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June, 2005
Pre-Feasibility Study Leather Garments Manufacturing Unit
1 INTRODUCTION TO SMEDA...................................................................................................... 4
5 PROJECT PROFILE...................................................................................................................... 6
5.1 PROJECT BRIEF ......................................................................................................................... 6
5.2 OPPORTUNITY RATIONALE ........................................................................................................ 6
5.3 VIABLE ECONOMIC SIZE ............................................................................................................ 6
5.4 PROJECT COST .......................................................................................................................... 6
5.5 PROCESS FLOW CHART ............................................................................................................. 7
5.6 PROCESS DESCRIPTION .............................................................................................................. 8
6 CURRENT INDUSTRY STRUCTURE.......................................................................................... 9
6.1 EXISTING CAPACITY ................................................................................................................. 9
6.2 PRODUCTION SEASONALITY .................................................................................................... 10
7 MARKETING ............................................................................................................................... 10
7.1 TOTAL MARKET SIZE .............................................................................................................. 10
7.2 TARGET CUSTOMERS .............................................................................................................. 11
8 RAW MATERIAL ........................................................................................................................ 11
9 MANPOWER REQUIREMENTS................................................................................................ 12
9.1 TYPES OF SKILLS REQUIRED .................................................................................................... 12
10 MACHINERY DETAILS.............................................................................................................. 13
10.1 OTHER OPTIONS AVAILABLE FOR MACHINERY ........................................................................ 13
11 LAND & BUILDING .................................................................................................................... 14
11.1 TOTAL LAND REQUIRED (AREA).............................................................................................. 14
11.2 RECOMMENDED MODE FOR ACQUIRING LAND ......................................................................... 14
11.3 SUITABLE LOCATIONS ............................................................................................................. 14
11.4 UTILITIES REQUIREMENTS ....................................................................................................... 14
12 PROJECT ECONOMICS............................................................................................................. 15
13 REGULATIONS ........................................................................................................................... 15
13.1 SPECIAL INCENTIVES ............................................................................................................... 15
14 FINANCIAL ANALYSIS.............................................................................................................. 16
14.1 PROJECTED INCOME STATEMENT ............................................................................................. 16
14.2 PROJECTED CASH FLOW STATEMENT ....................................................................................... 17
14.3 PROJECTED BALANCE SHEET ................................................................................................... 18
15 KEY ASSUMPTIONS................................................................................................................... 19
DISCLAIMER
The purpose and scope of this information memorandum is to introduce the subject
matter and provide a general idea and information on the said area. All the material
included in this document is based on data/information gathered from various sources
and is based on certain assumptions. Although, due care and diligence has been taken to
compile this document, the contained information may vary due to any change in any
of the concerned factors, and the actual results may differ substantially from the
presented information. SMEDA does not assume any liability for any financial or other
loss resulting from this memorandum in consequence of undertaking this activity. The
prospective user of this memorandum is encouraged to carry out additional diligence
and gather any information he/she feels necessary for making an informed decision.
DOCUMENT CONTROL
Document No. PREF-13
Revision 2
Prepared by SMEDA-Punjab
Issue Date April 2002
Revised In June 2005
Issued by Library Officer
1 INTRODUCTION TO SMEDA
The Small and Medium Enterprise Development Authority (SMEDA) was established
with the objective to provide fresh impetus to the economy through the launch of an
aggressive SME support program.
Since its inception in October 1998, SMEDA had adopted a sectoral SME development
approach. A few priority sectors were selected on the criterion of SME presence. In depth
research was conducted and comprehensive development plans were formulated after
identification of impediments and retardants. The all-encompassing sectoral development
strategy involved recommending changes in the regulatory environment by taking into
consideration other important aspects including finance, marketing, technology and human
resource development.
SMEDA has so far successfully formulated strategies for sectors including, fruits and
vegetables, marble and granite, gems and jewelry, marine fisheries, leather and footwear,
textiles, surgical instruments, transport and dairy. Whereas the task of SME development
at a broader scale still requires more coverage and enhanced reach in terms of SMEDA’s
areas of operation.
Along with the sectoral focus a broad spectrum of business development services is also
offered to the SMEs by SMEDA. These services include identification of viable business
opportunities for potential SME investors. In order to facilitate these investors, SMEDA
provides business guidance through its help desk services as well as development of
project specific documents. These documents consist of information required to make
well-researched investment decisions. Pre-feasibility studies and business plan
development are some of the services provided to enhance the capacity of individual
SMEs to exploit viable business opportunities in a better way.
This document is in the continuation of this effort to enable potential investors to make
well-informed investment decisions.
For more information on services offered by SMEDA, please contact our website:
www.smeda.org.pk.
3.1 Strengths
Large domestic population of cattle resulting in excess supply of hides and skins.
Meat eating habits of population
Availability of skilled workforce
Access to international markets
Well established repute of country in international markets
3.2 Weaknesses
Shortage created in local market due to exports of raw and finished leather
Requirement of high working capital
Tendency of skilled labour to shift towards textile sector
High cost of electricity
High cost of raw material inventory and obsolescence
Exports mostly in low to medium end segment
Quality hides and skins are abundantly and cheaply available immediately after
religious festival (Bakar Eid). Rest of the year prices are very high.
3.3 Opportunities
World export trade market of leather goods is growing at an average rate of 8%
during 1998-2003
Better policies by government in livestock sector resulting in higher availability of
hides and skins
Low to medium end garments stitching being shifted from China to Pakistan
Conducive policies of government for encouraging leather garment exports by
providing export and freight rebates.
3.4 Threats
Exponential increase in prices of finished leather due to exports.
Non availability of leather during peak production season
Impact of environment regulations under WTO on tanning industry resulting in
shortages of finished leather.
Abrupt change in international fashion trend can result in increase inventory of
finished leather and accessories
Increasing prices of POL
Animal protection rights issue in western hemisphere markets.
Stakes concentrated in few traditional international markets.
Hot local climate not conducive for local leather garments consumption
5
5 PROJECT PROFILE
P ro c e s s F lo w f o r L e a th e r G a rm e n ts M a n u fa c tu rin g
F in is h e d L e a t h e r M a t c h in g C u tt in g A s se m b ly
F in is h in g S titc h in g
B u tto n in g , T r im m in g , T o u c h i n g a n d T w o M et h o d s
Iro n in g
1 ) O n e S titc h er o n e G a rm e n t
2 ) C h a i n p ro c e s s
F o l d i n g , L in in g , S le e v e s,
b a ck , F r o n t, P o c k e ts ,
J o i n in g , F in is h i n g
in which each stitcher is assigned one specific process out of the total processes required
for garment manufacturing. Ultimately, the stitcher gets specialized by constantly
performing one task resulting in production efficencies and better quality. In each
assembly line, there are seven stitchers who perform the following sub-processes:
1. Folding
2. Lining Stitching
3. Sleeves
4. Back
5. Front
6. Pocket
7. Panel Joining
Finishing
Finishing is the last process in leather garments manufacturing. In the finishing process,
buttons/snaps are attached to the garment, extra thread and fibres are clipped off. After
this process garments passs through touching process, in which chipped off and out of
matching leather grains are treated to give the garment a good look. The garment then
moves to ironing stage after which hangtags, price tickets, etc are attached.. The final
stage is the quality check by the quality inspectors. Their job is to check the conformance
of the manufactured garment to the customer’s specifications. The quality check is follwed
by the final packing of the garment.
1
The source of this information is leather directory 1994. After 1994, no nation wide survey of leather
industry has been initiated. However some updated information of leather industry of Sialkot is available in
the leather directory updated in 1997.
9
7 MARKETING
2
Source: Leather Directory 1994
10
Japan 171
Hong Kong 165
USA
17%
Others UK
44% 12%
UAE
Italy 8%
Germany
France
7% 10% 2%
8 RAW MATERIAL
Table 8-1: Raw Material
Description Price/Unit (Rs) Required Cost (Rs.)
3 4
Leather (Local) 65/Sq. ft 34 sq. ft . 2210
Lining (Satin, Cotton) 21/yards 2.25 yards 47
Pocket Lining 29/yard 0.2 yards 6
Front Zipper 75 1 75
Pocket Zipper 10 1 10
Fusing 15 1 15
Stitching Tape 5 1 5
Packing 10 1 10
Total Cost/Piece 2378
For the purpose of this pre-feasibility, the leather garments are categorized according to
the type of leather used. The different kinds of leather used are; cow, goat, buffalo and
sheep leathers. The sales price of leather garments also depends on leather type. The
garments made from cow and sheep leather are expensive as compared to garments from
buffalo and goat leather.
3
The prices of leather range from Rs. 50 to Rs.110 per sq. ft depending on the type.
4
Leather required for a normal jacket
11
9 MANPOWER REQUIREMENTS
Table 9-1: Manpower Requirements
Job Description Nos. Salary Rs/Month Annual (Rs.)
Production Staff
Stitching Supervisors 1 15,000 180,000
Quality Controllers 2 8,000 192,000
Final Inspector 1 10,000 120,000
Electrician (part time) 1 1,500 18,000
Skilled Stitchers5 30 150/piece 2,025,0006
Cutting Masters7 8 30/piece 378,0008
Total Production Staff 43 2,913,000
Administrative Staff
Manager/Owner 1 30,000 360,000
Accounts/ Store Clerk 1 7,000 84,000
Export Documentation Officer 1 5,000 60,000
Security Guards 2 3,500 84,000
Total Administrative Staff 5 588,000
Total 48 3,501,000
5
Each skilled stitcher stitches 2 pieces per day.
6
Calculated at 75% production capacity.
7
Each cutting master cuts 7-8 pieces per day.
8
Calculated at 75% production capacity
12
10 MACHINERY DETAILS
Mostly Japanese stitching machinery is being proposed in this pre-feasibility study.
Although, the Japanese machinery is expensive but it has an established market share,
because of the easy and speedy availability of spare parts and machine mechanics.
Table 10-1: Machinery List
Cost/Machine Total Cost
Machinery and Other Equipment Machines
(Rs.) (Rs.)
Lock stitch Machine (Single Needle) 30 34,500 1,035,000
Lock Stitch Machine (Double Needle) 1 80,000 80,000
Fusing Machine 1 20,000 20,000
Skiving Machine 1 40,000 40,000
Snap Machine (manual) 2 5,000 10,000
Overlock Machine (Chinese) 1 10,000 100,000
Electric wiring (per machine) 34 500 17,000
Machine base table 31 1500 46,500
Generator (50 KVA) 1 350,000 350,000
Total Costs 1,608,500
13
14
12 PROJECT ECONOMICS
The project entails the following costs at the start of project.
Table 12-1: Project Costs
Account Heads Cost (Rs.)
Plant and Machinery 1,608,500
Furniture / Fixture & Equipment 137,900
Pre-operational Expenses9 64,000
Total Fixed Cost 1,810,400
Stocks & Raw Material 1,605,184
Up-Front Insurance payment 52,392
Up front for building rental 210,000
Total Working Capital 1,867,576
Total Project Cost 3,677,976
Table 12-2: Financing Plan
Financing Ratio Rs.
Equity 50% 1,838,988
Debt 50% 1,838,988
Table 12-3: Project Returns
IRR 91.66%
NPV (Rs.) 10,988,118
Payback Period (Years) 3.01
13 REGULATIONS
9
Pre operating cost includes salaries of staff hired and utility bills before the starting of business
15
14 FINANCIAL ANALYSIS
Sales 43,740,000 48,988,800 51,438,240 57,385,787 60,255,076 66,989,467 70,338,940 77,958,992 81,856,941 90,473,462
COST OF GOODS SOLD
Raw Material 32,103,675 35,956,116 37,753,922 42,119,219 44,225,180 49,167,994 51,626,394 57,219,253 60,080,216 66,404,449
Payroll (Production Staff) 2,913,000 3,388,203 3,735,494 4,333,065 4,777,204 5,527,817 6,094,418 7,036,281 7,757,500 8,938,184
Machine Maintenance 40,500 43,632 44,068 47,291 47,764 51,079 51,590 55,001 55,551 59,059
Direct Electricity 159,821 175,804 193,384 212,722 233,995 257,394 283,133 311,447 342,592 376,851
Petrol, Oil & Lubrication 437,400 489,888 514,382 573,858 602,551 669,895 703,389 779,590 818,569 904,735
Stationary 109,350 122,472 128,596 143,464 150,638 167,474 175,847 194,897 204,642 226,184
Freight 810,000 864,000 864,000 918,000 918,000 972,000 972,000 1,026,000 1,026,000 1,080,000
Total 36,573,746 41,040,115 43,233,846 48,347,620 50,955,331 56,813,652 59,906,772 66,622,469 70,285,069 77,989,461
Gross Profit 7,166,254 7,948,685 8,204,394 9,038,167 9,299,745 10,175,814 10,432,168 11,336,523 11,571,872 12,484,001
OPERATING EXPENSE
Payroll (Admin) 528,000 554,400 582,120 611,226 641,787 673,877 707,570 742,949 780,096 819,101
Payroll (Marketing) 60,000 63,000 66,150 69,458 72,930 76,577 80,406 84,426 88,647 93,080
Fixed electricity 836,258 919,884 1,011,872 1,113,060 1,224,365 1,346,802 1,481,482 1,629,630 1,792,593 1,971,853
Insurance Expense 52,392 47,153 41,914 36,674 31,435 26,196 20,957 15,718 10,478 5,239
Administrative & Factory Overheads 1,530,900 1,724,406 1,821,017 2,043,279 2,157,860 2,412,974 2,548,408 2,841,037 3,000,641 3,336,092
Amortization (Pre-operational Expenses) 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400
Depreciation 174,640 174,640 174,640 174,640 174,640 174,640 174,640 174,640 174,640 174,640
Total 3,188,590 3,489,882 3,704,112 4,054,737 4,309,418 4,717,466 5,019,863 5,494,800 5,853,497 6,406,405
Operating Profit 3,977,663 4,458,803 4,500,282 4,983,430 4,990,327 5,458,349 5,412,305 5,841,723 5,718,375 6,077,596
NON-OPERATING EXPENSE
Financial Charges on Running Finance 257,458 251,820 0 0 0 0 0 0 0 0
Building Rental 210,000 231,000 254,100 279,510 307,461 338,207 372,028 409,231 450,154 495,169
Total 467,458 482,820 254,100 279,510 307,461 338,207 372,028 409,231 450,154 495,169
PROFIT BEFORE TAX 3,510,205 3,975,983 4,246,182 4,703,920 4,682,866 5,120,141 5,040,277 5,432,493 5,268,222 5,582,427
Tax* 218,700 244,944 257,191 286,929 301,275 334,947 351,695 389,795 409,285 452,367
PROFIT AFTER TAX 3,291,505 3,731,039 3,988,990 4,416,991 4,381,590 4,785,194 4,688,582 5,042,698 4,858,937 5,130,060
Retained Earnings beginning of year 0 3,291,505 7,022,544 11,011,534 15,428,525 19,810,116 24,595,310 29,283,892 34,326,589 39,185,526
Retained Earnings end of year 3,291,505 7,022,544 11,011,534 15,428,525 19,810,116 24,595,310 29,283,892 34,326,589 39,185,526 44,315,586
16
Operating activities
Net profit 3,291,505 3,731,039 3,988,990 4,416,991 4,381,590 4,785,194 4,688,582 5,042,698 4,858,937 5,130,060
Amortization (Pre-operational Expenses) 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400 6,400
Depreciation 174,640 174,640 174,640 174,640 174,640 174,640 174,640 174,640 174,640 174,640
Accounts receivable (6,561,000) (787,320) (367,416) (892,132) (430,393) (1,010,159) (502,421) (1,143,008) (584,692) (1,292,478)
Equipment Spare Parts Inventory 0 (3,375) (261) (36) (269) (39) (276) (43) (284) (46) (292)
Up-Front Insurance payment (52,392) 5,239 5,239 5,239 5,239 5,239 5,239 5,239 5,239 5,239 5,239
Stocks-RM (1,605,184) (192,622) (89,890) (218,265) (105,298) (247,141) (122,920) (279,643) (143,048) (316,212) 3,320,222
Accounts payable 0 3,390,486 394,259 201,611 447,086 235,314 506,601 273,809 573,619 317,722 300,430
Cash provided by operations (1,657,576) 111,273 3,434,106 3,791,163 4,052,658 4,125,610 4,344,719 4,366,563 4,516,256 4,461,988 7,644,221
Financing activities
Add: building rent expense 210,000 231,000 254,100 279,510 307,461 338,207 372,028 409,231 450,154 495,169
Building rent payment (210,000) (231,000) (254,100) (279,510) (307,461) (338,207) (372,028) (409,231) (450,154) (495,169) (544,686)
Running Finance Repayment (1,838,988) (1,798,715) 0 0 0 0 0 0 0 0
Issuance of share 1,838,988
Cash provided by/ (used for) financing activities 1,628,988 (1,859,988) (1,821,815) (25,410) (27,951) (30,746) (33,821) (37,203) (40,923) (45,015) (49,517)
Total (28,588) (1,748,715) 1,612,291 3,765,753 4,024,707 4,094,864 4,310,899 4,329,360 4,475,333 4,416,973 7,594,704
Investing activities
Capital expenditure (1,810,400)
Cash (used for)/ provided by investing activities (1,810,400)
Net Cash (1,838,988) (1,748,715) 1,612,291 3,765,753 4,024,707 4,094,864 4,310,899 4,329,360 4,475,333 4,416,973 7,594,704
Cash balance brought forward 0 0 50,000 1,662,291 5,428,044 9,452,751 13,547,615 17,858,514 22,187,874 26,663,207 31,080,180
Cash Balance (1,838,988) (1,748,715) 1,662,291 5,428,044 9,452,751 13,547,615 17,858,514 22,187,874 26,663,207 31,080,180 38,674,884
Running Finance 1,838,988 1,798,715 0 0 0 0 0 0 0 0 0
Cash carried forward 0 50,000 1,662,291 5,428,044 9,452,751 13,547,615 17,858,514 22,187,874 26,663,207 31,080,180 38,674,884
17
Current Assets
Cash 0 50,000 1,662,291 5,428,044 9,452,751 13,547,615 17,858,514 22,187,874 26,663,207 31,080,180 38,674,884
Equipment Spare Parts Inventory 0 3,375 3,636 3,672 3,941 3,980 4,257 4,299 4,583 4,629 4,922
Up-Front Insurance payment 52,392 47,153 41,914 36,674 31,435 26,196 20,957 15,718 10,478 5,239 0
Stocks and Inventory 1,605,184 1,797,806 1,887,696 2,105,961 2,211,259 2,458,400 2,581,320 2,860,963 3,004,011 3,320,222 0
Receivable 0 6,561,000 7,348,320 7,715,736 8,607,868 9,038,261 10,048,420 10,550,841 11,693,849 12,278,541 13,571,019
Pre-paid building rent 210,000 231,000 254,100 279,510 307,461 338,207 372,028 409,231 450,154 495,169 544,686
Total 1,867,576 8,690,334 11,197,957 15,569,598 20,614,715 25,412,659 30,885,495 36,028,925 41,826,282 47,183,981 52,795,511
Gross Fixed Assets 1,746,400 1,746,400 1,746,400 1,746,400 1,746,400 1,746,400 1,746,400 1,746,400 1,746,400 1,746,400 1,746,400
Less: Accumulated depreciation 0 174,640 349,280 523,920 698,560 873,200 1,047,840 1,222,480 1,397,120 1,571,760 1,746,400
Net Fixed Assets 1,746,400 1,571,760 1,397,120 1,222,480 1,047,840 873,200 698,560 523,920 349,280 174,640 0
Intangible Assets
Pre-operational Expenses 64,000 57,600 51,200 44,800 38,400 32,000 25,600 19,200 12,800 6,400 0
Total 64,000 57,600 51,200 44,800 38,400 32,000 25,600 19,200 12,800 6,400 0
TOTAL ASSETS 3,677,976 10,319,694 12,646,277 16,836,878 21,700,955 26,317,859 31,609,655 36,572,045 42,188,362 47,365,021 52,795,511
Current Liabilities
Running Finance 1,838,988 1,798,715 0 0 0 0 0 0 0 0 0
Accounts payable 0 3,390,486 3,784,745 3,986,356 4,433,442 4,668,756 5,175,357 5,449,166 6,022,785 6,340,507 6,640,937
Total 1,838,988 5,189,201 3,784,745 3,986,356 4,433,442 4,668,756 5,175,357 5,449,166 6,022,785 6,340,507 6,640,937
Equity
Paid-up Capital 1,838,988 1,838,988 1,838,988 1,838,988 1,838,988 1,838,988 1,838,988 1,838,988 1,838,988 1,838,988 1,838,988
Retained Earnings 0 3,291,505 7,022,544 11,011,534 15,428,525 19,810,116 24,595,310 29,283,892 34,326,589 39,185,526 44,315,586
Total 1,838,988 5,130,493 8,861,532 12,850,522 17,267,513 21,649,103 26,434,298 31,122,880 36,165,577 41,024,514 46,154,574
TOTAL LIABILITIES AND EQUITY 3,677,976 10,319,694 12,646,277 16,836,878 21,700,955 26,317,859 31,609,655 36,572,045 42,188,362 47,365,021 52,795,511
18
15 KEY ASSUMPTIONS
Table 15-1: Machinery Assumptions
Number of Machines Installed 35
Maximum Capacity Utilization 100%
Capacity Utilization (Year 1) 75%
Total Production of units per day (garments) 60
Total Production of units per month 1,500
Total Production of units per year 18,000
Total Production of units in Year 1 13,500
Table 15-2: Operating Assumptions
Hours operational per day 8
Days operational per month 25
Days operational per year 300
Table 15-3: Economy-Related Assumptions
Electricity growth rate 10%
Wage growth rate 5%
Table 15-4: Cash Flow Assumptions
Accounts Receivable cycle (in days) 45
Accounts payable cycle (in days) 30
Raw material inventory (in day) 15
Equipment and spare part inventory (in months) 1
Table 15-5: Revenue Assumptions
Production capacity in first year 75%
Sale price per unit in year 1 (in Rs.) 3,240
Sale price growth rate 5%
Export sales 100%
Rupee Dollar Exchange Rate Rs 60/$
19
20