Professional Documents
Culture Documents
When a customer has requirements that they are not able to manage on their own, they seek help from external
vendors to do it for them. The services or products from external vendors will be solicited using a document called
the “Request for Proposal” (RFP). This document is sent to multiple vendors who will compete to win the bid for
the project.
The RFP response tells the customer how the vendor plans to solve the customer’s problem. It gives them a lot of
other supporting material that proves
oves their knowledge about tackling similar problems.
The “Business proposal”/ “RFP response” is key to winning business. It often has an audience covering a wide
spectrum of organizational roles- ranging from managers and architects to CEOs, CFOs and COOs
COOs. Hence,
the business proposal must be created in a very professional way. Its language, dictum, format
format, clarity, honesty,
empathy, excellence, and attitude reflect on the vendor who has written it.
The goal of a business proposal is to win business. To win business, it must help customers understand how their
solutions will benefit the customer, why they are better than the competition, how the change will be managed
and how projects will be executed. It also contains the terms and conditions that apply and the price- which are
key factors that affect a win.
After a thorough reading, you can then discuss individual findings and opinions during a “Kick-off-meeting.” The
kick-off meeting helps set the right strategy to help create a meticulous and successful proposal. During the
meeting, it is also essential to discuss the business proposal format and layout.
Ask the following questions to keep your proposal planning on track during the kick-off meeting:
It is crucial that the business proposal is created using a good proposal template. Sometimes, customers
themselves give a specific business proposal format for vendors to use. It is a good practice, even if the customer
does not provide it, to ask the customer, “Do you want it in a specific format?”
Government proposal writing often demands that business proposals must be submitted according to a standard
format, with contents in a specific order. Government proposal writing sometimes even demands the use of a
specific font, header, footer, margin width, and paper quality.
From helping you identify opportunities, to finding partners who can help you win. From capturing requirements,
to automatically getting you answers to RFP questions. From finding templates to creating proposals on a click.
From planning resources to managing workflows and approvals- Zbizlink does it all!
Zbizlink also has capture management tools and project collaboration tools to drive the proposal process so that
you can focus on proposal strategy, instead of proposal logistics. Moreover, this is just the tip of the iceberg. There
is so much more you can do. Do get in touch with us info@zbizlink.com or visit our website www.zbizlink.com to
know more.