Professional Documents
Culture Documents
3. Present information
Introduction
• Organisations rely on a wide range of
information to assist decision-making.
Decisions directly affect the operations or
structure of a team or department; the goals
and objectives of an organisation and its
success or failure.
Information types
• Before you can analyse and present
information, you first need to find the
information.
Types of Data
• Primary and Secondary data
• Primary Data
– Collected first hand
– Eg. Notes from observations, interviews, surveys,
questionnaires
• Secondary Data
– Someone else has collected the information
– Eg. Published articles, newsletters, journals,
magazines, published statistics and books
1.1 Gather and organise information
• Qualitative Data
– Information regarding opinions and beliefs
– Provides detailed description of how things are perceived
– Hard to turn into statistics
• Quantitative Data
– Information expressed in figures and amounts
– Explains how many people share a view or do something
– Does not provide detail such as why.
1.2 Access accurate and relevant
information
Checklists:
• Plan your research carefully
• Be clear of research topic up front
• Have a clear question in mind will enable
you to quickly determine what information
is relevant and what can be ignored.
1.3 Reliable methods of collecting
information
– individual research
• Internet Research
– Provides a great avenue for finding information
– Must be aware, it is a public domain
– Anyone can post information
– You must investigate the source to ensure it is valid and
reliable
1.4 Requirements for combining online research
with non-electronic sources of information
• Internet Research
– Check Author
• Be wary of sites that do not list an author
• Difficult to validate the source
• If author is listed, check the following:
Verify their experience and educational
background
Check that they have had previous publications
Verify that they are employed by a research
agency or educational facility
1.4 Requirements for combining online research
with non-electronic sources of information
• Internet Research
– Check URL / Web Address
• Provides information about the source
• Address ending with .edu is most likely from an
educational institution. Information should be
accurate but may have political bias
– Web-based tools
Web-based tools
• An application that is usable only with an active Internet
connection and that uses HTTP as its primary
communications protocol. Also called web application.
• Eg. Email, webmail, online retail sales, online auction, IM services
• Business Intelligence Portal
– Websites that bring together potentially useful information
– Eg. Legal information or details of new research
• Internet
– Internet and search engines provide excess to a wealth of knowledge
• Intranet
– Computer network using internet protocol technology to securely share
information within an organisation
• Extranet
– Internet that allows extended use to customers and stakeholders
outside of the organisation
1.5. Use business technology to access, organise
and monitor information
• File security
– This protects stored information from
unauthorized access, misuse, disclosure,
disruption, modification, perusal, recording or
destruction
– Includes administrative controls, such as
policies and procedures
– Logical controls such as software to monitor
access
– Physical controls to protect workplace and
infrastructures
– Network security / Application security
– Access control
– Encryptions
2. Research and analyse information
Comparative analysis
• The item-by-item comparison of two or more comparable
alternatives, processes, products, qualifications, sets of data,
systems, or the like.
• In accounting, for example, changes in a financial statement's items over
several accounting periods may be presented together to detect the
emerging trends in the company's operations and results.
2.1 Objectives of research
Hypothesis testing
• A process by which an analyst tests a statistical hypothesis.
The methodology employed by the analyst depends on the
nature of the data used, and the goals of the analysis. The
goal is to either accept or reject the null hypothesis.
Identification of trends
• Trend analysis is the process of comparing business
data over time to identify any consistent results or
trends. You can then develop a strategy to respond
to these trends in line with your business goals.
Pricing strategy
• Refers to method companies use to price their
products or services. Almost all companies, large or
small, base the price of their products and services
on production, labor and advertising expenses and
then add on a certain percentage so they can make
a profit.
2.1 Objectives of research
Process mapping
• A workflow diagram to bring forth a clearer
understanding of a process or series of parallel
processes.
2.1 Objectives of research
Situational diagnosis
A systematic collection and evaluation of past
and present economical, political, social, and
technological data, aimed at:
Data analysis
Analysis of data is a process of inspecting, cleaning,
transforming, and modelling data with the goal
of discovering useful information, suggesting
conclusions, and supporting decision-making.
2.2 Research strategies
Documentation reviews
Document review is an important business process, requiring
considerable resources. It is often a bottleneck in the
overall document production lifecycle.
Focus groups
A focus group is a form of qualitative research in which
a group of people are asked about their perceptions,
opinions, beliefs, and attitudes towards a product,
service, concept, advertisement, idea, or packaging.
2.2 Research strategies
Online searching
• Online search is the process of interactively searching
for and retrieving requested information via a
computer from databases that are online
2.2 Research strategies
Product sampling
• Product sampling methods generally
involves products being given away as
freebies to customers to attract the
customer and build trust on the product.
Subscription databases
A database is a collection of information that is
organized so that it can easily be accessed, managed,
and updated. In one view, databases can be classified
according to types of content: bibliographic, full-text,
numeric, and images.
2.3 Identify Key Words & Phrases
– include +/ AND
• Narrows the terms you use must both occur in the same work,
although they can occur in different fields (such as in Author and
Subject fields).
– Or
• Expands the terms you use can occur in the same or different
works
Data sampling
• Data sampling is a statistical analysis technique used
to select, manipulate and analyze a representative
subset of data points in order to identify patterns
and trends in the larger data set being examined.
2.4 Methods of data analysis
Feedback on results
Information about reactions to a product, a person's
performance of a task, etc. which is used as a basis for
improvement
2.4 Methods of data analysis
Peer review
• Evaluation of work by one or more people
of similar competence to the producers of
the work (peers).
Statistical analysis
• Statistical analysis is a component of
data analytics.
• A sample, in statistics, is a
representative selection drawn from a
total population.
2.5 Ensure that assumptions and conclusions used
in analyses are consistent with research
and business objectives
• Business objectives include:
– community capacity building
– community development
– service provision
– business planning
– financial performance
– flexibility, responsiveness
– interpersonal communication
– marketing and customer service
– organisational values and behaviours
– people management
– work procedures and quality assurance manuals
3. Present information
Supplementary material
• Include a bibliography or references page
• Include appendices such as raw data or transcripts from
interviews
3.3 Distribute research findings
Types of Feedback
– audit documentation and reports
– comments from community, board members, clients and
colleagues
– customer satisfaction questionnaires
– quality assurance data
– returned goods
Assessment Plan