Active Ingredients

ISSUES SOLUTION ACTIVE INGREDIENT

radicals and pollutant Antioxidant CBD (Cannabidiol)
anti-inflammatory
treat pain
anxiety
spasms
Sensitive Skin exfoliate skin with a gentler PHA (Polyhydroxy Acid
approach
Wrinkles Anti-aging Retinol (vitamin A)
Anti-wrinkle

Dirt antibacterial agents Isopropylmethylphenol

photosensitizers
zinc oxide
Eye-bags Ginseng
Nourishing Colloidal Gold
Calming Rose Flower Water
dark spots Vitamin C
Soothe Skin Green Tea
removes dead skin Beta-hydroxy acid
improve the texture and color (salicylic acid)
of sun-damaged skin
helps with acne

Anti-oxidant, boost collagen Vitamin C

production, and fading dark spot
Anti-oxidant Vitamin E
Accelerates the skins healing
process
Treat dry skin
Reduce stretch marks
SUGGESTIONS:

AWARENESS STAGE
1. Social Media Campaigns
Before Launching
Phase 1: Teaser Clip on Social Media about the Skin-telligent App and the New
Customized Micro Masks
1.1 Beauty Routine Lifestyle Segment
This segment involves 5 chosen women to broadcast their progress
since day 1 until a month of use of our product. These 5 women will
have different types of lifestyle, ranging from healthy living, to
average, and poor lifestyle habits while using the Customized
Microneedle Mask monitored by our Skin-telligent App.

After Launching
Phase 2: Advertisement of the user Testimonies

INTEREST AND DESIRE

*L’Oreal’s Celebrity Endorsers/ Social Media Influencers will feature the app and the
product on their social media sites
*Free App Download (inclusive of a one-time facial profiling with diagnosis, and limited
access to features- articles, and exercise and diet routines)
Those who want to experience the full features of app should go to the nearest
L’Oreal branch and purchase their own kit inclusive of the Customized Microneedles
Mask prepared by our very own dermatologists
*Grab your own refillable kits! We refill your glass kits with your Customized
Microneedles Mask according to your new diagnostics, this way we are helping create an
environmental change by having our product plastic-free!

ACTION
Trial Booths in different L’Oreal Station/Malls
*#showyourglow This is a challenge to post your before and after using our product in
facebook, twitter, and instagram using this hash tag and see how big the change
is!Selected winners can win their free kit refill on their next visit to our L’oreal stores!