A cross sectional study of consumer awareness of functional foods in Thessaloniki,

Greece
Nick Christidis, Georgia Tsoulfa, Mira Varagunam, Maria Babatzimopoulou,

Consumer acceptance of a functional processed meat product made with

different meat sources
Berta Schnettler, Néstor Sepúlveda, Silvana Bravo, Klaus G. Grunert, Clementina Hueche
Consumer acceptance of functional foods: issues for the future
Lynn Frewer, Joachim Scholderer, Nigel Lambert,

Consumer decision-making for functional foods: insights from a qualitative study

Ioanna Anninou, Gordon R. Foxall

Consumers' behaviours and attitudes toward healthy

food products: The case of Organic and Functional foods
Annunziata Azzurra1, Pascale Paola2
Effect of perceptual differences on consumer purchase intention of natural
functional food
Golnaz Rezai, Phuah Kit Teng, Mad Nasir Shamsudin, Zainalabidin Mohamed, John L. Stanton

Factors influencing the decisions to buy and consume functional food

Artur Kraus,

Food consumption value: Developing a consumer-centred concept of value in the field of food
Hans Dagevos, Johan van Ophem,

Foods that help prevent disease: consumer attitudes and public policy implications
Nancy M. Childs,

Functional foods: some relevant considerations?

Lars Ovesen

Functional foods: An empirical study on perceived health benefits in relation to prepurchase

intentions
Joanne Labrecque, Sylvain Charlebois,

Functional, organic or conventional? Food choices of health conscious and

skeptical consumers
Justina Gineikiene, Justina Kiudyte, Mindaugas Degutis

How to best promote my product? Comparing the effectiveness of sensory,

functional and symbolic advertising content in food marketing
Janina Haase, Klaus-Peter Wiedmann, Jannick Bettels, Franziska Labenz,
Managing conflicting values in functional food consumption: the Malaysian experience
Siti Hasnah Hassan

Marketing at the bottom of pyramid: market attractiveness and strategic requirements

Tendai Chikweche

Opportunities and constraints in the functional food market

Jennifer Gray, Gillian Armstrong, Heather Farley

Perceptions of food “quality” and the power of marketing communication: results of consumer
research on a branded-egg concept
Andrew Fearne, David Lavelle

Reasons behind consumers’ functional food choices

Nina Urala, Liisa Lähteenmäki
The effect of perceived carrier-ingredient fit on purchase intention of functional
food moderated by nutrition knowledge and health claim
Ji Lu
The impact of e-commerce on agro-food marketing: The case of agricultural
cooperatives, firms and consumers in Crete
G. Baourakis, M. Kourgiantakis, A. Migdalas
The relation between attitudes toward functional foods and satisfaction with
food-related life
Berta Schnettler, Cristian Adasme-Berríos, Klaus G. Grunert, María Paulina Márquez, German Lobos,
Natalia Salinas-Oñate, Ligia Orellana, José Sepúlveda

Understanding consumers’ intention and behaviour towards functionalised food: The role of
knowledge and food technology neophobia
Francesco La Barbera, Mario Amato, Giuliana Sannino
Understanding variations in the consumption of functional foods – evidence from Croatia
Ružica Brečić, Matthew Gorton, Dominique Barjolle