Professional Documents
Culture Documents
C H A LLEn G I N G D ES I G N B O U N DA R I ES
6 weeks
AYDA/ Harvard Design
Discovery Summer
Programme
at Harvard University,
U.S.A worth more than
15.10.18
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CONTENTS
03. foreword
04. INTRODUCTION
05. ARCHITECTURE MANIFESTO
06. INTERIOR DESIGN MANIFESTO
07. design concept statement
08. judging criteria
09. past winners - ARCHITECTURE
10. past winner s- Interior Design
11. PRIZES
12. Submission Criteria
13. Tips & Notes
14. Rules & Regulations
Shahmeena Labeeb, Gold Winner, Interior Design Category (Malaysia), Plan Bee
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FOREWORD
Gladys Goh,
Group General Manager
Nippon Paint Malaysia Group Wong Hao Han, Silver Winner, Interior Design Category (Malaysia), OHNG CITY I
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INTRODUCTION
FORWARD
CHALLENGING DESIGN BOUNDARIES
We are living in an era of innovative interventions and leading-edge advancements. The departure from our ‘comfort
zone’ pushes us to challenge vernacular archetypes and present design boundaries – breaking the frontier of creativity in
multiple ways. As we begin to question the surrounds and the practicalities of our daily life, we aspire to be one step ahead
in pursuit of bettering the quality of living for the people in our community. We set our sights on creating new sustainable,
environmental and emotional design considerations to make the world a more vibrant and colourful place.
The change for something fresh, undoubtedly, brings forth new forms of challenges and constraints. We continue
to look for answers and solutions but disruptions are simply inevitable. So how can we manifest these disruptive
features prospectively and positively?
In the last decade, disruptions have tremendously impacted the design industry and we have observed a recurring pattern
and consumer behaviours that have influenced the way people are interpreting spaces. The notion of adaptive reuse,
disruptive technology and experimental tectonics has thrown the architecture and design community with a new
challenging brief – to re-consider, re-think and re-create new codes of aesthetics outside of the box.
Within this new universal design language, it is rudimentary to respect our identities and roots as well as the cultural and
traditional values of others. In the context of place-making and informing new narratives, a strong sense of place builds
the basis of a cohesive design dialectic that encourages critical thinking solutions.
Together, let us share this collective design language as we continue to re-consider, re-think and re-create new codes
of aesthetics in the same direction – FORWARD.
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ENCOURAGE PROGRESSIVE GROWTH AND DEVELOPMENT IN A CITY
Ng Wai How, Gold Winner, Architecture Category (Malaysia), War Museum
ARCHITECTURE MANIFESTO
Reconsidering the
bigger picture, future
architects are beckoned
to depart from ordinary
archetypes, break the
rulebooks and innovate.
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INTERIOR DESIGN MANIFESTO
Farkhan Bin Hasan, Honorary Mention, Architecture Category (Malaysia), Teratak Seletar
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DESIGN CONCEPT STATEMENT
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JUDGING CRITERIA
Architecture 15% as suited to their specific needs, with an emphasis ECOLOGICAL ENVIRONMENT
Interior Design 20% on anthropometric and ergonomic principles. Demonstrate the use of eco- friendly materials
and
construction techniques aimed
at reducing
• COLOUR HARMONY
• CREATIVE IDEATION
environmental pollution. These will help prevent
Create a harmonious colour palette and balance
The design ideas must be innovative, cutting-edge, negative health effects and create safer working
between the selected colours through finishes,
creative, original and informs the notion of out-of- environments.
materials, textures and leitmotifs.
the-box thinking.
• INDOOR ENVIRONMENT QUALITY (IEQ)
• COLOUR COMMUNICATION
• CRITICAL RESPONSE The IEQ of a building has a great impact on its
Ensure that colours work together in highlighting the
Innovative interventions that manifest new and occupants’ health, comfort, and productivity. A
design elements and communicating responsively
forward-driven ways that look into creating solutions sustainable building will maximise the use of natural
with the audience through branding, wayfinding, and
that interact emotionally, emphatically, socially and lighting and ventilation, as much as the building
typography.
culturally. typology and other site-specific conditions allow.
• COLOUR INNOVATION
4. CRITICAL & FORWARD-THINKING • GREEN INNOVATION PRACTICE
Implement inspired use of colours through material
The design should include, where appropriate, both
manipulation and creative tectonics to produce Architecture 10% passive design strategies (usually low-tech) as well
outstanding design features. Interior Design 10% as active systems (usually high-tech) that require less
Employing a universal design language to address maintenance, less resources, fewer chemicals, and are
and investigate current issues with a critical thinking cost- effective throughout the lifespan of the building.
approach. Solution should be critical, fresh and
forward-thinking. The ideation of a new concept
should embody the impression of questioning
ALL THE FIVE (5) JUDGING CRITERIA norms, challenging traditional archetypes and
WILL BE SUMMED UP TO 50% BASED bettering humankind collectively.
ON VISUAL PRESENTATION AND THE
REMAINING 50% WILL BE BASED ON 8
ORAL PRESENTATION.
PAST WINNERS - ARCHITECTURE
GOLD
TRAVEL TO TALKS
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PAST WINNER S- Interior Design
GOLD
This project intends to propose an
alternative typology for the Interior of a
ruined gothic church dated about 200 years
along the edge of Hemavati river, Hassan,
Karnataka. This projects concentrates to
propose an innovative user experience
technology to bridge Mixed reality with
Architecture.
NITHIN JOIS
Interior Design Category
College: Siddaganga Institute of Technology, Tumkur. Project tile: Museum of Mixed Reality
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PRIZES
2
Rs25,000 CASH
1
Rs50,000 CASH
3
Rs10,000 CASH
SINGAPORE TRIP FOR
LEARNING PROGRAMME
Compete against winners from 14 other
countries to win the
Platinum Award
All AYDA 2018 GOLD WINNERS from the 15 countries will compete for
the coveted Asia Young Designer of the Year award. See you at the
Asia Young Designer Summit in 2019!
BEST
BEST BEST BEST BEST
SUPPORTING
COLOUR GREEN MENTOR COLLEGE/
COLLEGE/
CHOICE INNOVATION UNIVERSITY
UNIVERSITY
5,000 CASH
Rs
10,000 CASH
Rs Rs
10,000 CASH 10,000 CASH
Rs Rs
10,000 CASH
Rs
10,000 WORTH PAINT
VOUCHER
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SUBMISSION CRITERIA
THEME FORWARD
PROJECT
OPEN CATEGORY
CATEGORY
SUBMISSION
1 PROJECT, MAXIMUM
LIMIT
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TIPS & NOTES
• A minimum of 3 boards or a maximum of 4 boards • All required image files must be 300dpi, in JPEG
are to be submitted, based on the soft copies. format ONLY.
• Board 1 must show: existing site photos (if applicable), • The individual perspectives in JPEG format, high
property/site developer (if applicable), floor plan, resolution (300dpi) and A4-sized (minimum) must
elevation, furniture layout plan and site analysis. be saved in a folder entitled “Perspective”. The file
name of the JPEG shall be saved in a naming format
• Boards 2, 3, and 4 must show: 3D perspectives with based on “areas”. For example: Living room / Lobby.
Nippon Paint colour chips and codes.
• The Entry Form must be attached or affixed as a cover • Perspectives in A2 Boards 2, 3, and 4 must be in A3,
page when submitting the entry in a CD/DVD. A4 or A5 sizes and pasted on the boards.
DESIGN STATEMENT
• Submissions should not have the participant’s profile
and education institution details on top of the
• The design statement should not be more than presentation board to ensure anonymous judging of
1,000 words and must be saved in a Microsoft Word the competition.
file format.
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RULES & REGULATIONS
• Last date of registration is 5th Oct 2018 & last date of Submission is
15th Oct 2018.
• The organiser reserves the right to substitute the top prizes with
another product of similar retail value without prior notice.
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