PROJECT REPORT

ON
INDUSTRIAL VISIT

PRESENTED BY :-

NAME :-

YEAR :-

ROLL NO. :-

COLLEGE :-

Preface
It was a great experience to have a visit to Parle Company which
is being started 50 years ago. It is a private company started in
1928 in Mumbai. It’s branch had developed in bhuj after
earthquake for the beneficial of tax free for coming ten years,
which would raise company at the top. It produces only some of
the products in this branch which are been supplied within the
area and out side Kutch. It produces mostly it’s main product
Parle-G, krackjack and Monaco.

ACKNOWLEDGEMENT

Our sincere thanks to all the professors and other faculties of SRK
Institute of Management, Sapeda for helping us to make this industry
visit a wonderful experience for us work on, Which is being given new
looked of ours vision towards industries and its management.
 We would also like to thank all people who have contributed in
making this visit a presentable one. We would also like to thank our
class mates and other students of my institute who have given valuable
contribution in more than one ways.

INDEX

SR NO. Particulars Page

No.
1. GENERAL INFORMATION

2. MANUFACTURING/PRODUCTION/PROCESSING
DEPARTMENT
3. PURCHASING AND STORE DEPARTMENT

4. PERSONNEL DEPARTMENT

5. MARKETING DEPARTMENT
 6. AANEXURE

1. GENERAL INFORMATION

NAME :- Parle Product.Pvt.Ltd

ADDRESS :- Parle Products Pvt. Ltd.

Behind sheikhpir, Ler villege, Bhuj-Kutch

Tel - (02832) 271681 - 84. Fax(02832) 271680

E-mail - pppl_bhuj@parle.biz

Chairman :- Mohanlal Chouhan

Auditor :- Mr. Dhaiwala

Banker :- UTI Bank

Unit Manager :- D.K. Pundir

Type Of Company :- Private company ltd

Type Of Industry :- Food or confectionary items

Location :- Domestic

Location:

Registered Office

Parle Products Pvt. Ltd.

V.S. Khandekar Marg,
Vile Parle East,
Mumbai - 400057,
Maharashtra.
Tel - (022)6691 6911 - 15. Fax - (022)6691 6926 - 27.
For Feedback, email us at - cs@parle.biz

Factories

1. MUMBAI
Parle Products Pvt. Ltd.
V.S. Khandekar Marg, Vile-Parle East, Mumbai - 400057,
Maharashtra.
Tel - (022)6691 6911-15. Fax - (022)66916926-27
E-mail - pplbom@vsnl.com
Contact Person: Mr. R.S.Nevatia
Export Information: Mr. Anuj Sehgal
2. RAJASTHAN
Parle Biscuits Pvt. Ltd.
SP-2/4 RIICO Ind. Area. Delhi Jaipur Road, Dist. Alwar.
Neemrana - 301 705 (Rajasthan).
Tel - (01494) 517018/246091/246181/246312/246313
Fax - (01494) 46180
E-mail - pbpl_nim@parle.biz
Contact Person Mr.M.Sahu

3. HARYANA
Parle Biscuits Pvt. Ltd.
36.8 KM Milestone, Delhi Rohtak Road, Village Sankhol, Near
Bahadurgarh, Dist Jhajjar, Haryana - 124 507.
Tel - (01276)241547/48. Fax - (01276)241406.
E-mail - pbpl_bha@parle.biz
Contact Person Mr.S.S.Shivrain

4. BANGALORE
Parle Products Pvt. Ltd.
15.K.M.Stone, Tumkur Road, (N.H.No.4), Bangalore, KA - 560 073.
Tel - (080) 2839 8825, 2837 2807. Fax - (080) 2839 8820
E-mail - pbpl_bgl@parle.biz
Contact Person Mr. Bhanu Mishra/Mr. N. Suresh

5. UTTARANCHAL
Parle Biscuits Pvt. Ltd.
Plot No. 3, Sect 1, Pant Nagar, Integrated Industrial Estate,
Rudrapur,
 Tel - 05944247431/32/33.
E-mail - pbpl_rdpl@parle.biz

6. GUJARAT
Parle Products Pvt. Ltd.
Behind Shekh Pir, Ler Village, Bhuj, Kutch, GJ - 370 001.
Tel - (02832) 271681 - 84. Fax - (02832) 271680
E-mail - pppl_bhuj@parle.biz

7. MAHARASHTRA
Parle Biscuits Pvt. Ltd.
Village Tambati, P.O.: Donut, Taluka: Khalapur, Dist: Raigad - 410
202.Tel - (95219) 227835

Regional Sales Offices (RSO)

1. MUMBAI
Parle Products Pvt. Ltd.
V.S. Khandekar Marg, Vile-Parle East, Mumbai - 400057, Maharashtra.
Tel - (022)6691 6911 - 15. Fax - (022)5691 6926 - 27.
E-mail - rso_wz@parle.biz
Contact Person Mr. Manish Mishra.

2. DELHI
Parle Products Pvt. Ltd.
 Pankaj Plaza, Site No. 37/38, Plot No. 15, Flat No. 106/206, Local Shopping
Center, Kalkajee, New Delhi - 110 019.
Tel - (011) 3293 6614, 4167 5282, 4162 9978. Telefax - (011)2647 1678.
E-mail - rso_nz@parle.biz
Contact Person Mr. Rajiv Selot.

3. BANGALORE
Parle Products Pvt. Ltd.
15, K.M. Stone, Tumkur Road, (N.H. No. 4), Bangalore - 560073.
Tel - (080)839 8825, 837 2807. Fax - (080)839 8800 839 8825.
E-mail - rso_sz@parle.biz
Contact Person Mr.Ajay Sethi.

Reason Behind Selecting Location:-

1) After earth quake excise sales tax is removed

2) Man power benefit –less costly

MISSION STATEMENT :-
 Parle intends to be the Starbuck’s brand of the Promotional Marketing Industry
by 2010 By making it easy, convenient and fun for companies to choose
promotional marketing products and services, Parle helps solve the customer’s
need for recognition, communication, motivation and promotions.

History :-

In 1929 a small company by the name of Parle products emerged in British

dominated India. The intent was to spread joy and cheer to children and adults
alike, all over the country with its sweets and candies. The company knew that it
wouldn’t be an easy task, but they decided to take the brave step. A small factory
was set up in the suburbs of Mumbai, to manufacture sweets and toffees. A
decade later it was upgraded to manufacture biscuits as well. Since then, the
Parle name has grown in all directions, won international fame and has been
sweetening people's lives all over India and abroad.

Apart from the factories in Mumbai and Bangalore Parle also has factories in
Bahadurgarh in Haryana and Neemrana in Rajasthan, which are the largest biscuit
and confectionery plants in the country. Additionally, Parle Products also has 7
manufacturing units and 51 manufacturing units on contract.

About company :-

Parle Products has been India's largest manufacturer of biscuits and

confectionery, for almost 80 years. Makers of the world's largest selling biscuit,
Parle-G, and a host of other very popular brands, the Parle name symbolizes
quality, nutrition and great taste. With a reach spanning even the remotest
villages of India , the company has definitely come a very long way since its
inception.

There are about 10,000 labour work in parle. And there are many department
in the parle like purchase, sales, store department, HR department, packing
department etc. Many of the Parle products - biscuits or confectioneries, are
market leaders in their category and have won acclaim at the Monde Selection,
since 1971. With a 40% share of the total biscuit market and a 15% share of the
total confectionary market in India , Parle has grown to become a multi-million
dollar company. While to consumers it's a beacon of faith and trust, competitors
look upon Parle as an example of marketing brilliance.

2. MANUFACTURING AND

PRODUCTION PROCESS

1) Production process (Flow Chart) of BISCUITs :-

2)Production process:-

The process of making the biscuit is:

a) First the flour and sugar is mixed in the machine;

b) Then it is baked in the machine, about more than 500 biscuits

are being made at a time.

c) Secondly the biscuits are divided in some quantity as per the

gram, around 15 biscuits which can be packed.

d) Then it is packed by the machine, firstly the corners of the

acket are folded then the other sides are being folded.

e) Thirdly the packed biscuit is ready to be sold.

3)Use of Technology OR Machinery:-

The Machinery is been manufactured by the company itself . The new and
developed, new tachniches are been accepted and recommended by the
company only spare parts are been imported by the company.

Software Used In Factory:-

 a) Parle use the software of Oracle as Database.

b) Oracle has a Home product Pranade, DUK Developer 2000.

c) Open Database connectivity is used to connect Oracle and VB, to make

relationship.

d) The backup of the whole management has its centralization in Bangkok.

4)Quality Control:

Hygiene is the precursor to every process at Parle. From husking the

wheat and melting the sugar to delivering the final products to the supermarkets
and store shelves nationwide, care is taken at every step to ensure the best
product of long-lasting freshness. Every batch of biscuits and confectioneries are
thoroughly checked by expert staff, using the most modern equipment hence
ensuring the same perfect quality across the nation and abroad.

Concentrating on consumer tastes and preferences, the Parle brand has grown
from strength to strength ever since its inception. The factories at Bahadurgarh in
Haryana and Neemrana in Rajasthan are the largest biscuit and confectionery
plants in the country. The factory in Mumbai was the first to be set up, followed
soon by the one in Bangalore, Karnataka. Parle Products also has 14
manufacturing units for biscuits and 5 manufacturing units for confectioneries, on
contract.

5)Production Policy:

a) Better Improvements
 b) No Copy Product, Be different

c) Better Quality

d) Maintain Lower price

3. PURCHASE AND STORE DEPARTMENT

a) Material used for Biscuits:-

Wheat Flour, Sugar, Partially Hydrogenated Edible Vegetable Oils,
Invert Syrup*, Leavening Agents [ 503 ( ii ), 500 ( ii ) ], Salt, Milk
Solids, Emulsifiers [ 322 or 471 & 481 ( i ) ] and Dough Conditioners
[ 223 ]. Contains Added Flavors (Artificial).* (d - Glucose, Levulose)

b) Material used for Sweets:

Sugar, Liquid Glucose, DL Malic Acid (296), Artificial Orange/ Mango/
Peach Orange/ Melon/ Banana/ Pineapple/ Grape/ Black Currant/
Strawberry/ Lemon/ Apple flavour, Vegetable Oils (Partially
Hydrogenated Soyabean and Palm Oil), Edible Starch, Sunset Yellow
FCF (E 110)/ Tartrazine (E 102)/ Brilliant Blue FCF (133)/ Carmosine (E
122)-

4. PERSONNEL DEPARTMENT:-

Employment
 Parle is currently seeking 2 talented, qualified and experienced
sales and marketing account executives to join our award winning team. We
require at least 3 years of promotional marketing selling experience or equivalent.
Must be enthusiastic, self-motivated and extremely creative with approach. Must
be capable to understand the client’s objectives and produce results through
creative and effective use of promotional products.

Customer Service Rep:-

You must be technically savvy, well organized and have

excellent communication skills. Experience in promotional marketing or printing is
helpful. Must be personable and efficient and a problem solver. Must be willing
and able to help sales people and customers and work with vendors on an
ongoing basis.

5. MARKETING DEPARTMENT

Umbrella of proudcts:-
1. Get your biscuit goodies:

Parle - G
Krackjack
Krackjack Crispy Creams
Monaco
Kreams
Hide and Seek
 Hide & Seek Milano
Digestive Marie
Parle Marie
Milk Shakti
Mayfair Cookies
Nimkin

2. Grab your sweets:

Mango Bite
Kaccha Mango Bite
Poppins
Kismi Toffee
Kismi Gold
Orange Candy
XHale

EVALUATION SHEET