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Syngenta
Protecting Land in Agricultural Areas
The business case
Syngenta Crop Protection Canada and Ducks Unlimited Canada have embarked on a
unique and valuable partnership that aims to protect environmentally sensitive land
located in agricultural areas. Through two programs, the Small Marsh Restoration
Program restoring wetlands and the Saskatchewan Rangeland Stewardship Program
educating growers on sustainable management practices on their farms, Syngenta
benefits from the ground demonstration of the company’s commitment to customers,
government, environment and stakeholders and ensures that farmers are using the
company’s products responsibly.
Syngenta is a world leading agribusiness operating in the crop protection and seeds
businesses, employing 21,000 people in over 90 countries. Headquartered in Basel,
Switzerland, the company has operations in Europe, Africa, the Middle East, Latin
America, Asia Pacific and North America. Syngenta helps growers meet the growing
population’s need for safe, affordable and nutritious food, grown in a sustainable way
through innovative research and technology. Syngenta is committed to the optimization of
natural resource management, to the maintenance and enhancement of the economic
viability of farming, and to the protection of the environment and biodiversity.
DUC and Syngenta share a vision of sustainable agriculture where farmers are
economically viable and agricultural processes such as soil conservation, biodiversity and
the protection of water quality are integral components of farm management. DUC
coordinates a number of agriculturally focused restoration, conservation and
demonstration programs in areas across the country.
Targets
The main objective of the Wetland Conservation project was to restore wetlands to
provide habitats for wildlife. This was a non-profit project demonstrating Syngenta’s
commitment to sustainable agriculture.
WBCSD page 2
Activities
DUC approached Syngenta in 2003 as a possible partner for projects that support land
and water management on agricultural lands. DUC and Syngenta quickly recognized their
shared commitment to environmental stewardship to support the efforts of farmers.
Syngenta signed a 3-year agreement to support the Maritime Small Marsh Restoration
Program.
The support of this program created excitement within Syngenta CP Canada so, in 2004,
Syngenta signed another agreement with DUC to support a different type of program
called the Saskatchewan Rangeland Stewardship Program. The projects are slightly
different, designed to fit specific regional agricultural needs. The Maritime Small Marsh
Restoration Program restores small, 2-4 acre (0.8-1.6 hectare), marshes located in the
fertile zones of the Maritime Provinces (New Brunswick, Nova Scotia and Prince Edward
Island) to improve water quality and provide wildlife habitat. The program is targeted
towards agricultural lowland landscapes and creates shallow open water areas with some
vegetation for cover. Buffer strips are left around the edge of the wetland and livestock
access to the wetland is controlled. They are also useful for catchment of storm water
runoff, thereby protecting streams and rivers from severe weather events. All projects are
on private lands associated with agricultural operations and conservation agreements are
established between the landowners and DUC to secure the wetland and the buffer strip
areas for 30 years.
The Saskatchewan Rangeland Stewardship Program educates and aids growers in the
adoption of sustainable management practices on their farms. Environmentally sensitive
areas have been identified in Saskatchewan and all producers participating in the
program operate farms in these areas.
Canadian farmers develop Environmental Farm Plans (EFP) that allow the farmer to
assess his own farm for different factors and address areas at his or her own initiative but
taking advantage of programs that provide support. The information contained in the EFP
is the farmer’s property, but at the same time indicates due diligence and can been used
to protect the farmer.
Within the EFP there is a section on ecological resources that looks at habitat for
restoration. This aims to act as a trigger to encourage farms to contact DUC to discuss
opportunities related to their lands. Additional referrals to DUC come through the
provincial government (as tied to EFPs through departments of Agriculture or Natural
Resources) and requests by farmers. Word of mouth also plays an important role as
there is no advertising.
For the wetlands, DUC has a field staff that conducts on-site assessments, writes the
plan and applies for permits where required by the province. DUC then hires the
construction contractor and overseas the project. Permits are required under
environmental protection laws where wetlands are being enhanced (i.e., larger, more
open water, improved functionality, etc.). Where new wetlands are being established,
permits are not necessary.
DUC also organizes tours for farmers to explain how these programs work with both
types of projects (i.e., technology transfer). Syngenta has also organized farm tours for
customers in western Canada. This is also supported by the Federal Department of
Agriculture.
Results
For the Maritime Small Marsh Restoration Program, a total of 78 projects were completed
in 2004 and 2005 resulting in 244 acres of land being restored.
WBCSD page 3
The benefits of the partnership between Syngenta and DUC are far reaching, affecting
various parties and the sustainability of the projects are guaranteed into the future.
Syngenta benefits from this project through the company’s demonstration of commitment
to the environment and its customers and also through the public recognition that DUC
has given Syngenta. Syngenta has received significant recognition for its involvement
through the use of the Syngenta logo prominently displayed on signs at each location,
from various tours (grower tours, media tours and DUC Director tours), and from various
articles that have been published about the partnership.
Lessons learned
It has been very valuable to do these projects as they demonstrate the company’s
commitment to the environment. It also demonstrates and encourages the farmers to use
best practice, ensuring that they are using the company’s products responsibly.
Syngenta has renewed its contract on these projects for another 3 years.
Our mission is to provide business leadership as a catalyst for change toward sustainable
development, and to support the business license to operate, innovate and grow in a world
increasingly shaped by sustainable development issues.