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MSP Mandal`s
Deogiri Institute of Technology and Management Studies
Aurangabad
A
PROJECT
REPORT
ON
MARKETING
OF
Submitted in the partial fulfillment in
BACHELOR OF BUSINESS ADMINISTRATION
Dr. BABASAHEB AMBEDKAR UNIVERSITY, AURANGABAD
Submitted By:
Project Guide:
Rathod Sarika Kanhiram
Miss. Naziya Shaikh
1
ACKNOWLEDGEMENT
This is serve gratitude to all those people without whom this
PROJECT would have never seen the light of day.

An endeavor is difficult to even initiate without the help of many souls

who are always there by the grace of God. Researcher project is a result of help
provided by many people.

My project becomes a reality only because of cooperation of many people

who had helped me in completing this project. I sincerely extend my
gratitude to Mrs. MANJU GUPTA who has given me this golden opportunity
to have an insight in the corporate world and who has been a source of
guidance and support

I sincerely thank my esteemed guideMrs. Manju Gupta (UNIT

MANAGER)for her valuable guidance and co-operation rendered to me
through out the project report. It would not have been possible for me to
complete this project without there meticulous guidance and suggestions.
I give my thanks to MISS. NAZIYA SHAIKH (PROJECT GUIDE) and
MR. KOTURWAR (PRINCIPAL D.I.T.M.S) for their valuable contribution, co-
operation and guidance from time to time for completion of this project.

Last but not the least I would like to thank my parents, friends,
Colleagues and the staff of Bharti Airtel Aurangabad, who directly or
indirectly help me during the course of project without which project
would have been a Herculean task.

Sarika K. Rathod
2
Certificate
This is certifying that Miss. Rathod Sarika Kanhiram is a student of our
college & studying in B.B.A. As a part of university program she has
undergone a project work on.

“Marketing Survey” on Bharti Airtel Company Ltd.,

Aurangabad. Under the guidance of Miss. Naziya Shaikh.

She has duly acknowledged all the sources of reference used in the report.
This report, based on above topic is in partial fulfillment of the
requirement of the,

Bachelor of Business Administration (B.B.A)

OF
Dr.Babasaheb Ambedakar Maratawada
University
Aurangabad.
Miss.Naziya Shaikh
Major Koturwar
(Internal Guide)
(Principal)
3
The above mentioned project has been successfully completed.
We wish her all the best for all future endeavors.
Best Regard
Mrs. Manju Gupta
(UNIT MANAGER)
4

Marketing Survey
Date: 7Th may 2009
To Whom It May Concern :
This is to certify that Miss Rathod Sarika Kanhiram has worked
with Bharti Airtel Company Ltd., Aurangabad On project
assignment 15th April to 30th April 2009.

The project undertaken during the period was –

INDEX
Sr.
No.
Chapters
Page
No.
1.
Introduction
2
2.
Objectives
13
a) Vision
b) Bharti Televenture
3.
Airtel Broadband
22
4.
Airtel Services
27
5.
Case study of black Barry Handset
35
a)Product profile
6.
Research methodology
41
a)Graphical Representation
7.
Conclusion
51
8.
Recommendation
52
9.
Bibliography
53
10.
Questionnaire
54
5

Airtel
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