Professional Documents
Culture Documents
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NDUSccOF
Gherkins are referred as a small cucumber, which are edible fruits and are preferred in the
pickled form. lthough, many vegetables including beetroot, cabbage, and pepper are sold in the
pickle form, gherkins are the leading exporter of the world Gherkins are available in different
seasonings and sizes and reflect the variations in taste of European consumers. The German
"Gurken", for example, are larger in size than the "cornichons" available in France and are also
marketed in slices. The seasoning is "sweet-and-sour", whereas the gherkins sold in France
usually do not contain any added sugar and are sold whole. There are six different sizes of
gherkins available on the market, with the smaller sizes mostly available through retail outlets
and the larger used in the food industry and the catering sector.
Gherkin is a cucurbitaceous vegetable crop of 90 days duration, which is harvested raw
for pickling. The product has negligible domestic market and the cultivation is exclusively for
exports. The preserved pickled fruits are used in the preparations like sandwiches, pizzas, etc.
Major destinations for its exports are Europe, US, Russia, ustralia and few other countries.
The crop was introduced to ndia only in 1990 as the crop can be cultivated round ht e year unlike
other major producing countries like Mexico, Hungary and Madagascar, where it can be
cultivated only for three months in a year. Further, Gherkin s a labour-intensive crop, and,
hence, the cost of cultivation is lower in labour surplus country like ndia compared to Europe
and merica. engaged in marketing of gherkin abroad prefer to procure the produce from ndia.
The Export-Oriented Units (EOUs) engaged in Gherkin exports procure the produce from
farmers, who grow the crop under contract farming arrangements. fter grading, sorting and
washing the fruits, it is preserved in appropriate media like cetic cid, vinegar or Brine
Solution for bulk exports in large jars and bottled as pickles by the importing country or directly
processed as pickles and bottled in ndi itself for exports. The media used for preservation and
other ingredients in the bottled pickles depend on the customer's choice and at times are provided
by the importers from abroad. The crop is popularly known as 'pickling cucumber' or 'small
cucumber' among the farmers.
There are 22 EOUs under Gherkin in Karnataka, mostly located in Bangalore except two
in Hassan and one at Chintamani in Kolar district. Most of the units, except two, had been
exporting Gherkin in bulk until recently. t was reported by the respondent units that with the
increase in wages in the European Union member countries, the importers prefer bottled exports
and, therefore, now more and more units are establishing bottling units for exports. The total
capital invested by the Gherkin units in the State work out to Rs.126.64 crore with an installed
capacity of 1.78 lakh tonnes per annum. pproximately, 41,600 farmers are cultivating Gherkin
in the State in an area of 39,178 acres. The volume of exports during 2009-10 was 70,239 tonnes
in bulk and 2,11,40,994 jars which would work out to another 6342 For this reason, industries
tonnes EOU-wise export of gherkin and year-wise export of gherkin are presented in nnexures
and , respectively. The status of gherkin industry in Karnataka is ndicated n Table 1.1.
St
tusGhust
t
s
t
h
tu
s St
tus
22
Total number of units ( o)
140.64
Capital employed (Rs. crore)
nstalled capacity (Tonnes) 1,26,180
With a view to encouraging banks in financing the EOUs in EZs, a very flexible
approach is adopted and investment credit is made available for processors / exporters. n order
to give a fillip to the implementation of the programme, BR has taken initiatives like
fixation of scale of finance for crops covered under EZ, preparation of Banking Plans, 100 per
cent refinance on bank loans, bringing out booklets for the use of all the agencies, organising
workshops at the State and istrict Levels to review the progress, etc. Why Switzerland?
Because the first foreign company to deal with importing gherkins for pickling from Karnataka
Gherkin exports, which had crossed Rs 140 crore, had already made 12 farmers in the
country µlakhpatis¶ in Karnataka and ndhra Pradesh. ndia is becoming a large sourcing centre
for gherkins for mora maille of the Unilever Best Foods, Europe Groups. From a mere 1,000
tonnes three years ago, the company¶s gherkin imports increased to 5,000 tonnes last year and
controlled 50 per cent of the market of gherkins and food dressings. City-based Global Green
Company, part of the $ 2 billion Thapar group, is the single largest exporter to mora. Gherkin
exports last financial year touched 10,000 tonnes accounting for 20 per cent of the total ndian
exports. Having recently bagged an order for supply of one million jars of gherkins to a major
German food retailer, Global Green disbursed Rs 3.25 crore to 5,000 small and marginal growers
in ndhra Pradesh and Karnataka during the first three months of this calendar year.Rising
incomes and urbanization, an expanding domestic consumer base concerned about food quality
and safety, and rapidly growing agricultural exports have been important drivers for the increased
attention to food safety in ndia. But the development of effective food safety systems is
hampered by a number of factors, including: restrictive government marketing regulations, weak
policy and regulatory framework for food safety, inadequate enforcement of existing standards, a
multiplicity of government agencies involved, weak market infrastructure and agricultural
support services. The small farm structure further limits farmer capacity to meet increasing
domestic and export food safety and SPS requirements.
ddressing food safety concerns in ndia will require adoption of appropriate legislation,
strengthening capacity to enforce rules, promoting adoption of good agricultural, manufacturing
and hygiene practices, greater collective action, and some targeted investments. mplementing
these actions will require joint efforts by the government and the private sector.
OMANcOF
Reitzel ndia Private Limited a multinational company known for its specialization in
pickled vegetables is now embarking on a global pathway to enter Russia and US. The
companies will exports gherkin pickles. The factory, which is HCCP, BRC & FS, certified
and is situated in KB industrial area in Kunigal in Tumkur and is spread over 11acres.
The Switzerland-based Reitzel was started in 1909 and set up independent operations in
France, Turkey and ndia (2005). The company's Hugo Reitzel brand is for the hotel and catering
sector. t also specializes in dressing based on mustards and vinegars. t also has a range of
ketchup and mayonnaise, salad dressings and fresh sauces (hot & cold).
ll products are widely distributed across retail outlets globally and it undertakes orders
for private labels. Karnataka was opted for its manufacturing plant going by the potential of
gherkins that are popular globally. Since 1992-93, gherkins were dispatched in semi-processed
conditions to its unit in Switzerland. n order to capitalize on the local condition, the M C
decided to set-base in Karnataka where gherkins could be packaged for export directly from here.
The capacity of the unit is 30,000 tones, but they now produce around 15,000 tones. By 2013
they will go full steam. More than 5,000 farmers are associated with Reitzel under the contract
farming initiative. Gherkins are cultivated in Tumkur, Hassan, Bidar, Rannebennur, avangere
and some parts of Tamil adu and ndhra Pradesh.
n order to maintain quality and guarantee the safety of its supplies the company has
introduced a rigorous follow-up and verification policy for its raw material - from selection of
seeds to production areas to packaging in the factories they ensure good agricultural practices is
maintained. n investment of 20-25 crore was pumped in for the Kunigal facility, which is a cent
percent, export oriented unit having four lines. n ndia, Reitzel is ranked third after Global
Greens and nter Garden. However, it holds a leadership status in Switzerland and France. There
is a huge competition in the gherkins sector but quality is the lone drivingFactor. The shelf life
of the gherkins in jar is three years, while for can is two years and in bulk is 18 months.While
export is their only focus, the company is also keen on tapping domestic consumption and by
2013.Besides gherkins; the company also offers pickled chillies, cherry tomatoes and onions. The
NAUc OF
USN SSAcc D
Reitzel ndia private limited has started manufacturing the Gherkin pickles, in the year
1909. t manufactures various types¶ products in gherkin, such as Whole gherkin, Stackers,
Spears, and also semi products in barrels.
Basically the nature of business of this company is griculture. nd then export the
manufactured product to other nation. t is the activity oriented towards joining the farmer to the
global market. Company is providing the seed to farmer for cultivation and company will
purchase the crops from them by paying the cost and then manufacturing processing is carried
out in the plant.
Ac AOFO cAON
Reitzel is globally operating company. t has production plant in Switzerland, France,
Turkey and ndia.
Swtz
The igle factory produces gherkins, onions, and small pickle, not forgetting capers and
olives. t also produces mustard, vinegars, salad dressing, fresh sauces (hot and cold) as well as
mayonnaise and ketchup.
F
Reitzel has two production sites both of which specialize in pickled products.
£Y Briand in Bourse that concentrates on the production of jars for retail.
£Y Besiers in Castelsarrasian that caters to the food service and industry customers
u
Zey-Tur-San an associate company of Reitzel group produces whole and sliced pickled
cucumber under the Berrak brand.
Reitzel ndia, which was founded in pril 2003and has come into operation in second
half of 2004, specialize in production of semi-finished products.
OMOcSNFOcMAON
Competition has become very much important in the present dynamic world. o
business firms whether it is a small or big is free from competition every business firms faces
competition s it is producing according to the customer requirements the product requirement
of one company will be different from others. The main competitors to the company are
GGCL(Global green company ltd), ntergarden Pvt LT , STERL gro Pvt Ltd, eo Foods
Pvt Ltd, KE gro Pvt Ltd , ue to the emergence of new competitors the market share in this
line is being decreasing. The competitors are being getting orders from our customers because
they are serving the customers at lower prices, and by adopting latest technology than us. So the
Profit margin has been decreased for the company but the company is taking various steps to
acquire latest technology to overcome the competition.
A V M N:
1.Y Hazard nalysis Central Control Point (HCCP) Codex limentarious certificate
obtained from SGS for the following activities, Processing of fresh-pack fermented or
acidified vegetable (whole or cut) in jars and cans and fresh-pack and fermented
vegetable in drums. Certificate is valid from 11th March 2008 until March 2012.
2.Y British Retail Consortism (BRC) Global standard-Food with µ¶ grade certificate is
obtained from SGS for the following activities, Processing of fresh-pack fermented or
acidified vegetable (whole or cut) in jars and cans and fresh-pack and fermented
vegetable in drums.
ssued ate 4th Jan 2008
Expiry date 24th March 2011
A AcDS:
1)Y s Reitzel ndia Pvt Ltd is a budding organization in ndia. Within the short span of its
operations in ndia, RPL is been awarded by the ³Export Excellent ward´
in Tumkur by gricultural evelopment and Rural Transformation Centre
&Y Reitzel ndia Pvt Ltd is ranked third after Global Greens and nter Garden. However, it
holds a leadership status in Switzerland and France.
VSONMSSONAND'UAO
VSONSA M N:
£Y We shall serve as a value - adding link between the domestic market and the food
market of the world.
O
( V S
1.Y The objectives of Reitzel is simple and ambitious, 0%shortages; 100%
satisfaction.
2.Y These objectives are achieving by motivating the entire staff and developing a
corporate culture focused on customer satisfaction. The customer quality charter
summarizes Reitzel specific and personalized commitments to every customer (on
its order) and bears witness to this motivation.
'UAO
c DO
These Pickled Red Hot Chillies (Peri-Peri) are specifically
prepared as per customer¶s recipe and supplied in glass jars of 370
ml, 720 ml, 1000 ml and 1514 ml. Made using red chillies this is
spicy and tickles the taste buds. t tastes best when consumed with
several food items. These red-hot chillies retain their freshness and
taste for longer durations and are also cost effective.
Y ANcODUS
Reitzel ndia trade in canned Gherkins that are packed in cans
with great safety and precaution in order to protect them from
moisture as well as heat. These canned Gherkins are completely
fresh and hygienic. These vegetables retain their freshness for
longer durations and are also easily affordable. The company for its can production adopts
Gc Nc AcAON
GHERKINS B
WASTE RECEPTION
VIBRO FEEDER
MACHINE GRADING
B
WEIGHTMENT
COLD ROOM
DRY CULLING BELT/ HAND GRADING
B
WASTE
OFF GRADE SOAKING TANK
WATER BRUSH WASHERS
WASTE WET CULLING BELT/
HAND GRADING
GRADE B
OFF ELAVATER
FERME TTO
3 SLT TO
CULL G, GR G
MOTHER BR E PCK G
WEGHT
ME CHRG G &
OT LBEL G
OK
SPECTO
RE-WORK BY QC
OK
OT
WRE HOUSE
WSTE
STUFF G TO
CO T ER CO T ER
OK
SPECTE BY
QC SHPME T
OT
OK
REJECT CO T ER
SSUE TO
PROUCTO
GOVcO G OFOMM c MANAG M N
ANGAOc Y Y Y
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FUUc GcO ANDcO US:
YPlans are on to start organically grown gherkins by
2011
Y Current revenues of the ndian operations are Rs 65
crore and expect to touch Rs. 90 crore in the FY 2011. By
2012 they hope to be an Rs 120 crore company in the country.
Y While export is their only focus, the company is also
keen on tapping domestic consumption and by 2013.
Y Besides gherkins, pickled chilies, cherry tomatoes and
onions are also offered by the company.
Y The trends are for value-added products. Packaging is
also a major attraction which includes eye-catching
polythene packs, plastic pouches, and glass jars.
Y The company adopts rain water harvesting and
Plans are onto introduce drip irrigation to boost the
production.
h!
+s,
sht-t
-t,su:
Y Successfully take up the new contracts received during fiscal 2009.
Y Manage ongoing engagements to maximize revenue and margins.
Y Effectively manage working capital and capital investment.
Y Maintain appropriate investment base turnover rates and operating margins, with
particular emphasis on the new business, in order to improve return on investment
M NS+S.-SMOD
The 7-s Framework of Mc Kinsey is a management model that describes 7 factors to
organize a company in a holistic and effective way. Together these factors determine the way in
which a company operates. Managers should take into account all 7 of these factors, to be sure of
successful implementation of a strategy.
The 7-s framework was first mentioned in the ³rt of Japanese Management´ by Richard
Pascal and nthony thos in 1981. They have been investigating how Japanese industries had
been so successful. t around the same time Tom Peters and Robert Waterman were exploring
the success of Japanese companies. The seven S model was born at the meeting of these four
authors in 1978. t appeared also in ³Search of Excellence´ by Peters and Waterman, and was
taken up as a basic tool by the global management consultancy company Mc Kinsey. Since then
it is known as their 7-S model.
Here strategy, structure and system can be considered as the ³HRWRE´ of success
while style, staff, skills and shared values can be seen as the ³SOFTWRE´ of success of an
organization. The 7-s diagram illustrates the multiplicity interconnectedness of elements that
define an organizational ability to change. , it says that it is neither just a matter of devising a
new strategy and following it though, nor it is a matter of setting up new systems and letting
them generate improvements.
Stutu
Structure
St
t"
Strategy Ssts
systems
Sh
Shared values
V
us
Staff
St
Dts(Strategy)
O
(Strategy execution, P/L, B/S, Policy, Finance, HR, Secretary
Marketing, Management Systems)
n-charge
OD Personnel OD
Finance OD
Project evelopment, Executive griculture,
Technical,Productevelopment ssistant Manufacturing,
HR , Quality Purchase, Logistics
Production
Chemist Supervisors Stores
supervisor
Board of irectors(Strategy)
CEO
(Strategy execution, P/L, B/S, Policy, Finance, HR,
Marketing, Management Systems)
HR M GER
SSST T HR M GER
cOMOONANDcANSF c:
ADMNScAON:
t involves the following
uY Public relations
uY Welfare
FAc :
n 1948 after independence the Government of ndia enacted the Factories act which has
been Extensively drawn from ³THE BRTSH FCTORES CT´ it is to ensure that workmen
in any manufacturing are not put to unduly hours and stretches of work and that they are
provided necessary leave and rest. The act also provided that all steps should be taken by the
employer to ensure Health, Safety, and Welfare of the workmen. Statutory and on-statutory
welfare benefits extended to the employee of the company
NDUScAc AONS:
t is concerned with the relationship between management and workers and the role of
regulatory mechanism in resolving any industrial dispute.
n Reitzel ndia ndustrial relation section plays vital role. This section maintains cordial
relationship between management and employees . f there are any differences in management
and workers, it solves the problem.
Y mplementation of standing Orders and CO UCT SCPL E PPEL
(C) Rules to the workmen and officers respectively to follow the ndustrial disputes
act rules and regulations.
Y Procedure for disciplinary action & imposing major punishment
Y mplementation of grievance procedure.
Y mplementation of domestic enquiry and procedure.
Y Collective Bargaining.
Y Co-ordination with various bodies like Officers association, Employees co-operative
societies, Sports club.
Y mplementation of various labour legislations.
M OFF :
OcNGOUcS:
GE ERL SHFT 8.30 M ± 4.30PM
MOR G SHFT 7.30 M ± 3.30PM
FTER OO SHFT 3.30 PM ± 11.30PM
GHT SHFT 11.30 PM ± 7.30M
AV Nc S:
O
"
M
"
O
Ftzst
s
gricultural department is one of the main sources of suppliers of raw material for the
production of gherkin pickles. Main activity of the agri is to select the best former and providing
them to seed for cultivation of gherkins. gri department has to plan the crops according to the
season and as well as company requirement.
The basic functions that are practiced in the agri department are,
£Y To Purchase of seeds, fertilizers, chemicals.
£Y To ssue of inputs to the formers.
AsstM
"
hst *M"&
O*(&
Os
GOVcO G OFOMM c MANAG M N
ANGAOc Y YY
c
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Production is process by which the inputs are converted into outputs. Both inputs and
outputs could be goods or services having utility. Generally the goods are transferred from shape
size and one form to another form.
Production management deals with decision making to production process, so that the
;output is of satisfactory quality, produced at minimum cost and meets the demand schedule.
utshuh
sthw"shus:
a)Y nputs: Raw materials
b)Y Processing: The inputs are processed by a series of operation.
c)Y Output: The outputs are pickle products.
The responsibility of planning department shall be to plan and organize requirement for
production shops to achieve its targeted quantities released by PO as per marketing requirement.
Whenever in house capacity is not sufficient to meet the requirement targets, it shall plan for off
loading to outside sources.
Quality control department plays a very important role in maintaining the quality of the
company products. While purchasing any materials from outside the materials has to be cross
checked or inspected before it is entered in to production. lso when the raw materials or semi
finished goods are converted into finished goods it has to be checked whether is according to the
customer specification or produced at good quality.
When the goods are purchased buy the company first it is entered into the nward
nspection department for the quality assurance and it is cross checked by corresponding
purchase order. The inspector will see the quantity, the quality.
D!utGM*F
Auts&
Asst s
Aut
t
s
The basic function that are practiced in the finance department are:
Y tus:Collection of funds refers to receiving of the amount due from the
customers of the company to whom credit sales is made. The company usually allows 60
days credit or 30 days to the customers. The funds collected are properly planned and
applied for the day-to-day activities and for the survival of the company. The company
also borrows funds from the banks for the conduct of the business by showing the future
orders obtained from the customers and avails overdraft facilities from the bank. fter
Y ss" th uts
s: When the raw materials are purchased as per
the instructions of the purchase department the inspection and quality control department
verifies them and it is accepted by the stores department. fter the receipt of the goods
the person in the stores department prepares GR (Goods Receipt note that clearly states
the quantity of goods ordered quantity of goods accepted the quantity of goods rejected or
send back. Then this GR along with the invoice and copy of excise is sent to the
accounts department. Once the GR is received the person in the accounts department
make entries in the file and gives a batch name to each and every invoice. The
bills/invoice are filed separately in the files. Entries are also in the tally.
%Y ssu"hqus: nother important functions of the finance and accounts department
in the company is issuing cheques to the creditors who have supplied materials to the
company. The company gets 30 days or 60 days as trade credit from the suppliers once
the due date is arrived the invoice from the files are removed and paid is applied to the
bill and the payment is made to the creditors by issuing the cheques.
/Y h"th
)
st
tt: The Bank account balance which
is maintained by the company and the account maintained in the bank may not be always
be same. So the differences in the balance between Bank account and the Bank
statement has to be verified and checked by the accounting person for making payments.
0Y !
t
sh w st
tt:Preparation of cash flow statement reveals the
actual cash position. Cash flow statement is a statement, which reveals the actual inflow
and outflow of cash in the business and the actual balance remaining. t reveals all
expenses and incomes of the companies¶ activities.
1Y !
t Fus w st
tt:Funds flow statement is a statement, which
reveals the actual funds that may flow in the future, and the actual funds needed in the
future. Funds flow statements are prepared based on the estimation of he
t present
Maintenance department at RPL is mainly a maintenance division and its main works to
maintain the machinery and important spare parts in an emergency basis. Mechanical and
Electrical are the main areas maintained.
O
( V S:
£Y To maintain plant and machinery.
£Y void break down during the production process.
£Y To ensure a longer life span of plant and machinery.
The maintenance department in its day-to-day operations consumes the following material.
£Y iesel. and furnish oil
£Y Lubricants and cotton waste
£Y Tools and other equipment
£Y Welding electrodes
£Y Machinery parts etc
£Y Pipes and fittings, paints, and electrical consumption
SS
Skill refers to expertness, practical ability, or facility in an action or doing something.
eed for imparting skills to the employees may occur if the employees are newly recruited or if
the skills of already working employees are to be updated. n all the above situations, skill
analysis of the employees is of prime importance before training.
"th!!:
Training is concerned with imparting & developing specific skills for a particular
purpose. Both on the job & off the job training are given to the employees. But most of the times
Reitzel ndia Pvt Ltd follows off the job training to impart skills. This is because most of the
operations in Reitzel ndia Pvt Ltd are technically challenging & needs to be resolved within a
specified period of time.
Seminars and lecturing method of training is given to the shop floor employees. Job
instruction and role-playing training is given on the job for staff members.
Training at Reitzel ndia Pvt Ltd is been given by the external and professional trainers
for the technical and non-technical jobs. The employee is provided by training on the need base
analysis.
UNGD SONScUUc :
Dts
(Strategy)
O
(Strategy execution, P/L, B/S, Policy, Finance, HR,
Marketing, Management Systems)
OD
griculture,
Manufacturing,
Purchase, Logistics
n-charge
Stores
and
Purchase
Stores Purchase
supervisor supervisor
/SS M:
SOc SANDNV NOcONcO
£Y ocument verification of received material from the supplier like nvoice, C, and CO
in line with our purchase order.
£Y rranging for proper unloading of materials and offer the same to QC for income material
inspection.
£Y On getting clearance, Raising of GR , rranging proper storage of material with
identification and traceability details.
0ScA G:
Business strategy is the choice of directions and the action the company adapts to achieve
its objectives. The strategies are important to company so as to achieve its objectivesand goals
in a competitive situation. n other words it is the determination of basic long-term objectives or
courses of action and allocation of resources to achieve the organization goals.
for itself, it uses the best of the raw materials used and the best technology available to
foundries. Ensure that total quality people to meet the organization goals and objectives.
continuous improvement in knowledge, skills and competence
The main strategies in moving this organization to being more successful are;
Y mprovements in the existing products.
Y ncrease in production capacity to compete
Y ntroduction of the cost effective substitutes without compromising on quality
The main constraints in executing these strategies are, getting skilled labor, competition,
customers themselves because customers don¶t give enough of time to maintain the standards.
The company is cent percent confident that these strategies are the right ones.
The reason why customers are to be committed to the company is only if the companies
customers are committed, their customers will be committed to them.
Y cNGScA G:
The price of the products is depended on the customer requirement. s the products are
manufactured on the basis of customer different forms of alloys are used for a particular the of
product. The accounts department will send the costing details of the raw material and the
different works department will send the total expenses made on particular type of product. The
marketing department negotiates the price. However two things will determine the cost of the
product.
Y Cost of manufacture.
Y Size of order and customer.
1SAFF:
Y (O
D ScONANDc SONS
h $ut,O
£Y chievement of the overall business plans of the Company
£Y eveloping an appropriate strategy for the Company, in consultation with the Board
£Y Structure and run the organization in such a way as to best serve the purposes of the business
and enable the company to realize the stated vision
£Y Ensuring proper control by implementing appropriate systems within the Company
OD3O!
ts:
£Y irecting, planning, reviewing and coordinating the activities of the operations team (agri-
operations, manufacturing, logistics and purchasing) in such a manner so as to enable the
company to meet it¶s business goals
£Y rawing up the standard cost sheet for each product, and advising the marketing team about
the product pricing to be adopted.
£Y Making available suitable resources and inputs to facilitate the achievement of targets laid
down for the operations team
£Y Coordinating with the marketing team to update them about production plans, costing
information and logistics details
£Y Liaison with relevant government agencies for subsidy release, and statutory compliances
Specific quality-related responsibilities /authorities are:
£Y n co-ordination with the functional managers of the operations team, set up appropriate
systems and procedures that will facilitate meeting of customer specifications
£Y Review and constantly improve such systems on a continuous basis, to progressively enhance
customer satisfaction
£Y uring absence, /C Manufacturing will substitute the responsibilities of HO-Operations.
-ts
£Y n consultation with the Reitzel Group projects team, formulate appropriate plans, estimates
and drawings to meet expansion needs
£Y Supervise projects execution to ensure that food safety, quality and other needs are met.
h
£Y Supervise, support and review the activities of the technical team with a view to achieve
prescribed maintenance standards, and minimize down-time
£Y Establishing new product specifications, including packing materials and labels
£Y Co-ordinate with Reitzel Group resources to ensure state of the art implementation of projects,
and sourcing of appropriate process equipment.
sO
£Y eveloping and implementing systems, processes and procedures for the human resources
department.
£Y Maintaining of statutory records.
£Y Liaison with Government bodies as required.
£Y Training
£Y Supervision of the housekeeping and gardening team
£Y Ensure that training is carried out and hygiene and sanitation are maintained as required by
quality management system.
A"Aut
t
£Y Keeping farmers accounts updated and current
£Y Carrying out farmers payments as per company policy
£Y Keeping all agri-related stocks under control, carrying out periodic reconciliation of stocks of
all agri inputs, and ensuring periodical physical inventory of agri-inputs (including plastic
crates, fertilizers, pesticides, and other sundry issued items).
£Y Preparing agri-related MS as per requirement
£Y Scrutiny and passing of all agri bills (including purchases, transport contractors bills, staff
claims etc.
£Y Liaise with banks regarding farmer related activities (loans, repayments etc)
£Y To plan for sowings in order to meet the production targets every week as assigned by the gri
Extension Executive
£Y To strictly implement the package of practices and to improve the yield and quality levels
£Y To keep close contact with farmers and support them with technical know-how
£Y To organize meetings with farmers and labourers on a regular basis to enforce the quality
measures as laid down by Reitzel ndia.
£Y Ensure that all gri operations are carried out as per GP.
GOVcO G OFOMM c MANAG M N
ANGAOc Y YY
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utO)Su!,s
£Y Processing of greens as per customers specification and handling manpower efficiently.
£Y Preservation and stabilization of gherkins in vinegar, acid and brine
£Y Providing feed-back to agri on the quality of greens
£Y Planning for raw materials and consumables
£Y Maintaining international standards of housekeeping and hygiene
£Y Training labour on quality systems like SO, HCCP and GMPs
.SAc DVAU S
Satisfying customers, motivating staff and ensuring a good profit, such are the values of
Reitzel. Reitzel see these three essential criteria to be equal in importance. This is why at Reitzel
they have«
O Opportunities
EXTER L
T Threats
Scan of the internal and the external environment is an important part of the strategic
planning process. Environmental factors internal to the firm usually can be classified as
Strength(S) or Weakness (W), and those external to the firm can be classified as Opportunities
(O) or Threats (T).Such analysis of the strategic environment is referred to as a SWOT analysis.
The SWOT analysis provides information that is helpful in matching the firm¶s resources
and the capabilities to the competitive environment in which it operates. s such, it is
instrumental in strategy formulation and selection.
SWOT analysis also means Environmental analysis, Competitive analysis and internal
corporate analysis.
Sc NGS
Y Good quality of product
Y Using modern technology for production
Y vailability of human resource at low cost (skilled & semi-skilled)
Y ncreasing demand for the product globally.
Y Good supply chain management.
AN SS
Y t is seasonal industry as it is agro based; in off seasons procurement of raw materials is
difficult.
OOcUN S
Y Establishing the production plants in ndra Pradesh and Tamil adu due to the
availability of raw materials and low cost labour.
Y Catering the local area and taking the first mover advantages.
Y Opportunity of tapping the untapped foreign market.
c AS
Y Several competitors
Y Stringent trade policy
Y Shortage of man power in on seasons
Y Company is under pressure to cut cost to bring down the prices of the products, because
competitors are offering at low prices, with low / nil custom duties and other taxes.
FNDNGSANDSUGG SONS
RETZEL PRVTE LMTE has started manufacturing the Gherkin pickles,
in the year 1909. t manufactures various types¶ products in gherkin, such as Whole gherkin,
Stackers, Spears, and also semi products in barrels.
FNDNGS:
1.Y By analyzing the data of the employee it is clear that maximum employees are satisfied
with the safety measures provided by the company.
2.Y n this factory all the workers, management and share holders are satisfied.
3.Y Since its inception is not a single strike or lockout has taken place, this shows the cordial
relationship between management and workers.
5.Y Overall the departments are performing well in the organization; because of this it has
achieved common objectives.
6.Y uring my study in RPL, find Cleanliness, discipline and time sense in the employee.
7.Y n RPL all employees are wearing the uniform so it¶s creating uniformity in all
employees.
GOVcO G OFOMM c MANAG M N
ANGAOc Y Y Y
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SUGG SONS:
1.Y The employees are wants maintenance of good environment so, it is better to maintain
good garden outside the company.
2.Y training should be given to the employees and regular inspection should be made.
3.Y The employees are not satisfied with the canteen facility so, it is better to give good
canteen facilities.
4.Y Efforts must be made to reduce operating cycle through proper production planning.
5.Y Economic order of quantity of all such items, which are consumed continuously, must be
calculated and practiced.
7.Y For good working of workers it is better to conduct more recreation programs to the
employees.
8.Y t is better to give more health information to the employees by conducting the health
seminars, and workshops.
ow farmers¶ life is filled with happy life« in all respect good atmosphere available
from factory surroundings. ry field are rare and the irrigated areas are more. The Gerkin plant is
glittering with green colour. The management is giving better service to customers. The
employees and farmers are performing very well with their work.
had gone through the records provided by the officials of Reitzel ndia Private Ltd.,
pertaining to distraction, financial condition, welfare measurements were found satisfactorily.
Gerkins payment is up to the date those were supplied Gerkins to factory and incentives
also announced for the directors of the factory. s per workers welfare measurement, concerns,
monthly salary, P.F contribution, bonus and incentives schemes, subside raised uniforms are
being provided regularly.
To survive in this competitive world, it is better to concentrate on the profit, as well as the
quality of the product and service, conditions of the employees by utilizing the human resource
effectively. Factory yet to take correct steps to build more houses for workers. nd appoint
highly qualified and experienced staff to boost of efficiency inside the factory. nside the factory
both cane crushing and production process found satisfactorily.
n plant training in the company helped me to know the practicalities. learned about
management from the practical prospective and learned about organization as to how it works
in management aspects and the policies and procedures. Totally it was a highly useful training for
me in the company. This has added value in my academic learning.
To conclude this project has given me practical exposure in the studyof organization. t
was a dream come true to me who always wanted to work in the industries which is my area of
interest and it was a great experience working where learnt many things about the functioning
of an organization in accordance with the present market trends. The main purpose of the
organization study is to make the students acquainted with the practical knowledge about the
overall functioning of the organization. t givens opportunity to study the human behavior and
also makes one ready to face different situations, which normally would come across while on
work in the office or factory environment.
uring the first week, it was totally a new experience entering into the organization. On
the first day of the training , Personnel officer (HR) detailed us very clearly about the
guidelines to be followed with respect to maintaining the discipline of the organization.
fter the initial session, they were taken to different departments and it was great
interaction with the various departmental heads and came to know the real situation, duties,
GOVcO G OFOMM c MANAG M N
ANGAOc Y YY
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responsibilities and functions of the departments. Each department has separate Manager, eputy
Manager, Purchase Officer, ssistant Officer and Supervisor. t was really a fruitful and great
experience while working in the organization. Employee from every corner of the department
helped me in getting the required information for the successful completion of this project. They
cooperated well when we had to disturb them with so many queries in our mind tobe cleared
from the concerned during the visits to the respective departments.
S F AcNNG:
While studying SWOT analysis of the competitors and the company, realized that, the
SWOT as a tool really benefits managers to take day to day decisions and give strategic
dimension to it keeping in mind of strengths, weaknesses, opportunities and threats of each of
these companies.
The 7S framework gave a sort of birds eye view into strategy, structure, skill set, style,
system, staff and shared values. also realized the importance of shared values as it determines
the very culture of organization.
To some up experience in Reitzel ndia Pvt Ltd was fabulous and wonderful learning
experience for me in the corporate environment where guidance from the managers was par
excellence,
OGcA
SN Suss Auths ushs
Research and methodology shwathappa Himalaya Publishing
House
ttSu:
Y Company website:
www.google.com
www.reitzel.ch
www.reitzelindia.com