Reflection

HR: Define Marketing?

IMI A – Marketing is the management process responsible for identifying,

anticipating and satisfying consumers' requirements profitably. According to Philip
Kotler.

HR: In our company every process is automated from filling of the mineral water till
the packaging, recently the filling machine has developed some technical issue &
our technical team is unable to solve it due to which few bottles skip the filling
procedure & directly go for packaging. So it has hampered our packaging quality &
also resulted in negative business impact. So being a production manager how
would you overcome this issue?

IMI A – Simply sir if the technical people are unable to solve the problem then we
have to replace this machine with the new one. Keeping in mind the brand value of
this company we cannot go ahead with such production scene.

HR: OK Thanks.

HR: Define Market Segmentation?

SMF Delhi – Market Segmentation is a process of grouping two or more customers

for a product or services so as to serve their needs in a better way.

HR: In our company every process is automated from filling of the mineral water till
the packaging, recently the filling machine has developed some technical issue &
our technical team is unable to solve it due to which few bottles skip the filling
procedure & directly go for packaging. So it has hampered our packaging quality &
also resulted in negative business impact. So being a production manager how
would you overcome this issue?

SFM Delhi : Sir what we can do is call for an external technical team which can sort
out this issue. They will do the technical study & they can solve this issue.

HR : What if they can’t do it?

SFM Delhi : Then sir we might have to go for a new machinery which have a sensor
built in them so that they will be picking up the empty bottles from the roller belt.

HR: OK Thanks.
HR: Define Positioning?

MEM Gudgaon – POSITIONING is the attempt to control the public's perception of a

product or service as it relates to competitive products.

HR: In our company every process is automated from filling of the mineral water till
the packaging, recently the filling machine has developed some technical issue &
our technical team is unable to solve it due to which few bottles skip the filling
procedure & directly go for packaging. So it has hampered our packaging quality &
also resulted in negative business impact. So being a production manager how
would you overcome this issue?

MEM Gudgaon : Sir in this scenario I would suggest you to hire one employee/shift
who will be checking manually each bottle while it passes through them, This option
will be much cheaper than going for buy a new machinery.

HR: OK Thanks.

HR: Define Marketing?

Tasgaonkar –

HR: In our company every process is automated from filling of the mineral water till
the packaging, recently the filling machine has developed some technical issue &
our technical team is unable to solve it due to which few bottles skip the filling
procedure & directly go for packaging. So it has hampered our packaging quality &
also resulted in negative business impact. So being a production manager how
would you overcome this issue?

Tasgaonkar – Sir prima facie what we can do is we can put a blower /a fan which
will be adjusted to such air pressure that once an empty bottles comes in their path
they are blown away & they are collected in the box placed below. This will be
effective in resolving the current issue & later on we can go for an expert technical
team who will resolve this issue forever.

HR: Being an option for us to hire a personal from top B-school, why should we hire
you when you are from an institute of which we have hardly/never heard of?

Tasgaonkar: Sir our college is an emerging & fastest growing college which
produces around -----no. of quality Engineers & -----no. of quality Management
students each year, and the best part of our college is that they never thought us in
the way chatur understands they always thought us in the way Ranchordas wanted
that “students will understand”. Chatur & Ranchordas are the 2 characters of film 3
idiots.

HR: OK Thanks.
HR panel discussion: What do you say out of these for whom we should go for? I
think we should go for the person who suggested for the fan. In his case we will get
a talented guy who will also be cost effective to the company & is also at par with
those other candidates.