cookies for launching the new low
calorie cookie in the country. Comparing the three products, the company
takes into account the target market. So, it’s necessary to provide a new
product low fat and low calorie for all who wants to eat wafer cookies. Also,
the company wants to have a production low-cost.

The company chooses Lite Cookie, due to the fact that it is a Wafer Vanilla
Flavored cookie. It has the lowest fast and it contains the least calories. Lite
cookie is the unsweetest cookie, it’s lighter than Fancy Cookie and the
production cost is the cheapest. Lite Cookie can give to the company the
best profit.

 Product advantages.

 Product selected.

 New product identification.

 Considerations of new market.

 Products to compare.

 Benefit for the company.

 Company goal.
Paragraph 1 Paragraph 2

5. Match the questions to their corresponding answers, according to the


paragraph:

a. What does the company want to select?


b. What does the company want to launch?
c. Where does the company want to sell the product?
d. How many products does the company compare?
e. What does the company take into consideration to compare the new
product?
f. What features does the new product provide?
g. What does the company want to have with the production?
h. Why is Lite Cookie the best product?
i. Why is Lite Cookie the best for production?
j. What can Lite cookie provide?

__ Because it has the cheapest cost of production


__ A new low-calorie cookie
__ In the country
__ A production low-cost
__ The best cookies
__ It can provide the highest company profit
__ It compares three products
__ Low fat, low calorie and taste
__ Because it is the lowest fast and contains the least calories
__ The target market

6. Think about a product of your preference. Describe it, compare it with other
products and describe the target market for that product. It is important to
show that your product is the best one.

7. Then, create an audio recording, 4 minutes maximum, which explains the


features and benefits of a product that will be of your authorship. Use
adjectives in English to describe your product, and comparatives and
superlatives to present the advantages of your product. Save the recording
and send it to the instructor through the virtual platform.

Importante: la plataforma solo le permitirá hacer un envío de las evidencias.


Por favor asegúrese de adjuntar los dos (2) archivos durante la entrega.
Elabore la evidencia en la herramienta de su preferencia y envíe los tres
archivos (audio, guión y taller) al instructor a través de la plataforma virtual de
aprendizaje.

Importante: la plataforma solo le permitirá hacer un envío de las evidencias.


Por favor asegúrese de adjuntar los tres (3) archivos durante la entrega.

Pasos para enviar la evidencia:

1. Clic en el título de la evidencia.


2. Clic en Examinar mi equipo y buscar el archivo previamente guardado.
3. Dejar un comentario al instructor (opcional).
4. Clic en Enviar.

Nota: esta evidencia es de carácter individual. Recuerde revisar la guía de


aprendizaje con el fin de verificar que ha realizado todas las evidencias
propuestas, saber cómo desarrollarlas y entregarlas correctamente.

Criterios de evaluación
Estructura adecuadamente una opinión sobre un tema conocido de su
especialidad.

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