An Audiovisual

Rhetoric
 Manpreet Singh
SONIC August 28 , 2017
ANALYSIS B.Sc Film-making

AKNOWLEDGEMENT
This assignment was made possible by time thanks to My lecturer ,
Mr Nikhil for assigning it , moreover a big token of appreciation  my
fellow students for the brainstorming sessions , my 3 AM coffe and
my best bud laptop for not dying on me this time . 
BARE
ORGANICS
Natural Body Scrub
150ml | 5.07oz
OBJECTIVE
To analyze and compare the Sonic elements and the visual
emotions that the 10 minute long climax clip from the 2003 move
Elephant by Sir Gus Van Sant protrudes from the perspective of an
active audience. 
 Representing the sonic
elements

Here I have tried to visually represent the sonic elements in the

given clip alongside a horzontal timeline while also empahsizing
on the intensity of the respective element.

To be noted that the brightness of each circle is directly

proportional to the intensity of the corresponding sonic element.
 Car Engine

Breathing

Footsteps

Rainfall

Birds

Dialogue

Background VFX

Gunshots

classical music

 COLOR KEY
Mapping The Emotional Response
Plutchiks Emotion wheel

80

60

40

20

0
1

50

Ite 9

Ite 0

Ite 1
12
m2

1
m

Timeline
m

m
Ite

Ite

Ite

Ite

Ite

Ite

Ite

Ite

Ite

The graph above shows the variation in emotions during the same
timeline.
Unlike sound there are no universally agreed upon measurement
unit for quantifying emotions . Hence , for reference I've used the
scale derived from Dr Plutchik's theory of the wheel of emotions .

With that we get an array on emotions in hierarchy as follows

Fear>Trust>Joy>Anticipation>Anger>Disgust>Sadness>Surprise

Conclusion

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Keeping the timeline constant and further comparing the data
from the two graphs we could argue that there definitely an
impact of sound on the percievers prespective of the visual
on screen . Thus the message being either amplified or
sometimes even given an entire different meaning.
 Acknowledgement &
References
https://en.wikipedia.org/wiki/Robert_Plutchik

Plutchik, Robert (1980), Emotion:

Theory, research, and experience: Vol.
1. Theories of emotion, 1, New York:
Academic

Aknowledgem
Add a little bit of body text

ent and r

Manpreet Singh BS.c Film