Professional Documents
Culture Documents
March 2017
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accuracy or completeness of any information hereto contained.
Table of Contents
1. Introduction ............................................................................................................................ 1
2. Malaysia ..................................................................................................................................4
2.1 Country Profile ........................................................................................................................ 4
2.2 Poultry Market ........................................................................................................................ 5
2.2.1 Key Developments ........................................................................................................... 6
2.2.2 Key Poultry Processing Areas ........................................................................................... 7
2.3 Useful Information .................................................................................................................. 9
2.3.1 Associations ...................................................................................................................... 9
2.3.2 Trade shows ..................................................................................................................... 9
3. Indonesia .............................................................................................................................. 10
3.1 Country Profile ...................................................................................................................... 10
3.2 Poultry Market ...................................................................................................................... 11
3.2.1 Key Developments ......................................................................................................... 12
3.2.2 Key Poultry Processing Areas ......................................................................................... 13
3.3 Useful Information ................................................................................................................ 15
3.3.1 Associations .................................................................................................................... 15
3.3.2 Trade shows ................................................................................................................... 16
4. Thailand ................................................................................................................................ 17
4.1 Country Profile ...................................................................................................................... 17
4.2 Poultry Market ...................................................................................................................... 18
4.2.1 Key Developments ......................................................................................................... 19
4.2.2 Key Poultry Processing Areas ......................................................................................... 21
4.3 Useful Information ................................................................................................................ 24
4.3.1 Associations .................................................................................................................... 24
4.3.2 Trade shows ................................................................................................................... 24
5. Philippines............................................................................................................................ 25
5.1 Country Profile ...................................................................................................................... 25
5.2 Poultry Market ...................................................................................................................... 26
5.2.1 Key Developments ......................................................................................................... 27
5.2.2 Key Poultry Processing Areas ......................................................................................... 28
5.3 Useful Information ................................................................................................................ 30
5.3.1 Associations .................................................................................................................... 30
5.3.2 Trade shows ................................................................................................................... 30
6. Vietnam ................................................................................................................................ 31
6.1 Country Profile ...................................................................................................................... 31
6.2 Poultry Market ...................................................................................................................... 32
6.2.1 Key Developments ......................................................................................................... 33
6.2.2 Key Poultry Processing Areas ......................................................................................... 34
6.3 Useful Information ................................................................................................................ 35
6.3.1 Associations .................................................................................................................... 35
ii
iii
1. Introduction
This report provides information on the poultry sector for the five key markets of South East
Asia, namely Malaysia, Indonesia, Thailand, Vietnam and the Philippines.
These 5 key countries, together with Singapore, Brunei, Myanmar, Laos and Cambodia, have
joined forces to form the ASEAN Economic Community (AEC), which aims to create a common
market and production base. The AEC promotes the flow of goods, services, investments, skilled
labor, and capital across the region – with a view to creating single market, and offers
opportunities in the form of a huge market of US$ 2.5 trillion and over 625 million people. The
region is the third largest economy in Asia and the seventh largest in the world. Despite the
backdrop of weak external demand, South East Asia saw a steady growth of 4.7% in 2016, a
slight pick-up from 2015’s 4.5%.
Asia will be the driver of increasing global poultry consumption in the future. Poultry
consumption around the world is predicted to grow by 27% to 28 million tons by 2023 - with 40%
of that growth in Asia. In Southeast Asia, the combination of growing per capita incomes,
population growth and urbanization translated into a growth of demand for animal products.
The surge in demand for animal protein resulted in a significant increase of meat – mainly
poultry and pork. Poultry is the largest livestock sector in Malaysia, Thailand, and Indonesia.
The expansion of poultry production in South East Asia (SE Asia) is occurring within a framework
of large-scale commercial farms and intensive livestock operations. Contracting between
producers and private industry, particularly feed companies, is now an extremely important
element of the broiler industry.
However, poultry production cost in the region are high due to imported feeds and lack of
efficiency and technology in production. Experts have noted that future success of the poultry
industry in the South East Asia will depend on its ability to manage costs in addition to controlling
avian influenza, and boosting consumer confidence in the safety and benefits of poultry meat.
Values in USD
1,600,000
1,458,049
1,400,000
1,200,000 1,083,634
1,000,000 879,408
400,000
200,000
-
2012 2013 2014 2015 2016
Poultry imports in South East Asia predominantly come from the US, EU, Australia and Brazil.
For most exporters, there is still a learning process to go through in terms of maximizing both
market access and price for products in the Asian market. Responding to local importer
specifications (packaging, trimming, presentation, etc.) is important in gaining repeat trade at
the best prices, especially with an increasing number of players competing in the markets.
affecting the country’s poultry production. It is then followed by a list of associations and
tradeshows for each market.
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the report.
2. Malaysia
2.1 Country Profile
Malaysia is a South East Asian country
made up of a land area of 330,290 sq. km Total Land Area:
Malaysia’s recorded a GDP of US$ 294.4 GNI per capita (% of total employment)
USD 10,570 13 Agriculture
billion in 2015, with nominal GPD per GDP per capita, nominal
Agriculture
Services 28 13
IndustryIndustry
59
capita of US$ 9,657. Early estimates USD 9,657 59 Services 28
The services sector contribution to GDP in 2015 was 56.1%, while industry contributed to 35%
to GDP, and agriculture 8.9%. The services sector employs 59% of the workforce.
233,927 Export
values fell. Malaysia recorded
208,850
199,869
The World Bank has ranked Malaysia at the 23rd spot in the World Bank’s Doing Business Rank
for 2017, one spot lower than its position in 2016. The slip was primarily due to a drop in
performance in the ‘Starting A Business’ and ‘Paying Taxes’ categories. Nevertheless, Malaysia
remains among the top 20 most competitive economies worldwide. Among ASEAN countries it
is trailing only Singapore, which has been ranked 2nd in the same survey.
Getting electricity 8 7 -1
Registering property 40 39 -1
Getting credit 20 29 +9
Paying taxes 61 59 -2
Enforcing contracts 42 40 -2
Resolving insolvency 46 45 -1
Although the industry has the capacity to grow further, rising costs of production are limiting
growth as almost all feed input such as soybean meal and corn, which account for 65% of the
production cost, are imported. A reduction in fuel subsidies, depreciation of Malaysian ringgit,
and implementation of minimum wages in 2013 were also factors that have led to higher
production costs in the country’s poultry industry.
Broiler Production
Integrated broiler contract farming is one of the systems used to increase poultry production in
Malaysia. Broiler production is increasing every year due to higher demand by local consumers
and export markets. Integrated broiler contract farming also dominates as much as 75% of the
national broiler production in the country, without which shortage of chicken in the market
would be possible.
Development Strategies
The Federation of Livestock Farmers’ Association of Malaysia, whose role is to maintain good
agricultural practices and compliance in the country, has announced plans to raise poultry
production efficiency and technology in the country. The association also encourages
modernization of Malaysian farms that will include transformation into closed house system in
addition to improving hygiene standards. The association aims to make its poultry products that
are sold locally to be good enough for export and to build consumer confidence in local poultry.
Foreign Investments
Global companies such as Cobb Vantress and Big Dutchman continue to expand and strengthen
its position in Malaysia by constructing additional poultry farms that can increase production
capacity as well as building state-of-the-art facilities and imposing strict biosecurity standards.
These aims to meet the expected growth of the poultry industry not only of Malaysia, but of the
Southeast Asian region.
Peninsular Malaysia has about 3,200 broiler farms, including contract and independent farmers,
as well as large vertically integrated farms. Of all livestock products sold in Peninsular Malaysia,
broiler meat is the main type that is consumed for cultural and religious reasons. Almost all the
broilers are derived from Cobb and/or Ross breeding lines. Backyard and free-range poultry
production has declined significantly, and their commercial production is insignificant.
About 65 to 70% of the output of live broilers is sold directly to wholesalers, while the remaining
30 to 35% is channeled to processing plants which sell the dressed broilers directly to restaurants,
hypermarket chains or to wholesalers and retailers.
Major Malaysian poultry companies have processing plants located in cities such as Negeri
Simbalan, Perak, Port Klang, Penang, Johor, and Selangor. The Ayamas plant in Port Klang,
Malaysia, is the largest poultry processing plant in the country. It is equipped with modern
equipment which processes more than 80,000 birds per day and 2,000 metric tonnes of further
processed poultry products per month.
3. Indonesia
3.1 Country Profile
Indonesia, South East Asia’s largest
economy, has an estimated total Total Land Area:
1,913,579 sq. km.
population of 255.5 million, making it GDP
USD 11,108
world’s economy. Indonesia’s economy
alone makes up nearly half of ASEAN’s
total economic output. Early estimates indicate that its GDP grew by an approximately 5% in
2016 and the country’s central bank forecasts growth in 2017 to range between 5.1 and 5.2%.
Indonesia has a young, growing and rapidly urbanizing population that makes the country one
of the fastest growing consumer markets in the world. Its gross National income (GNI) per capita
is US$ 3,440. The Services sector employs 43% of its workforce, while Agriculture employs 35%
of it, and Industry 1%.
USD 7,587
142,695
Total FDI in 2016 was US$ 28.9 billion, slightly lower than the US$ 29.3 billion recorded a year
earlier.
Indonesia ranks 106th in the latest Doing Business Rank report of the World Bank for 2017. The
country went up by 15 places from 106 to 91, and is among the top 10 biggest climbers.
Indonesia’s overall improved performance in the 2017 report is attributed to the government’s
efforts to simplify and remove unnecessary regulations.
10
Getting credit 62 70 +8
Resolving insolvency 76 74 -2
Indonesia’s commercial chicken flock is estimated at 3.5 billion broilers, 200 million layers, and
24.8 million breeders in 2015. Per capita poultry meat and egg consumption in Indonesia remain
low compared with neighboring countries such as Thailand and Malaysia. Additionally, there is
still a strong demand among Indonesia’s consumers for live, rather than processed poultry.
11
Poultry Oversupply
Over the past few years, supply has outpaced demand, causing day-old chick (DOC) prices to
plummet. A combination of over-investment (i.e. over-importation of grandparent stock (GPS),
despite being regulated by the government’s quota system) and weaker purchasing power
(lower commodity prices, higher cost of living due to subsidy removal, and a weaker rupiah) led
to an oversupply of DOC by 20-30% in 2014. To address the oversupply, the Indonesian
government coordinated a mass culling of six million parent stock which account for half of the
country’s broiler replenishment. Four million grandparent stock were culled in Q4 2015, with
another two million eliminated in Q1 2016.
12
Figure 4: Relationship between Broiler, Egg, and Wet Corn Production by Region
Source: USAID
13
Broiler and egg production, by region, is highly correlated to the population. This has evolved
due to the historical demand for live birds—which cannot be transported efficiently over even
medium distances in Indonesia due to high temperatures and poor road infrastructure—and
high demand for fresh eggs. The development of the industry therefore follows the
development of the wet markets around the large populations of West, East and Central Java.
Java is the largest producer of chicken meat in Indonesia. The poultry farms in Java are
supported by 25 animal feed factories or the largest in the country located in Banten, Jakarta,
West Java and East Java. The fact that Java is the largest market for chicken meat has boosted
the growth of chicken farms and production in the island. The largest chicken meat production
center is West Java, accounting for 40% of the total production in Java, followed by East Java
accounting for 37% and Central Java for 21%.
West Java is the largest producer of pure bred chickens, but the largest producer of free range
chickens is East Java mainly the districts of Lamongan, Malang, Blitar, Probolinggo, Tulungagung
and Trenggalek.
14
Production and supplies of DOCs are dominated by a few big players that control integrated
industry like Charoen Pokphand and Japfa Comfeed. The big players control the business from
the upstream sector (animal feed production and breeding), to the midstream sector
(commercial poultry farms) and downstream sector (chicken slaughterhouse and chicken meat
processing). In the commercial poultry farming, they are involved in partnerships so that they
do not have to own lands and build chicken coops themselves.
According to the Indonesian Poultry Slaughterhouses Association, there are a total of 130
chicken processing plants and slaughterhouses in the country. Of the figure, the number of
chicken processing plant is less than 100, with the number of grade A and B plants no more than
30. Major poultry integrators in the country such as Charoen Pokphand and Japfa Comfeed have
processing plants in the cities of Banten, Medan, Sidoarjo, Surabaya, Pekanbaru, Banjarbaru,
Lampung, Bogor, Pabelan, Grobogan, and Bali.
15
Website: www.ppunbogor.blogspot.co.id
Phone: +62 21 9286 5709 / +62 21 7424 713
Fax: +62 21 7587 5513 / +62 21 7424 713
Email: NA
Established in 2001, this association's purpose is to be a platform of communication for small-
medium sized poultry farmers. The association arranges meeting to discuss poultry issues in the
country. It also organizes activities that campaigns for poultry nutrition.
16
4. Thailand
4.1 Country Profile
Thailand sits on South East Asia’s
Total Land Area:
Indochina Peninsula, and borders by
513,120 sq. km.
Myanmar, Laos, Cambodia, and GDP
Malaysia. The country has an USD 395,726 Million
Form of Government
estimated population of around 68.8
Constitutional Monarchy
million and GDP of US$ 395.7 billion in Headed by a Prime Minister
2015. Its nominal GPD per capita in
Employment Distribution in Key Sectors
2015 was US$ 5,737 or US$ 16,074
GNI per capita (% of total employment)
GDP per capita at PPP. USD 5,620 40 Agriculture
Services
GDP per capita, nominal Agriculture
21 Industry
39
40
Thailand, the world’s 32nd largest USD 5,737 39 Services
Industry
GDP per capita, PPP 21
economy and the second largest USD 16,064
economy in ASEAN, accounts for 17%
of ASEAN’s GDP. Its economy is estimated to have expanded by 3.2 – 3.3% in 2016, and for now,
the government estimates that growth will be 3.4% in 2017.
The country’s Agricultural sector is the largest employing sector, employing 40% of the total
workforce, followed by Services (39%), and the Industrial sector (21%).
Thailand currently ranks 46th in the World Bank’s latest Doing Business Rank for 2017. The
country’s ranks 3rd among the ASEAN countries, behind Singapore and Malaysia. According to
the World Bank, Thailand is steadily making progress to ease the process of doing business and
it continues to focus on reforms to promote a better business environment, in addition to
implementing public infrastructure investments, developing skilled-workers through quality
education, and promoting innovations.
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Getting electricity 37 34 -3
Registering property 68 67 -1
Resolving insolvency 23 26 +3
Thailand's poultry industry has successfully recovered from the avian flu outbreak in 2004 and
has returned to dynamic growth. A positive outcome from the outbreak was that it forced the
Thai poultry industry to adopt new farming practices and farming facilities. With its new industry
structures, Thailand is expected to increase its production capacity and remain a recognized
leader in global poultry exports.
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Export Trends
Global chicken consumption continues to grow as chicken is cheaper than other meats. The
prospect of the Thai frozen and processed chicken industry in the next 1-3 years is promising,
underpinned by the country’s continuing export market growth of 10-15% per year. The
outbreak of the avian flu in many countries will also enhance the export opportunity for Thai
chick chickens to continue to expand, especially to Japan, a major export country for Thai poultry
together with the European Union.
19
Technology
In recent years, animal welfare practices and technology have become extremely important in
many western countries. As a major poultry exporter, Thailand has been moving away from
contract farming and towards vertical integration in order to ensure compliance with European
importers’ more stringent requirement. This opens up opportunities for equipment and
technology used in the whole chain process such as automated systems, food safety, and animal
well-being.
Trade Development
Thailand’s poultry prospects are looking more promising due to the resumption of fresh poultry
imports by many countries, after Thailand’s bird flu outbreak was brought under control. South
Korea, in particular, has already lifted a 12-year ban on Thai chicken imports that is expected to
increase Thai’s poultry trade by 3% in 2017.
20
There are two main species of poultry produced in Thailand, chicken and duck. Poultry
population and production are highly concentrated in central Thailand as broiler producers need
to be located near certified slaughterhouses, feed mills and food processing plants. These
facilities are also concentrated in central Thailand. Large-size farms, with an average 70,000
chickens per farm account for 90% of chicken broilers in the central region.
21
Integrated commercial farms set very high biosecurity standards, and currently cover 80-90% of
national production. Traditional poultry farms are spread across the country and account for 10%
of national production with most of their produce being consumed locally.
22
There are 128 poultry processing establishments across 29 provinces that were approved for
export manufacturing by the country’s Department of Livestock Development as of July 2016.
The majority of the processing plants can be found in Samutsakhon which is located in the
central area of Thailand.
There are more than 40 players active in the Thai poultry industry. Integrated commercial farms
or large to medium commercial farms make up only around 20% of these market players. In
terms of production volume, Charoen Pokphand Foods (CPF) Thailand is the largest company,
accounting for 29% of total production, followed by Betagro, Saha Farm, Laemthong, Thai Foods
Group, and GFPT.
Thailand’s poultry export production is dominated by five companies which are responsible for
70-75% of the total export production. According to the Thai Broiler Processing Exporters
Association, the largest are CP, Betagro, Saha Farm, GFPT and Cargill. Moreover, most of these
companies have implemented fully vertically integration farming.
Increasing scale of production by industrializing farms was a key structural reform that aimed to
meet growing demand for poultry while controlling costs. The reform led to consolidation within
the industry, which saw the average size of commercial farms increase while the number of
producers declined. Major producers, such as Charoen Pokphand Foods and Betagro, have not
only adopted advanced technology, they have also helped transfer this technology to smaller
farms. Such technology has shortened the broiler period from 60 days to 40-49 days as well as
improved the feed conversion ratio, and reduced costs.
23
A biennial trade show that showcases companies involved in industrial feed processing
equipment, supplies and raw materials, animal feed, medicines and breeding tools, farm
equipment, slaughter equipment, meat processing and packaging products as well as systems,
dairy products, organic food items.
24
5. Philippines
5.1 Country Profile
The Philippines, officially known as the
Republic of the Philippines, is a sovereign Total Land Area:
300,000 sq. km.
island country in South East Asia situated GDP
in the western Pacific Ocean with a total USD 289,503 Million
Form of Government
land area of 300,00 square kilometers. Republic
Headed by a President
The Philippines’ recorded GDP in 2015 was
Employment Distribution in Key Sectors
US$ 289.5 billion with the Services sector GNI per capita (% of total employment)
contributing 59% to total GDP, followed by USD 3,540 32 Agriculture
Agriculture
GDP per capita, nominal 15 Industry
Industrial (31%), and Agriculture (10%). Services 32
USD 2,850 53 53 Services
Industry
The economy grew by 6.8% in 2016, which GDP per capita, PPP
15
The country’s total external trade in goods in 2015 was US$ 128.9 billion. Exports for Jan–Nov
Trade Overview (USD millions) 2016 were $51.361 billion, a 5.2% decrease
Balance of Trade
2014 from 2015’s $54.168 billion. The decline is
70,295
61,810 Export
-USD 11,647 million attributed to a fall in electronics exports. In
67,757
67,757 Import
2015 -USD 11,647
58,648 Export million contrast, the Philippines saw an increase in
70,295 Import
61,810
The Philippines’ ranking in the latest Doing Business Rank report of the World Bank for 2017
remains unchanged at 99th place. The country has improved in various areas, from dealing with
construction permits, getting electricity, and paying taxes. Philippines has improved the
transparency of its building regulations, made paying taxes easier by introducing an online
system for filing and paying and by allowing for online corporate income tax and VAT returns to
be completed offline. The government’s launch of an online facility in paying other government
mandatory contributions such as health and social security also contributed to its improved
ranking in 2017.
25
Getting electricity 22 30 +8
Resolving insolvency 56 54 -2
Chicken broiler and egg production are the most developed animal enterprises in the Philippines
today. The poultry industry in fact began as a backyard enterprise but has shifted to the
formation of very large integrated contract farming operations. Poultry production in the
Philippines is set to outperform the other sectors, as it will attract the majority of investment in
the coming years, both domestic and foreign.
26
Foreign Investments
The Philippine poultry industry is starting to attract investments from overseas, helping local
producers and workers source seeds, feed, grow and process chicken. Foreign investors
contribute in improving the system of hygiene, food safety, and quality by setting high level
partnerships with the poultry growers and farmers.
27
There are a total of 114 accredited poultry dressing plants in the Philippines as of February 2017.
Majority of the dressing plants are located in region III particularly in the provinces of Bulacan,
Nueva Ecija, and Pampanga. There are 10 dressing plants in this region that are class AAA
certified, the highest certification that the country’s National Meat Inspection Service gives to
dressing plants. Plants with this certification can export and distribute outside of the province.
The provinces in region IV-A where poultry dressing plants can be found are Rizal, Batangas,
Laguna, and Quezon. There are six dressing plants in this region that are class AAA certified.
Region X has the third highest number of poultry dressing plants in the country. Misamis Oriental,
Misamis Occidental, Cagayan de Oro, and Bukidnon are the provinces where these dressing
plants are located. There are 3 class AAA certified dressing plants in this region.
28
29
Livestock Philippines is the country’s 1st International Livestock Nutrition, Health and
Production, and Meat Industry Expo. It is the premier biennial event for the livestock, feed
milling and meat industries in the country.
30
6. Vietnam
6.1 Country Profile
Having an area of approximately
330,951 km2 and a coastline of 3,444 Total Land Area:
330,951 sq. km.
km, Vietnam comes with abundant GDP
natural resources, such as natural USD 193,407 Million
Form of Government
water resources, minerals, oil and gas,
Socialist Republic
fertile soil. Headed by a President
Vietnam’s Agricultural sector is the largest employing sector with 47% share of total
employment, followed by Services sector (32%), and the Industrial sector (21%).
Vietnam posted a trade surplus of US$ 2.52 billion in 2016, reversing from a US$ 3.55 billion
Trade Overview (USD millions) deficit a year earlier. Exports in 2016
Balance of Trade
2014 expanded 9% to $176.6 billion, and while
148,092 Export
165,730
145,686 Import -USD 3,716 million imports rose 5.2% to US$ 174.1 billion.
162,014
145,686
Vietnam has improved in its ranking in the latest 2017 report of World Bank’s Doing Business
Rank, going from to 82nd from 91st place. A review of the indicators shows that the country has
made great strides in protecting minority investors, paying taxes, and trading across borders, as
well as seen an improvement in resolving insolvency. However, Vietnam lost points in other
areas: starting a business, dealing with construction permits, registering property, getting credit,
and enforcing contracts.
31
Registering property 59 58 -1
Getting credit 32 29 -3
Enforcing contracts 69 68 -1
After pork, poultry is the second most important meat for the Vietnamese people. Production
capacity in poultry is far less than that of pork and the poultry sector is not able to supply
sufficiently for local consumption. Currently, poultry production is mainly owned by small-scale
households. Among main constraints faced by these small-scale households are lack of
knowledge and access to production innovation due to weak capital investment, limited ability
in disease prevention and control. Thus, Vietnam has to rely on imports of frozen chicken parts
from countries such as the United States, Turkey, and Hong Kong. Over 85% of Vietnam’s
livestock is raised on small-scale farms. This arrangement leads to un-scalable production levels
and prices, as well as inconsistence in the quality of breeders.
32
In 2010, it took local big farms an average of 49 days to raise a 2.2-kilogram chicken, and it was
much longer for small farms. Elsewhere around the world, the time needed was 37-41 days and
it is expected to be shortened further to 31 days by 2020. In addition, most of chicken
production's inputs are imported, from breeds and veterinary drugs to animal feed. As a result,
Vietnamese chicken products' prices are 1.5 times higher, or even twice the world's.
In addition, the country’s trade agreements liberalize most of import tariffs and therefore pose
challenges for local producers in competing in prices.
Poultry Importation
The demand for poultry meat in Vietnam has increased over the past five years. As a result, local
poultry production has also increased. However, local production is not enough to meet the
country’s local demand hence poultry meat imports have also increased steadily.
33
So far livestock processing in Vietnam has not been practiced in an advanced way with
technology or comprehensive equipment. For the livestock sector, the term “processing” is
understood as “slaughtering” because slaughtering is the main activity done after livestock is
taken from the farms and before it is sold at the wet markets. The vast majority of livestock
slaughtering in Vietnam is carried out under unhygienic backyard conditions by households who
specialized in this job.
Large commercial public owned plants or privately owned slaughtering plants buy from
commercial farms and sell mainly to supermarket and restaurants or hotels. Meat inspection
does not always take place and is best described as cursory. Yet, this fresh meat is sold right
after slaughtering at wet markets without any further processing like cutting, slicing, portioning,
forming nor packaging. Most of the meat after slaughtering is distributed to wet markets. Even
though urbanization is currently booming in Vietnam which encourages the establishment of
supermarkets, hypermarkets and many other convenient department stores, buying fresh food
including meat, fish, vegetable at wet markets is still daily practiced by majority of Vietnamʼs
consumers.
34
The General Department of Livestock directs the local planning associated with the processing
of livestock and poultry in Vietnam. It also direct and implements plans for the regional
development of livestock farms including poultry production.
ILDEX Vietnam is a trade fair for livestock, dairy products, meat processing and aquaculture. This
event also brings international expertise to satisfy the needs of the local livestock industry.
Exhibitors in this tradeshow are involved in animal feed and animal health, genetics and
breeding, and traders, among others.
35
7. References
7.1 Malaysia
“The Malaysian Poultry Industry: Our Vision of the Future, Advancing Poultry Production for
Food Security”, 2013, The Federation of Livestock Farmers’ Association of Malaysia
“Review of Domestics Broiler Market: Final Report”, 2014, Malaysia Competition Commission
“Cobb Extends Leong Hup Agreement in Malaysia”, 2016, The Poultry Site
7.2 Indonesia
“Indonesia Voluntary Poultry Report”, 2017, USDA Foreign Agricultural Services
“Indonesia’s Poultry Value Chain”, 2013, United States Agency for International Development
“Meeting the Challenge of Indonesia’s Growing Demand for Poultry”, 2014, WATTagNet
7.3 Thailand
“The Poultry Sector in Thailand”, 2016, Netherlands Embassy in Bangkok
“Thailand Industry Outlook 2016-18: Frozen & Processed Chicken Industry, 2016, Krungsri
Research
“GAIN Report – Thailand Poultry and Products Annual 2016”, 2016, USDA Foreign Agricultural
Services
36
7.4 Philippines
“How big is the Philippines Poultry Industry?”, 2014, Philippine Daily Inquirer
“Malaysian Firm Explores Ways to Help PH Poultry Sector”, 2015, Philippine Daily Inquirer
“NMIS 2014 Annual Report of Accomplishment”, 2015, National Meat Inspection Service
7.5 Vietnam
“Food Processing in Vietnam: Where is the Potential for High Value Export?”, 2014, Trung
Quan Dinh
“Asian Livestock: Challenges, Opportunities and the Response”, 2012, International Livestock
Research Institute
“Heathy Outlook for Vietnam’s Poultry and Egg Production”, 2012, WATTAgNet
37
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methodology. The in-country research team is in constant dialogue with industry players and
opinion makers, and is able to collate the latest market trends and industry events that impact
the market. Our in-country research team is managed by Senior Research Specialists, who
overlook final editorial control over the publication of market research.
Our on ground research teams bring fluency in local languages, physical proximity to the best
sources, an ability to engage directly with local industry contacts, and an awareness of
commercial opportunities in the market.
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OUR PRESENCE ACROSS SOUTH EAST ASIA
Our offices across South East Asia support our clients in both research and partner search
projects.
Indonesia
Orissa International Pte Ltd
Sentral Senayan 2, 16th Floor
Jl. Asia Afrika No.8
Jakarta 10270, Indonesia
Tel: +62 21 2924 1963
Malaysia
Orissa International Sdn Bhd
B1-23A-6 Soho Suites@KLCC
20 Jalan Perak
50450 Kuala Lumpur, Malaysia
Tel: +603 2181 4936
Philippines
Orissa International Philippines
2410 One Corporate Centre
Julia Vargas corner Meralco Avenue Ortigas Center
Pasig City 1600, Philippines
Tel: +63 2 798 8132
Thailand
Orissa International Pte Ltd
142 Two Pacific Place, 14th Floor, Suite 1406-07
Sukhumvit Road, Klongtoey
Bangkok 10110, Thailand
Tel: +66 9 9099 0326
Vietnam
VPDD Orissa International Pte Ltd Representative Office in Ho Chi Minh City
R.22, No. 23 Phung Khac Khoan St
Dakao Ward, District 1
Ho Chi Minh City, Vietnam
Tel: +84 8 3827 3904
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