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COURSE PLATFORM HARVARD | BUSINESS | SCHOOL

Syllabus for Doing Business in China in the Early


21st Century

The China Context

10:05AM Wed, Jan 14, Aldrich Hall 210

TOPIC

MATERIALS
"One Company's China Debacle (American Motors) (excerpt from the book, "Beijing Jeep" by
Jim Mann)
EC Weeks 1 & 2 Packet

"How Microsoft Conquered China," by David Kirkpatrick


EC Weeks 1 & 2 Packet

"You have 7 years to Learn Mandarin," by Geoff Colvin


EC Weeks 1 & 2 Packet

ASSIGNMENT
DBIC first class on January 14, 2009

The entry of American Motors and Microsoft are two of the most often cited stories of American companies entering
China and their challenges.

Questions:
1.What are the common themes in the Beijing Jeep and Microsoft cases?

2.What did Microsoft do differently than Beijing Jeep?

3.What specific lessons can a foreign firm operating in China take from these two cases?

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 1 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century

10:05AM Fri, Jan 16, Aldrich Hall 210

TOPIC

MATERIALS
China Rising: An Economic Snapshot (308064)
EC Weeks 1 & 2 Packet

China: The Political System (308063)


EC Weeks 1 & 2 Packet

Political and Economic History of the People's Republic of China: An Annotated Timeline
(309073)
EC Weeks 1 & 2 Packet

ASSIGNMENT
1.Looking at Chinas pattern of economic development, what features are particularly notable to you?
2.What are the biggest challenges to successfully implementing the economic reforms?
3.How would you characterize Chinas political system and the relationship between government and business today?

End of The China Context

Special Characteristics of the Chinese State & Party

10:05AM Thu, Jan 22, Aldrich Hall 210

TOPIC

MATERIALS
Esquel Group: Integrating Business Strategy and Corporate Social Responsibility (307076)
EC Weeks 1 & 2 Packet

Margie Yang Biography

10:05AM Fri, Jan 23, Aldrich Hall 210

TOPIC

Margie Yang will be visiting our class.

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 2 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century
End of Special Characteristics of the Chinese State & Party

The China Context

10:05AM Wed, Jan 28, Aldrich Hall 210

TOPIC

MATERIALS
The Rong Family: A Chinese Business History (308066)
EC Weeks 3 on Packet

Myths and Lessons of Modern Chinese History (308065)


EC Weeks 3 on Packet

Political and Economic History of the People's Republic of China: An Annotated Timeline
(309073)
EC Weeks 1 & 2 Packet

Socialist Transformation of Zhang Bohan

End of The China Context

The China Context

10:05AM Thu, Jan 29, Aldrich Hall 210

TOPIC

MATERIALS
Qixun Express

Qixun Express Video

The Challenges of Launching a Start-up in China: Dorm99.com (307075)


EC Weeks 3 on Packet

Ken Pao, Dorm99 video

A Chinese Start-up's Midlife Crisis: 99 Sushe

End of The China Context

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 3 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century

Special Characteristics of the Chinese State & Party

10:05AM Thu, Feb 5, Aldrich Hall 210

TOPIC

MATERIALS
The Xiamen PX Project: The Rule of Contract or Citizens in China Today (808123)
EC Weeks 3 on Packet

China's Environmental Challenge (308100)


EC Weeks 3 on Packet

10:05AM Fri, Feb 6, Aldrich Hall 210

TOPIC

MATERIALS
Enterprise Culture in Chinese History: Zhang Jian and the Dasheng Cotton Mills (308068)
EC Weeks 3 on Packet

10:05AM Wed, Feb 11, Aldrich Hall 210

TOPIC

MATERIALS
China Netcom: Corporate Governance in China (A) (308027)
EC Weeks 3 on Packet

China Netcom: Corporate Governance in China (B) (308091)


EC Weeks 3 on Packet

John Thornton Biography (guest invited)

End of Special Characteristics of the Chinese State & Party

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 4 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century

Infrastructure as Uncertainty: Hardware

10:05AM Thu, Feb 12, Aldrich Hall 210

TOPIC

MATERIALS
Sealed Air China (308051)
EC Weeks 3 on Packet

William V. Hickey bio (guest invited)

10:05AM Thu, Feb 19, Aldrich Hall 210

TOPIC

MATERIALS
China Merchants Bank (307081)
Spangler distribution

The History of Credit Agencies in the United States


EC Weeks 3 on Packet

Financial Networks and Informal Banking in China: From Pawnshops to PE (N9-308-069)


Spangler distribution

10:05AM Fri, Feb 20, Aldrich Hall 210

TOPIC

Professor Li Jin will lead the class

MATERIALS
China's Financial Markets: 2006 (307058)
EC Weeks 3 on Packet

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 5 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century

10:05AM Wed, Feb 25, Aldrich Hall 210

TOPIC

MATERIALS
Prof. Alford's biography

Testimony to the Senate Committee on Commerce, Science, and Transportation's


subcommittee on trade, tourism, and economic development.
Spangler distribution

United States Trade Representative 2007 Report to Congress on China's WTO


Compliance
Spangler distribution

Top IP Official Lashes Out at U.S. WTO Action Against China


Article can also be found online.

Protecting Intellectual Property Rights in Chinese Courts: An Analysis of Recent Patent


Judgments
PLEASE READ THE ANALYSIS IN THE COURSE PACKET AND FROM THIS LONGER ARTICLE, PLEASE START
ON PAGE 18 - STARTING AT, "In light of these findings" UP UNTIL PAGE 20.

"Jerry Yang on the Hot Seat" by Catherine Holahan, Business Week


Article is also available online

"China sets 3 month ban on U.S. Films" by Patrick Frater, Variety Magazine
Spangler distribution

End of Infrastructure as Uncertainty: Hardware

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 6 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century

Infrastructure as Uncertainty: Software

10:05AM Thu, Feb 26, Aldrich Hall 210

TOPIC

GUEST SPEAKER
President Huang Teng, Xi'an International University

MATERIALS
Xi'an International University: How to Grow Chinese Private Education (309000)
Spangler distribution

End of Infrastructure as Uncertainty: Software

Competitors as Uncertainty: Marketing in China: The Consumer Difference

10:05AM Fri, Feb 27, Aldrich Hall 210

TOPIC

GUEST SPEAKER
Ms. Judy Leissner, President, Grace Vineyards

MATERIALS
Grace Vineyards: Appellation Shanxi (309001)

10:05AM Thu, Mar 5, Aldrich Hall 210

TOPIC

MATERIALS
JWT China: Advertising for the New Chinese Consumer (N9-809-079)

JWT ad reels

End of Competitors as Uncertainty: Marketing in China: The Consumer Difference

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 7 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century

China in the World

10:05AM Fri, Mar 6, Aldrich Hall 210

TOPIC

MATERIALS
Taiwan Semiconductor Manufacturing Company Limited: A Global Company's China Strategy
(308057)
Spangler distribution

Road to Taiwan

10:05AM Wed, Mar 11, Aldrich Hall 210

TOPIC

MATERIALS
Codelco Minmetals (xxxxxxx)
Spangler distribution

ASSIGNMENT
Assignment Questions:

10:05AM Thu, Mar 12, Aldrich Hall 210

TOPIC

MATERIALS
Codelco Minmetals (xxxxxxx)
Spangler distribution

ASSIGNMENT
Assignment Questions:

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 8 of 9
COURSE PLATFORM HARVARD | BUSINESS | SCHOOL
Syllabus for Doing Business in China in the Early
21st Century

10:05AM Thu, Mar 19, Aldrich Hall 210

TOPIC

MATERIALS
Wanxiang Group: A Chinese Company's Global Strategy (308058)
EC Weeks 3 on Packet

Pin Ni, President, Wanxiang America (invited)

End of China in the World

10:05AM Fri, Apr 24, Aldrich Hall 210

TOPIC

*Papers Due*

Each student will be asked to articulate the China strategy that a company should put in place. The report should be
specific to the company and rely heavily on the teaching materials we have provided in the course. The company could
either be your future employer, a summer employer, your employer before HBS, a company of your interest, or a case
study.

Basically, you should take an existing corporate situation, plus all the concepts we have covered in the course, and add
a very specific China dimension to its future. The report would articulate strengths and weaknesses of their approach.
It would also identify barriers to their achievement as well as new competitive opportunities that a deeper Chinese
engagement might foster. The paper would deal with government issues, infrastructure opportunities, plus specific
issues of the particular industrial environment.

You can write your papers in teams of up to three people.

January 08, 2009 Copyright 2009 President and Fellows of Harvard College Page 9 of 9

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