J-SHOPPE GENERAL MERCHANDISE

OBJECTIVES

- To give the general market a venue where to buy affordable general merchandise.

- To accommodate the general public seeking for a shop offering market-friendly

prices.

- To serve one-stop shop for basic amenities.

- To provide various clothing choices suitable to various ages.

- To facilitate buyers in their needs of basic amenities by providing them quality-

tested products.

VISION

J-SHOPPE GENERAL MERCHANDISE seeks to be a globally-competitive general

merchandise company and to be a provider for basic needs and amenities for the general public

while enriching the growth opportunities of its employees. It aims to improve not only the

welfare of its company itself but the convenience of its customers as well.

MISSION

To help the general market minimize their time, effort and budget by serving as a one-

stop shop for basic goods and general merchandise offered at friendly-costs. Through the

company’s effective, innovative and competitive ways of being a market leader which provides
fashionable products and general merchandise at low costs, it seeks to meet and even exceed its

customers’ expectations.

IMPORTANCE OF THE PROJECT

This project will serve as an avenue for the general public to utilize their budget by

availing the company’s cheap-priced commodities. Moreover, customers’ time in finding various

products will be minimized through the business’ interior layout segregating and designating

different sections for each type of product.

This project will be beneficial to the following sectors of the society:

a. With the company’s non-perishable goods and general items, the

general market can buy on sale items and stock them for future

purposes.

b. Buyers who belong to different age brackets will not have a hard

time finding what clothing style is suitable to them because they can

easily proceed to the sections they belong to.

c. Buyers who intend to buy different general merchandise products

will have an easier access to the company due to its accessible

location.

d. Retailers can also be benefited through this project because they can

directly purchase from the company goods in bulk and sell it to higher

prices if they intend to have profitable income.

SPECIFICATION OF THE BUILDING OR LOCATION

Location: Brgy. 11, A. Castro Avenue, Laoag City, Ilocos Norte

Building type: Bungalow

Lot measurement: 250 square meters

Façade: Concrete finish with white paint

Interior design: Brown-painted brick wall

Interior layout:

Front portion including display area: Clothing (dresses, pants, shirts, blouses etc.)

Back portion: Shoes, sandals and other footwear

Eastern portion: Other products (cosmetics)

Western portion: Cashier’s and personnel area

Interior composition: One air conditioned unit, display racks and general merchandise

products

PROJECT PROPONENTS:

Type of Business: PARTNERSHIP

Advantages of having a partner:

Capital – Due to the nature of the business, the partners will fund the business with

startup capital which will allow better flexibility and more potential for growth. The potential

profit will be equally shared and divided.

 Flexibility – It is generally easier to form, manage and run. Partners have the only say in

the way the business is run without any interference. It is more flexible in terms of management,

as long as the partners agree.

Shared Responsibility – Partners can share the responsibility of the running of the

business. This will allow them to make the most of their abilities. Rather than splitting the

management and taking an equal share of each business task, they might well split the work

according to their skills. So if one partner is good with figures, they might deal with the book

keeping and accounts, while the other partner might have a flare for sales and therefore be the

main sales person for the business.

Decision Making – Partners share the decision-making and can help each other out when

they need to.

This project will be managed by JOHN PAUL A. JACINTO and JOSEPH MIGUEL, as

partners.
JOHN PAUL A. JACINTO

Main Proponent

Address: Brgy. 54-B, Camangaan, Laoag City, Ilocos Norte

Birthday: May 22, 2000

Age: 17 years old

Educational Background

Elementary: Roque B. Ablan Elementary School

Secondary: St. Joseph High School of Laoag Inc. (at present)

Experiences: Buy and Sell

Skills:

Efficient business transaction skills, good negotiation skills, good communication skills,

easy and fast learner and can work under pressure to meet different demands
JOSEPH MIGUEL

Partner

Address: Brgy. 21, Laoag City, Ilocos Norte

Birthday: December 7, 1974

Educational Background:

Elementary: Laoag Central Elementary School

Secondary: Philippine Science

Tertiary: University of the Philippines

Bachelor of Science in Business Administration major in Marketing

Year Graduated: 1995

Experiences/Affiliations:

Former Manager of J’s Clothing Line at Makati City (1998-2003)

Former Marketing Consultant of Frontline General Merchandise

Taguig City (2004-2010)

Online Seller (present)

Trainings and Seminars Attended:

Annual Entrepreneurial Skills Management Training, University of the Philippines

Skills:

Managerial Skills, Efficient Communicator, Effective Leader

SHERLY LANE DOMINGO

Cashier

Address: Brgy 7, Laoag City

Birthday: January 16, 1990

Educational Background:

Elementary: Lagui-Sail Elementary School

Secondary: Ilocos Norte National High School

Tertiary: Mariano Marcos State University

Bachelor of Science and Accounting Tech

Year Graduated: 2012

Experiences/Affiliations:

Former Cashier at Ang’s Fashionista Cennter

Skills

Accounting works
HAZEL B. MARTIN

Saleslady

Address: Brgy 2, Pasuquin Ilocos Norte

Birthday: February 12, 1992

Educational Background:

Elementary: Davila Elementary School

Secondary: Davila National High School

Year Graduated: 2005

Experiences/Affiliations:

Former Saleslady at New India (2007-2012)

Skills

Negotiation Skills, Selling

ANGELICA BUENABENTE

Saleslady

Address: Brgy 12, Laoag City Ilocos Norte

Birthday: March 11, 1992

Educational Background:

Elementary: Laoag Central Elementary School

Secondary: Ilocos Norte College of Arts and Trades

Year Graduated: 2006

Experiences/Affiliations:

Formers Saleslady at Fair Price Enterprices (2008-2012)

Skills

Selling, Computer programming, Encoding

PRIMA LAZARO

Saleslady

Address: Brgy 15, Laoag City Ilocos Norte

Birthday: May 21, 1992

Educational Background:

Elementary: Laoag Central Elementary School

Secondary: Ilocos Norte National High School

Year Graduated: 2005

Experiences/Affiliations:

Formers Saleslady at E.Mart Grocery (2007-2010)

Skills

Selling, Encoding, Arranging goods

KRISTINE SABIO

Saleslady

Address: Brgy 21, Laoag City Ilocos Norte

Birthday: April 22, 1992

Educational Background:

Elementary: Roque B. Ablan Elementary School

Secondary: Ilocos Norte College of Arts and Trades

Year Graduated: 2005

Experiences/Affiliations:

Formers Sales Accountant at Mart One (2008-2010)

Skills

Selling, Negotiation, Encoding

ERICSON PINEDA

Security Guard

Address: Brgy 2, Paoay, Ilocos Norte

Birthday: March 23, 1974

Educational Background:

Elementary: Paoay Lake Elementary School

Secondary: Paoay National High School

Year Graduated: 1990

Experiences/Affiliations:

Former Security Guard at Penshoppe (1995-2015)

JOSEPH LORENZO

Stockroom Personnel

Address: Brgy 29, Laoag City

Birthday: June 15, 1990

Educational Background:

Elementary: Plaridel Elementary School

Secondary: Ilocos Norte National High School

Year Graduated: 2008

Experiences/Affiliations:

Former Employee of Provincial Government of Ilocos Norte as Utility worker

MARTIN GABRIEL

Helper/Driver

Address: Brgy. 55, Rioeng Laoag City, Ilocos Norte

Birthday: December 8, 1990

Educational Background:

Elementary: San Mateo Elementary School

Secondary: Ilocos Norte College of Arts and Trade

Year Graduated: 2008

Experiences/Affiliations:

Former Employee of Purefoods Inc. as driver

PROJECT LOCATION

This project will be located at Brgy. 11 A. Castro Avenue, Laoag City, Ilocos Norte.

Around the project’s location are known establishments, namely: 7-eleven, Chicken Ati-Atihan,

Golden Cue Carinderia, A&G Foodhouse, Franks Burger, Divine Word College of Laoag,

Jhayzy Jhef Bakery and Store and Gemma’s Boarding House and Eatery.

J-SHOPPE will be open from 9 a.m. to 5 p.m, Monday to Saturday.

BRIEF DESCRIPTION OF THE PROJECT

(STEP-BY-STEP PROCEDURE OF THE WHOLE VENTURE)
Step 1: The project partners will have a direct supplier of retail and general merchandise

products whose main office is located at Manila, Philippines.

 Step 2: The parties will have a direct communication with each other via telephone or

electronic mails where they can place the items to be ordered and delivered.

Step 3: Upon payment of the purchase prices of the bulk goods ordered by the partners

for the specified and itemized goods, the supplier will ship the items via waybill.

Step 4: Upon receipt of the delivered items, the partners will direct their employees to

display the needed items and to arrange the excess items at the designated stockroom.

Step 5: After displaying, the items are now ready for viewing and purchasing. The

company is now also ready to conduct its everyday business transactions with its happy

shoppers.

Step 6: With the everyday business operations of the company, the partners will give the

monthly salaries of their employees every 15th and 30th day every month.

Step 7: The partners will have the prerogative where to allocate the excess funds or

profits.

DETAILS OF THE PROJECT

A. Labor requirements to produce the product or provide services

The company will hire only qualified applicants to ensure the smooth flow and

run of the company

B. Type and number of workers needed for the operation

The company will hire one (1) cashier, four (4) salesladies, one (1) security guard

and two (2) boy stockroom personnel/helpers.

C. Operational Cost

Lease expenses for the lot per month P 15,000.00

Material costs for the building Steel Bars – P 10,000.00
Sand – P 5,000.00
Cement – P20 ,000.00
Roofing – P15,000.00
Bricks – P 25,000.00
Airconditioned Unit – P 10,000.00
Finishing – P 15,000.00
TOTAL Cost: P 100,000.00
Cashier: P 8,000.00
Saleslady: P 6,000.00/each
Labor costs Security Guard: P 5,000.00
Helpers: P 4,00.00/each

Maintenance, miscellaneous and P 10,000.00

additional expenses (current, food
allowance, travel expenses etc.)
TOTAL P 174,000.00

D. Potential Buyers/Target Market

The potential buyers or target market of the project are the students, teachers and

parents near or around the vicinity of the project location and other buyers who seek

cheaper prices and prefer to go to a more accessible shopping place.

Given their financial statuses, they will be a great help for the company’s progress

as well as its marketing scheme.

E. Sales projection/Approximate Sales and Profits Needed

Due to increasing demands of market values and prices, the company also expects

an increasing sale income and profits on its yearly basis as indicated by the graph below.
 EXPECTED SALES AND PROFIT FOR 2018-2022
120,000

100,000

80,000

60,000 EXPECTED SALE

EXPECTED PROFIT

40,000

20,000

0
2018 2019 2020 2021 2022

As gleaned from the table above, consolidating the expected sale and profit for the five

(5) consecutive years of the company, it has been summed up as follows:

For the year 2018, the expected sale is P 80,000 with an expected profit of P 5,000.00.

For the year 2019, P 85,000.00 and P 10,000.00 are the expected sale and expected profit,

respectively. In addition, for the year 2020, P 83,000.00 is the expected sale and P 7,000.00 is the

expected profit. Furthermore, for the year 2021, P 90,000.00 is the expected sale and P 15,000.00

is the expected profit. Lastly for the year 2022, the highest expected sale in P 100,000.00 and P

20,000.00 is the expected profit.

 F. Capital needed/Amount of money to finance the project

From the above-mentioned summarized expenses, the partners need the amount of P

200,000.00 to finance J-SHOPPE’s business operations. However, the amount needed or profited

as the company operates are still subject to the discretion of the partners what to finance and

where to allocate excess profits.