Is a strategy

Beneficial Adopt New based on

for society sustainability paradigm in
ethical and
and in marketing
The sustainability is moral
marketing strategy
ecology that area which is
being explored by
principles.
strategy companies for
growth and
development

Sustainability
marketing Environmental,
strategy social and
building long economic.
term
Sustainable relationships

marketing Strategies
Evolution of designed to
create,
Sustainability as communicate and
Marketing deliver an offer to
a target marke
Strategy: Production concept,
Beginning of New product concept,
selling concept,

Green
Era marketing concept
"Ecologically and societal
Marketing Concerned
marketing concept.

Consumer"

It is time to
include
Is a
Delivering sustainability
requirement criteria into
sustainability
Corporate based value to
marketing

social customer Needs of

marketing future
generations