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Marketing

 –  Monthly  Plan  
McDaniel  Nutrition  Therapy  

Month:  June  2019  

Monthly  Theme:  Fresh  Fruit  and  Vegetable  Month  


Possible  Ideas  to  Feature:  
•   Produce for Better Health Foundation – “Have a Plant” campaign
o   Sustainability – eating fruits and vegetables are good for the environment
o   Budget-friendly ways to eat more fruits and vegetables
o   Family dinners made easy

•   Produce Guide – which fruits & vegetables are in season in June


o   Welcome summer in with seasonal fresh fruit, such as apricots, blueberries, cherries,
strawberries, and avocado! Crisp vegetables such as peas, cucumber, beets, green beans,
lettuce, radishes, and rhubarb are perfect to add color, flavor, and nutrients to any
summer dish! Check out this guide for recipes using seasonal June produce:
https://www.realsimple.com/foodrecipes/ingredients-guide/june-produce-guide
o   This guide provides a list of seasonal produce month to month:
https://www.thespruceeats.com/the-cheapest-fruits-and-vegetables-month-by-month-
1388345

•   Frozen healthier than fresh?


o   Frozen fruits & veggies have been found to contain just as much nutritional value, if not
more, compared to fresh. This is because they are frozen at their peak ripeness and
packaged under nitrogen, which helps to preserve and lock in nutrients. On the other
hand, fresh fruits & veggies have to remain stable through transport, preventing them
from maintaining their full nutrient density. Frozen options also tend to be more cost
effective and provide better bang for your buck!
https://www.southernliving.com/news/frozen-fruits-and-vegetables-vs-fresh

•   Conventional v. organic?
o   There is so much information out there that can often be confusing for consumers. This
helpful guide describes the pros & cons of each so that you make choose what is best for
you and your family!
http://www.streetsmartnutrition.com/do-i-need-to-eat-organic-fruits-and-veggies/

•   Finish a meal with fruit as dessert


o   Dessert does not always have to lead to guilt. Let’s rethink what we want in a dessert – sweet,
satisfying, and guilt-free, right? Fresh fruit checks all the boxes. Try finishing a meal with
your favorite fruit, such as berries, melons, banana, peaches, or apricots. Looking for
something more? Try adding some greek yogurt and dark chocolate. Check out these fruity
dessert recipes that are perfect for your summertime sweet tooth:
https://www.wellandgood.com/good-food/healthy-fruit-desserts/

•   Plant a garden with kids


o   Plant you own fruits and vegetables and get kids involved in the process! Provide them
with tasks like digging, planting, and watering. Kids will be able to learn how their food
is made through their involvement. They also love to taste the fresh produce they helped
create! Check out this guide for more information on planting are garden with kids:
https://kidsgardening.org/gardening-basics/

•   Creative ideas to encourage kids to eat more fruits and veggies


o   Do you feel like your child is picky when it comes to fruits & veggies? It’s important to
be patient with kids and try to offer each food at least seven times because this is the
threshold where kids start to acquire taste for that particular food. Remember that
consistency is key and that you are their best role model. Check out this article for more
helpful tips & tricks that can get even the pickiest of eaters to try fruits & veggies:
https://www.eatright.org/food/planning-and-prep/snack-and-meal-ideas/get-fruits-and-
veggies-to-the-plate

•   Comfort food – vegetarian style


o   Is there anything better than hearty comfort food after a long day? While this type of food
is primarily based around meat, this does not have to be the case. These great vegetarian
recipes won’t make you feel like you’re missing out. Try the roasted vegetable lasagna,
mac & cheese with crispy brussels sprout topping, Guinness Irish stew, or vegan
shepherd’s pie!
https://karalydon.com/recipes/40-best-vegetarian-comfort-food-recipes/

•   Seven days of healthy snacks


o   Day 1: Light cheese with dried fruit (ie. cherries, cranberries, or raisins)
o   Day 2: Trail mix with dark chocolate
o   Day 3: Rice cracker with hummus and cucumber
o   Day 4: Sliced apples and nut butter
o   Day 5: Avocado on whole grain toast
o   Day 6: Whole grain tortilla wrap with nut butter and banana
o   Day 7: Date energy bites https://detoxinista.com/date-energy-balls-vegan-paleo/

Ingredients:
2 cups walnuts
1 cup shredded unsweetened coconut
1 cups soft Medjool dates
½ tsp sea salt
1 tsp vanilla

Directions:
1.   In a large food processor fitted with an "S" blade, process the walnuts and coconut until
crumbly.
2.   Add in the dates, vanilla and sea salt and process again until a sticky, uniform batter is
formed. (You can add a tablespoon of coconut oil, only if needed to help the mixture
come together.) You don't want to over process, or the batter will become oily, so process
until crumbly, but sticky when pressed between your fingers.
3.   Scoop the dough by heaping tablespoons, then roll between your hands to form balls.
Arrange them on a baking sheet lined with parchment paper, then place in the fridge or
freezer to set for at least 30 minutes before serving. Store the balls in a sealed container in
the fridge for up to a week, or in the freezer for an even longer shelf life.

•   Budget friendly ways to eat more fruits and vegetables


Fresh produce can often times be expensive, especially when going for the organic option. Check
out these tips & tricks for optimizing nutrition without breaking the bank.
https://fruitsandveggies.org/stories/fruits-and-vegetables-on-a-budget/

•   Workplace supported agriculture


https://eatlocalfirst.org/business-tools/farm-fresh-workplaces/
 

Weekly  Sub-­‐‑Topics  to  Include:  


•   Week  of  June  3  
o   June  4  –  Cheese  Day  –  feature  plant-­‐‑based  cheese  alternatives    
Today  is  national  cheese  day!!  Another  excuse  for  us  to  indulge  in  cheese.  This  day  
does  not  have  to  be  reserved  for  those  who  can  tolerate  lactose  because  there  are  
great  dairy-­‐‑free  options  out  there.  Did  you  know  that  cheese  is  naturally  low  in  
lactose  when  compared  to  cow’s  milk,  making  it  easier  on  the  digestive  system.  
Check  out  these  25  great  vegan  cheese  options!    
https://www.onegreenplanet.org/vegan-­‐‑recipe/10-­‐‑vegan-­‐‑cheeses-­‐‑that-­‐‑will-­‐‑knock-­‐‑
your-­‐‑socks-­‐‑off/  
Other  resources:    
https://www.thespruceeats.com/best-­‐‑dairy-­‐‑free-­‐‑cheeses-­‐‑1001581  
https://www.onegreenplanet.org/vegan-­‐‑food/amazing-­‐‑vegan-­‐‑cheeses-­‐‑you-­‐‑can-­‐‑
make-­‐‑at-­‐‑home/  
 
o   June  7  -­‐‑  Chocolate  Ice  Cream  Day  –  feature  a  vegan  chocolate  ice  cream  recipe  
https://minimalistbaker.com/no-­‐‑churn-­‐‑vegan-­‐‑chocolate-­‐‑ice-­‐‑cream/  
https://simpleveganblog.com/vegan-­‐‑chocolate-­‐‑ice-­‐‑cream/  
 
•   Week  of  June  10  
o   June  10  –  16  –  Men’s  Health  Week  
o   June  10  –  Herbs  &  Spices  Day  
Herbs  &  spices  can  do  a  lot  more  than  add  extra  flavor  to  a  dish  because  many  of  
them  have  some  amazing  health  benefits.  Cinnamon  is  particularly  beneficial  for  
blood  sugar  regulation  and  can  be  added  to  just  about  everything  from  yogurt  to  
your  favorite  chili  recipe.  Turmeric  contains  curcumin,  which  is  anti-­‐‑inflammatory  
agent  that  especially  aids  in  cognitive  function.  Ginger  is  a  powerful  for  soothing  
nausea.  Check  out  this  article  for  more  information  and  ideas  to  use  more  herbs  &  
spices  in  your  diet.    

https://www.hopkinsmedicine.org/health/wellness-­‐‑and-­‐‑prevention/5-­‐‑spices-­‐‑with-­‐‑
healthy-­‐‑benefits  
 
•   Week  of  June  17  
o   June  17  –  Eat  Your  Vegetables  Day  
o   June  18  –  International  Picnic  Day  
•   Week  of  June  24  
o   June  is  Papaya  month  –  feature  
Papayas  are  a  tropical  fruit  that  offer  a  sweet  taste  and  vibrant  color.  Papayas  are  
naturally  nutrient-­‐‑dense,  containing  high  amounts  of  vitamins  A,  C,  E,  K,  folate,  and  
antioxidants.  Choline  is  an  important  nutrient  found  in  papayas  that  has  strong  anti-­‐‑
inflammatory  benefits.  Papayas  provide  protection  against  cancer,  diabetes,  and  
heart  disease  through  their  nutrient  content.  Enjoy  fresh  papaya  on  its  own  or  in  a  
fruit  salad  or  smoothie!    
https://www.medicalnewstoday.com/articles/275517.php  

Additional  Promotions:  
Consultations,  Corporate  Wellness,  Website  Content,  etc.  

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