Basic Company Data Data as of: March 10, 2011 Current Price $42.

37
Symbol DIS WALT DISNEY CO/THE H&C Composite Score
Description The Walt Disney Company is an entertainment company that conducts operations in
Neutral
media networks, studio entertainment, theme parks and resorts, consumer
products, and interactive media. The Company produces motion pictures,
television programs, and musical recordings, as well as books and magazines.
3.8
Sector Consumer Discretionary
Industry Media 0 1 2 3 4 5
Last Report Date 2/8/2011 Technical Score Fundamental Score
Earnings Date 5/11/2011 IPO Date #N/A N/A
Fundamentals Technicals
Market Cap. $80.5 B BETA 1.31 Price $42.37 MACD Overbought
Price/Earnings 18.58 1Yr. EPS Growth Rate % 14.67% 50-Day MA $40.89 Stochastics Trend Down
Forward Price/Earnings 13.88 5Yr. Avg. EPS Growth Rate % 18.38% 200-Day MA $36.25 RSI Signal Trend Down
Price/Book 2.10 EPS Growth QoQ 44.68% 50/200 Day MA $4.64 S/T Trend Up
Forward PEG Ratio 1.31 Revenue Growth QoQ 10.03% Volume Pressure 1.53 L/T Trend Up
Return on Equity 19.61 Dividend Yield 0.94% Average Daily Volume 11,592,983 Bull / Bear Bear Trend
LT Debt/Equity 27.00% Cash Flow Per Share 3.43 M-Score (0 - 100%) 70%
H&C Fundamental Score 2.5 H&C Technical Score 1.3
Ownership Data
Inst. Buy/Sell Ratio 1.36 Management Ownership 7.36% 50 Day Moving Average S/T Support L/T Support
% Change of Insider Holdings -0.11% Short Interest Ratio 2.85 20 Day Moving Average S/T Resistance L/T Resistance

WALT DISNEY CO/THE $45

$44
$43
$42
$41
$40
$39
$38
$37
$36
$35
$34
$33

10.0
Bull Trend Bear Trend
5.0

0.0

-5.0
3.0
Up / Down Volume Ratio 2.5
2.0
1.5
1.0
0.5
0.0
600

400

200

0
12-Nov-10 29-Nov-10 13-Dec-10 28-Dec-10 11-Jan-11 26-Jan-11 9-Feb-11 24-Feb-11 10-Mar-11
Volume x100,000
Fundamentals
WALT DISNEY CO/THE
1
Earnings Per Share 2
Reported Estimate Target Price 19 Reported Estimate
$1.00 $60
$0.90
$50
$0.80

$0.70
$40
$0.60

$0.50 $30

$0.40
$20
$0.30

$0.20
$10
$0.10

$0.00 $0

Total Revenues 1
Reported Estimate
Ownership EPS & Revenue Growth
Investment Advisor 77.49% Quarter EPS Growth Rev. Growth
$12,000
Individual 9.58% FQ2 2009 -26% -7%
Pension Fund (ERISA) 3.89% FQ3 2009 -16% -7%
$10,000 Insurance Company 3.81% FQ4 2009 7% 4%
Hedge Fund Manager 2.84% FQ1 2010 15% 1%
Mutual Fund Manager 1.39% FQ2 2010 12% 6%
$8,000
Bank 0.54% FQ3 2010 29% 16%
Unclassified 0.24% FQ4 2010 -2% -1%
$6,000 FQ1 2011 45% 10%
Top Holders and % Outstanding Forward Growth Estimates
$4,000
JOBS STEVEN P 7.27% Quarter EPS Growth Rev. Growth
FIDELITY MANAGEMENT 4.77% FQ2 2011 19% 7%
$2,000 STATE STREET CORP 3.84% FQ3 2011 19% 6%
VANGUARD GROUP INC 3.49% FQ4 2011 38% 10%
BLACKROCK INSTITUTIO 2.46% FQ1 2012 10% 6%
$0
T ROWE PRICE ASSOCIA 2.27%
STATE FARM MUTUAL AU 2.22%
MASSACHUSETTS FINANC 2.15%

Largest Geographic Segmentation of Revenue Product Segmentation of Revenue

Yearly Yearly
Segment Name FY 2010 FY 2009 FY 2008 FY 2007 FY 2006 Segment Name FY 2010 FY 2009 FY 2008 FY 2007 FY 2006
United States and Canada 28,279.00 27,508.00 28,506.00 27,286.00 26,027.00 Media Networks $17,162.00 $16,209.00 $16,116.00 $15,046.00 $14,100.00
Europe 6,550.00 6,012.00 6,805.00 5,898.00 5,266.00 Parks and Resorts $10,761.00 $10,667.00 $11,504.00 $10,626.00 $9,925.00
Asia Pacific 2,320.00 1,860.00 1,811.00 1,732.00 1,917.00 Studio Entertainment $6,701.00 $6,136.00 $7,348.00 $7,491.00 $7,529.00
Latin America and Other 914.00 769.00 721.00 594.00 537.00 Consumer Products $2,678.00 $2,425.00 $2,875.00 #N/A N/A #N/A N/A
Interactive Media $761.00 $712.00 #N/A N/A #N/A N/A #N/A N/A
Consumer Products #N/A N/A #N/A N/A #N/A N/A $2,347.00 $2,193.00

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3/10/2011