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Dana Thomas, mba

937 Wilcox Avenue Apartment 6, Los Angeles, California 90038


310.254.8895
danajoshua@gmail.com

PROFILE
Results focused, analytical and detail-oriented professional with extensive expe
rience in strategic planning, new business start up, market plan execution, cost
containment, budgeting, valuation, financial modeling, forecast modeling, sales
training and supervision. Excellent career track in generating multi-million do
llar sales while cultivating positive relationships with partner level operative
s and upper level management at Fortune 500+ companies. Exemplify strategic pers
pective and long-term vision, complemented with commendable implementation of in
itiatives and business valuation techniques. Motivated self-starter and cooperat
ive team player, with proven aptitude to effectively handle and complete multipl
e tasks under extreme pressure and fast-paced environments.

RECENT ACCOMPLISHMENTS
- Devised a technical forecast model through excel modeling and statistica
l analysis. Analyzed market research and transformed data into functional predic
tive tool that was utilized to create a 3-day box office range to assist in budg
et decisions throughout the filmmaking and marketing process. (Focus Features)
- Developed processes to coordinate internal strategic marketing efforts a
nd improve response to client request, while reducing delivery to internal team
by 50%. (NBC/Universal)
- Slashed $300K in current projectâ⠬⠢s standard costs by implementing strategic pl
and technology without compromising quality and timeline. (ProSearch Strategies
)
- Presided over the development of a document management database infrastr
ucture that enabled real time processing and maintained availability for review.
(ProSearch Strategies)
- Formulated strategic plans to support the collection and conversion of l
egacy systems (approximately 2 terabytes of data to 100 gigabytes of relevant in
formation for legal proceedings) as well as meet regulatory needs and industry s
tandards. Dramatically reduced upfront discovery costs by $1.5M. (ProSearch Stra
tegies)
- Devised a workflow solution for major economic consulting firm that enab
led more than 30 members from 4 different firms to remotely access large documen
t collection. Coordinated the collection documents, development solution and tra
ining of all team members within a 30-day timeline restriction; implemented prac
tices that minimized travel and operating outlays and eliminated paper intensive
documents. (ProSearch Strategies)
- Built a comprehensive strategy to electronically track and monitor speci
fic court filings as well as to enable the updates electronically on specific go
vernment sites. (ProSearch Strategies)
- Provided assistance to a major health care insurance provider during lit
igation. Outlined strategic plans to facilitate and ensure successful migration
of information to their team for review. Identified and trimmed down collection
to approximately 80,000 relevant pages necessary for their work product. Minimiz
ed timeframe for this project by 400% while allowing consultants to quickly acce
ss information for analysis. (ProSearch Strategies)
PROFESSIONAL EXPERIENCE

Focus Features ~ Burbank, CA


Media Planning and Market Research, MBA Intern 2010-Present
- Work closely with the senior vice president of media and president of ma
rketing in developing strategic marketing initiatives and media buys to facilita
te upcoming theatrical releases.
- Actively participate in executing market research plans and conducting a
nalysis for upcoming films.
- Developed forecast model to support the strategic marketing of upcoming
theatrical releases.

NBC / Universal ~ Burbank, CA


National Strategic Marketing / Business Development Group, MBA Intern 2009-Pre
sent
- Regularly interact with the marketing team to generate new customer lead
s; conceptualize individualized marketing plans and solutions for potential clie
nts.
- Collaborated with sales directors in creating proposals and presentation
s that targets multi-platform marketing opportunities for new business.
- Oversaw multiple complex projects while coordinating functions of cross-
functional teams.
- Coordinated with various personnel in generating strategic and innovativ
e multiplatform initiatives to produce ad sales revenue.
- Captured new opportunities for NBC to devise relevant advertiser offerin
gs.
- Designed customary practices and strategically aligned director support
initiatives with existing internal technologies.

Prosearch Strategies, Inc. Litigation Consulting Services ~ Los Angeles, CA


Information System Consultant / Client Relations Manager 2005-2009
- Efficiently supervised numerous client projects resulting in more than $
2 million annual revenue.
- Utilized and applied analytical methodologies, including flow charts, su
rveys, process mapping and statistical analysis to facilitate workflow and assur
e optimum utilization of staff and equipment.
- Lowered internal expenses by 30% by effectively developing valuable vend
or contacts,
- Implemented software solutions to aid clients with entire project progra
ms resulting in 30% cost reduction for client operations.
- Established and maintained positive working relationships with existing
and potential clients.
- Worked closely with programmers and IT team to support innovative techno
logies to custom-fit customer needs.
- Implemented internal and external corporate strategies to achieve desire
d deliveries and maintained systems within client organizations for future deliv
erables.
- Effectively executed methodologies based on budget and operational analy
sis from inception to completion.
- Mentored and instructed sales teams and internal operating employees.

BMC GROUP ~ El Segundo, CA


Business Development Consultant 2003-2005
- Performed business analysis to capture key performance indicators partic
ularly in key areas of organization, such as equipment utilization, forms design
and functions, systems, procedures and policies to identify required modificati
ons or improvements.
- Successfully completed multiple complex projects with strict timelines a
nd under budget constraints.
- Assessed competitive service offerings to establish plans that focus mai
nly on introducing new services to existing clients.
- Aggressively identified new prospects and key company contacts for marke
ting through client prospecting.
- Conferred with corporate decision maker and business developers to aggre
ssively pursue prospects through initial contact strategy; cultivated and mainta
ined long-term relationships with Fortune 500 companies and Amlaw 200 firms.
- Created and conducted sales presentations, negotiation and contract exec
ution.
- Drafted memos and status reports; identified sales prospects; and provid
ed updates to senior management on sales strategy and development.
- Established an open line of communication with internal resources to dev
ise effective sales materials.
Highlights:
- Effectively managed existing and new relationships that generated more t
han $3M in revenue.
- Instrumental for the development of new technologies that transitioned c
ompanyâ⠬⠢s one service line into seven within 18 months; successfully executed and imple
ted strategic marketing indicatives to optimize market penetration into seven ne
w service lines.

EDUCATION
Master of Business Administration, Major in Management and Organizational Behavi
or / Marketing
Loyola Marymount University, Los Angeles, CA (2010)
Bachelor of Science in Business Administration, Major in Marketing and Logistics
Management
Central Michigan University, Mount Pleasant, MI (2003)

TECHNICAL EXPERTISE
Windows Platform ~ Microsoft Office Suite ~ Microsoft SharePoint ~ Visio ~ Custo
mer Relationship Management (CRM) Applications (SAS) ~ Microsoft Excel Modeling
and Quantitative Analysis~ SPSS

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