About Lyreco

In 1926 Georges-Gaston Gaspard creates a bookstore in Valenciennes

(North of France).
Progressively the small bookstore grows and from retail company expands
to a printing service company producing its own paper products range.

In 1936, Georges-Gaston Gaspard launches the building of a large

warehouse in Valenciennes area, which becomes the main operating centre
of the company. Georges-Gaston notices that delivering the products directly
to the customers is more convenient for both customers and the company. A
few years after its creation, the activity of the warehouse grows bigger than
the retail store business.

2nd World War affects nastily the Gaspard facilities, which are destroyed by
an air raid. Georges-Gaston Gaspard decides to review the strategy of the
company and decides, with his son Etienne, to close the retail store and
focus on B-to-B service.

In 1956, Etienne Gaspard takes over the leading of the company. The first
catalogue is launched in 1959.

In 1969, the current President of the company, Mr. Georges Gaspard, son of
Etienne, joins the company as a Sales Representative. After occupying
several functions in the business, he is promoted Managing Director in 1979.
Lyreco is created the same year.

From the 80's to year 2005, Lyreco expands to Europe and Asia Pacific.

Today, with a turnover of 2 billions € in 2014, the company ranks amongst

the first worldwide distributors of Workplace supplies solutions and is active
in 45 countries on 5 continents.
Strategic alliance with Lyreco helps Benir get a global reach.
With our international customers' needs in mind, Lyreco extends its ability
to service global corporations to a total of 45 markets, through strategic
commercial alliances established with trusted business partners offering
local expertise and service levels attuned to Lyreco's standards.

Our strategic partners are W.B. Mason in the USA, Novexco in Canada,
Principado in Mexico, Inforshop in Brazil, Marken in Argentina, Officeday
in Latvia, Lithuania and Estonia, Officemag in Russia, RTC in Romania,
Akoffice in Turkey, Waltons in South Africa, Namibia and Mozambique,
Benir e-Store Solutions in India, Officepro in Taiwan, Askul in Japan,
Comix in China and Office Products Depot in New Zealand.

Our partners are experts in their markets who bring benefits and value to our
customers' local purchasing practices through:
National coverage
Sturdy operations
In-depth expertise of their local market
Solid and innovative service proposition, from delivery to e-
commerce solutions
Commercial practices that are fully integrated in Lyreco's
Account Management strategy to deliver world-class service and
value

Japan
www.askul.co.jp
 Taiwan
www.officepro.com.tw

New Zealand
www.opd.co.nz

South Africa, Namibia, Mozambique

www.waltons.co.za

Brazil
www.inforshop.com.br/institucional/
 Argentina
www.marken.com.
ar/cgi-bin/
ecommerce.py

Russia
www.officemag.ru

Romania
www.rtc.ro

China
www.comix.com.cn
 Turkey
www.akoffice.net

Latvia, Lithuania, Estonia

www.officeday.com

India
benir.in

United States
http://www.wbmason.com
 Canada
www.novexco.ca/default.aspx

Mexico
http://www.principado.com.mx
Benir E-Store Solutions is a leading B2B office supplies
company in India, advanced and customized
procurement programs for corporate requirements of
large, medium and small Indian business enterprises,
including- office stationary, computer consumables,
house-keeping materials, packaged food products,
package drinking water, electrical and electronic
products.

Founded ten years ago with its headquarters in

Bangalore, India, Benir now operates in wholly owned
offices in 12 cities-Bangalore, Chennai, Hyderabad,
Cochin, Delhi, Gurgaon, Noida, Kolkata, Mumbai, Pune,
Ahmadabad, Jamnagar.

Benir is an ISO 9001 certified company from Joint

Accreditation System of Australia and New Zealand (JSANZ).

Benir is servicing with 1200 customers’ needs across

the country and ensure efficient order fulfillment,
distribution, shipping and reliable delivery.
Benir has developed in-house technologies where our
customers can order online department wise, employee
wise, branch wise, project wise, cities with credit limit
and approval facilities where our customers have
reduced and saved more than 25-30% of their monthly
expenses also our customers can get monthly MIS
report department wise, product wise, ABC analysis.
With a decade of experience in providing cost-effective
solutions to large organizations and robust solutions to
meet each industry’s unique needs, the company
continues to grow strength by strength with an enviable
and wide spectrum of companies across sectors-
Software, MNC Banks, Manufacturing companies, BPOs,
retailers, engineering companies, Construction
companies, logistics, airlines, Insurance, Hospitals,
Hotels, Pharmaceuticals.
 Advantage with Benir

 No unauthentic transactions
 No counterfeit products
 No excess billing
 Pan India office supplies
 Experience of more than a decade
 Wide range of products
 Global reach through the worlds 2nd largest office
supplies company
 Benir pays all Govt. regulated taxes e.g. VAT, PF,
ESI, Income Tax, etc. which helps our country’s
economy.
 All employees have a verified background
 25-30% cost savings from our online portal
 Office supplies to rural and urban areas.
 Actual consumption billing
 Prices across India are same
 Experience of servicing to large companies
 We provide you key account manager
 Systematic communication
 Financially strong so we can take big orders and
longer credit periods
Disadvantage with local vendors

 Unauthentic transactions
 Counterfeit products
 Excess billing
 No Pan India office supplies
 No wide range of products
 No global reach
 Many local vendors do not pay all Govt. regulated
taxes e.g. VAT, PF, ESI, Income Tax, etc. which
affects our country’s economy.
 All employees may not have a verified background
 No cost savings
 No Office supplies to rural and urban areas.
 No actual consumption billing
 No price benefits
 No experience of selling to large companies
 No key account manager
 No proper communication
 Financially not much strong so cannot handle big
orders and less credit period