Wealthy woman Children of the

woman
Fancy, luxury
background/backdro
Rock music fans All genders
p
Characters
Woman’s partner
Setting

Target Audience
Idea Summary:
Woods
I want to make a music video that shows
“rings of smoke a woman who is wealthy and relies on
Where the two 30 -49-year olds
through the trees” money to create her happiness. She is
different paths will
lonely character. She learns that she can
be shown
have another chance at being happy and
Smoke from smoke
being surrounded by loved ones but she’s
machine
undecided about what path she wants to Mascara down the face at the
take. Does she take the path of wealth or start, flawless when she sees
love and happiness? her future

Effects/ Make-up
Flashbacks/flash-
editing
forwards to what will
happen if she takes Two-way sign
either path
Costumes &
Black and white filter
Props
for some scenes
Fancy looking clothes
with tiara and Expensive looking props surrounding the
jewellery woman
Ideas assessment 1:

Identify the advantages/disadvantages of your idea from the prospective of your Target Audience

An advantage of my idea is that the aim to entertain the target audience will be reached, this is done by researching into the lifestyle and hobbies
of the target audience and using things like clothing and colour preferences which will instantly draw in the target audience.

A disadvantage of my idea is that the video may not attract all audiences because the music video genre and theme is specific and applies to a
certain category of people which is goths and emos, whereas other audiences might prefer to watch something different and entertaining for
them.

Another disadvantage would be that not everyone is going to prefer to watch a narrative based music video, they may prefer to watch narrative or
concept and so because of this they may have a negative opinion of the music video.

Idea assessment 2: Production

Identify the advantages/disadvantages of your idea from the perspective of being able to produce the music video
successfully

A disadvantage of this would be that some of the props are going to have to be handmade such as the two way sign with two
arrows pointing in two directions because I won’t be able to find a sign like this. This is time consuming which may result in
less time spent on making the music video if time management is not met successfully.

And advantage of making my music video would be that I will be able to edit the photo on photoshop and correct any flaws, I
could also add in any effect, filters or features to make the video more interesting to watch.