A

Research Report
On
STUDY ON INVESTOR’S APPROACH
TOWARDS CAPITAL & MONEY MARKET
SUBMITTED TO DR. AP.J. ABDUL KALAM TECHNICAL
UNIVERSITY LUCKNOW IN THE PARTIAL FULFILLMENT
OF THE REQUIREMENT FOR THE AWARD OF THE
DEGREE OF

MASTER OF BUSINESS ADMINISTRATION

Under the guidance of : Submitted by :

Assistant Professor MBA-IVth Sem
Roll No.1682270054

SESSION-2017-18

ESHAN COLLEGE OF
MANAGEMENT FARAH MATHURA

PREFACE
A training project report is the very important part of any
management programme. It is a Launch Pad for introducing students
to a real-life scenario, which cannot be simulated in the classroom. It
not only enables the student to apply the theoretical knowledge in a
practical scenario but also enables them to learn things beyond books.
This is a period where the students add value to them self and learn
management skills as well as the corporate culture.

Only academic knowledge is not enough for the students, it is also

necessary for them to have a slice of the practical corporate world
wherein they can apply their knowledge and put their skills to a test.
This is a first step towards corporate world.

A training project report provides an opportunity for students, to

satisfy their inquisitiveness to know more details, exposes them to
technical skills, and helps them to acquire social skills by drawing
them into communication with outside professionals for continuous
interaction.
 ACKNOWLEDGEMENTS

This is a great opportunity to acknowledge and to thanks all

those persons without whose support and help this project would
have been impossible. We would like to add a few heartful
words for the people who were part of this project in numerous
ways.

I thanks my Mr. Vinay Gupta, H.O.D. for his indispensible

support and encouragement though the project.

I would like to thanks to my project guide Mr. Ashvini Kumar

Shrivastava and All M.B.A. Faculty for his indefatigable
guidance, valuable suggestion, moral support, constant
encouragement and contribution of time for the successful
completion of project work. I am very grateful to all faculty
members for providing support and all the facilities needed
during the project development.

I thank my counselor for their indispensable support and

encouragement though the project. I would like to thank project
guide & all those who helped me directly or indirectly.

Lalita
MBA-IVth Sem
 DECLARATION

I, Lalita student of Master of Business Administration, IVth Sem.

Dr A. P. J. Kalam Technical University, Lucknow hereby declare that

the project entitled, “Study on investor’s approach towards capital

& money market”, is an original work and the same has not been

submitted to any other institute for the award of any other degree.

Place: Agra (Signature of the Student)

 Table of Contents
CHAPTER -1 : INTRODUCTION

1.1. ABOUT THE INDUSTRY

1.2. ABOUT ORGANIZATION/COMPANY PROFILE

CHAPTER-2: LITERATURE RVIEW

2.1 LITERATURE REVIEW AND RESEARCH GAP

CHAPTER-3: RESEARCH METHODOLOGY

3.1 PURPOSE OF THE STUDY

3.2 RESEARCH OBJECTIVE OF THE STUDY

3.3. RESEARCH METHODOLOGY OF THE STUDY

3.31. RESEARCH DESIGN

.3.2METHOD OF DATA COLLECTION

3.3.2.1 DRAFTING OF A QUESTIONNAIRE

3.3.3 SAMPLE DESIGN

3.3.3.1 POPULATION

3.3.3.2 SAMPLE SIZE

3.3.3.3 SAMPLING METHOD

3.3.4 METHOD OF DATA ANALYSIS

3.3.5 LIMITATIONS

CHAPTER – 4: ANALYSIS& INTERPRETATION

4.1 ANALYSIS & INTERPRETATION

CHAPTER- 5: FINDINGS & SUGGESTIONS

5.1FINDINGS.

5.2SUGGESTIONS

CHAPTER- 6 : CONCLUSION

6.1 CONCLUSION

BIBLIOGRAPHY

BIBLIOGRAPHY

ANNEXURES
 EXECUTIVE SUMMARY

This project gives us a detailed idea of investor . behavior towards stock market.

By looking at the starting of the project you will find-

· Functions of SEBI

· Market participants

· NSEBSE

· Wealth management solutions

· Cash management solutions

This project also defines the objective of the study which includes,

· To study about investor behavior

· Factors affecting investment decision
· Income group level matters while taking decision
· Time period for investment

The solution to above objectives is provided through a detailed research.

After the theoretical part I have included the research part. My research work includes Research
Methodology, which defines the following

§ Meaning of research
§ Types of research
§ Research methodologies
§ Data collection techniques