Product
This machine will sell straws with payments made online. Every
Background
Indonesia has an ocean area of 3.25 million km2 from the total
area of Indonesia which is 7.81 million km2. According to
research by environmental expert Jenna R. Jambeck in 2015,
Indonesia ranked second in the world as a producer of plastic
waste into the sea. Based on data collected by "Divers Clean
Action", at least 93.2 million units of plastic straws are used
every day in Indonesia, which if not recycled will pollute the
environment. In order to support the government program
"Indonesia free of plastic", our company, Chandramawa created
an innovative system namely "Maesstraw" (Maestro straw).
Product Description and Design
Maesstraw is a folding straw ATM system, which can provide
automatic straws for its users. Maesstraw straws have the feature
of being able to be reused because they are made of aluminum
metal, plus the design can be unloaded into a plate so that it can
be easily cleaned. This folding straw ATM machine itself has
the same method as vending machines, with the advantage that
the machine can accommodate used straws, once or even
repeatedly used to be melted back into folding straws.
product purchased can be used for a long time. Maesstraw
straws that are unused because they are worn out or because the
user only wants to use one-time use, can be put into a column at
the bottom of the ATM This will benefit the customer, because
each straw that is given will add to the balance of customer
payments.
Target Market
Maesstraw is intended for users of straws from various circles,
who need hygienic straws quickly, and cheaply and can use
multiple times. We work with the government, so that our
brands can be widely distributed in all regions in Indonesia.
Promotion and Marketing
Our company's promotion strategies are publications, direct
marketing, sales promotions, and advertising. For publication
strategies, we make commercial news about our products on
several international TV channels. Our product direct marketing
consists of social media such as Facebook, Twitter and
Instagram. We also provide information on this product to
educational institutions and offices. Next, we will work with the
government tourism office. So this folding straw ATM machine
can also be in tourist areas to reduce straw waste in tourist
attractions including beaches and rivers. So that in the future it is
expected that the straw waste in the sea will no longer increase.
Competitive advantage
There are a number of things that make this innovation different
from others. Maesstraw is made of metal, but the price is more
affordable curry metal in general because the maesstraw is made
of aluminum, the design also makes it easier for users to re-wash
the product so that maesstraw users can use it. will be re-melted
and reprocessed. While customers who return straws at the
maesstraw ATM machine will get feedback. So maestraw is
perfect for all people who want to use hygienic straws in a
practical and affordable price, and for users who want a straw
that is durable and easy to clean.
Financial Data
Future Target and Development
CHANDRAMAWA SERVICES CO. We have great hopes for this product,
FINANCIAL CASH FLOWS REPORT which is maesstraw, because this product
CASH OUTFLOWS is aimed at all components of society so
that they are able to have awareness and
DETAILS FIRST YEAR NOTES SECOND YEAR NOTES THIRD YEAR NOTES
adapt to this product because this product
FIXED EXPENSES can reduce waste of plastic straws which
MODIFIED STRAW BOX $156.00 12 items $39.00 add 3 items $39.00 add 3 items are discarded by consumers every day.
WATER AND ELECTRICITY EXPENSES $240.00 12 months $240.00 12 months $24.00 12 months
PORTABLE DESK $100.00 5 items $40.00 add 2 items $40.00 add 2 items
Conclusion
LOAN AND INTEREST EXPENSE $530.00 12 months $530.00
RENT EXPENSE $1,200.00 12 months $1,200.00 12 months $1,200.00 12 months
With our product, we can reduce the
OPERATIONAL EXPENSES plastic uses. Not only that, you also can
SALARY $300.00 3 workers $300.00 3 workers $300.00 3 workers reduce consumptive behavior Indonesian
MAINTENANCE EXPENSES $130.00 every 6 months $130.00 every 6 months $130.00 every 6 months people. If it can be efficient, it become a
ADVERTISEMENT EXPENSES $90.00 6 times $45.00 3 times new job and reduce unemployment. We
TOTAL $2,216.00 $2,524.00 $2,263.00 expect that our product can be suitable for
CASH INFLOWS all circles. If you want to use hygienic,
OWNERS EQUITY $1,000.00 $984.00 $1,644.00
practical, affordable, and durable straws,
VENTURE CAPITAL $1,000.00
INCOME $1,200.00 12 months $1,200.00 12 months $1,200.00 12 months
you should use maesstraw by
TOTAL $2,200.00 $3,184.00 $2,844.00 Chandramawa. Light the moon, light the
future.
PROFIT/LOSS $16.00 LOSS $660.00 PROFIT $581.00 PROFIT