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ROBERT B.

LEASE
11920 Soco Court * Raleigh, North Carolina 27614
919.844.3973 (H) * 919.795.5611 (M) * rlba4368@westpost.net
SALES AND PROJECT MANAGEMENT
Key Account Management ~ Industrial Product Sales ~ Business Development
Creative business development and account management leader with exemplary recor
d for driving aggressive organizational growth. Expertise in building long-term
Fortune 500 relationships, cultivating start-up operations, and developing new s
ales channels. Highly skilled negotiator with demonstrated ability to develop wi
nning marketing initiatives. Advanced knowledge of construction operations and i
ndustrial product sales with 20+ years of experience and a bachelor's degree in
mechanical engineering. Areas of expertise include:

Business Development * Sales Operations * Account Management * New Product Launc


hes
Consultative Sales * Client Relations * Negotiations * Customer Service * Accoun
t Retention
Relationship Building * Industrial Product Lines * Metrics * Construction Operat
ions
Start-Up Enterprises * Channel Development * Market Growth * Needs Assessment
Trade Shows * Online Marketing * Process Improvement

PROFESSIONAL EXPERIENCE
LIFESCAPES BUILDING COMPANY, INC., Raleigh, North Carolina * 2003 - present
Private construction firm specializing in high-end residential addition and reno
vation services.
President & Partner
Command all sales operations and business development initiatives to expand cust
omer base and drive corporate growth. Develop and implement processes to ensure
optimal costing and accounting systems. Build viable business relationships with
existing and prospective clients to strengthen expansive network and cultivate
leads. Conduct direct sales presentations, orchestrate trade show participation,
and oversee targeting marketing campaigns and website development.
Major Contributions:
* Drove sales of start-up enterprise to $2M in 4 years by executing business dev
elopment strategies that resulted in contracts averaging $100K.
* Propelled firm by successfully positioning company in high-end construction ni
che market.
* Elevated profit by 25% while slashing estimate processing time by 33% through
creation and of efficient estimate processes.
NEXTHAUS, INC., Raleigh, North Carolina * 2000 - 2003
Start-up firm specializing in software solutions to synchronize data.
Partner, Sales and Operations
Directed development and implementation of sales strategies, and cultivated key
accounts to foster growth of premier product lines. Formed strategic alliances w
ith technology partners by leveraging relationship building skills. Drove market
ing activities, performed market analysis, and collaborated in website developme
nt. Oversaw sales force of 3, and recruited and trained new sales associates.
Major Contributions:
* Generated $1.9M in funding by facilitating Series A Preferred financing to lau
nch firm.
* Negotiated strategic relationships with industry leaders such as Ericsson, Nok
ia, Motorola, IBM, AT&T, Panasonic, NEC, Cingular, and Sprint.
continued...
ROBERT B. LEASE * Page 2 * rlba4368@westpost.net

NEXTHAUS, INC. (continued)


* Drove all phases of development for key product line, from beta stages to mark
et introduction, by reengineering product focus and orchestrating extension of f
unding.
* Played key role in earning national media attention for products through compr
ehensive marketing strategies that earned coverage by USA Today, The Wall Street
Journal, PC Magazine, The Washington Post, and Business Week.
MERANT INTERACTIVE SERVICES, Morrisville, North Carolina * 1995 - 2000
Provider of e-commerce and custom business solutions; formerly known as The Mara
thon Group until 1999 acquisition.
Director/Partner, Integration Sales and Services
Led division to achieve profitability across all phases of the corporate life cy
cle. Managed all division operations including sales and marketing functions. De
vised and executed strategic sales initiatives to form lucrative alliances with
Fortune 500 companies. Oversaw sales force of 4, engineering team of 5, and acco
unting and customer service personnel.
Major Contributions:
* Led $3M unit to secure a 30% profit margin throughout all phases of the corpor
ate life cycle, from pre-acquisition through post-acquisition stages.
* Built profitable relationships with major clients such as Wrangler, RJR, Champ
ion Products, IBM, and Healthtex.
* Drove success of key Internet projects, including development of online presen
ce for Wrangler, Healthtex, and RJR.
* Won 2 Fast 50 awards
TRIO INFORMATION SYSTEMS, INC., Raleigh, North Carolina * 1992-1995
Developer of network fax software solutions.
Director, Sales and Operations
Led all sales activities across North America, managing all channel relationship
s including distributors, resellers, end-users, and original equipment manufactu
rers (OEMs). Liaised between U.S.-based sales and marketing teams and Swedish-ba
sed software development teams to align product and customer needs. Oversaw sale
s force of 4 and support staff of 5. Orchestrated trade show participation to ad
vance marketing objectives.
Major Contributions:
* Achieved marketing goals for product introductions across both retail and comm
ercial channels by commanding direct sales efforts through distributors, reselle
rs, end users, and OEMs.
* Formed strategic relationships with industry leaders such as IBM, AT&T, Union
Pacific, and GVC.
* Fostered rapid organizational growth of start-up enterprise through engineerin
g right-sized corporate infrastructure.
Piedmont Air Conditioning, INC., Raleigh, North Carolina * 1990 - 1992
Large mechanical contractor specializing in commercial and residential products
and services.
Sales and Design Engineer
Provided sales and design services as part of the commercial services division.
continued...

ROBERT B. LEASE * Page 3 * rlba4368@westpost.net

AFEX, INC., Raleigh, North Carolina * 1984 - 1990


Manufacturer of fire suppression equipment and controls for the heavy equipment
industry.
Sales and Design Engineer
Introduced, sold, and supported the product offerings in the Mining, Aggregates,
Forestry, Heavy Equipment, Construction, and Waste Management industries throug
h OEM, distributor, and end user channels.

EDUCATION
Bachelor of Science in Mechanical Engineering; 1984
North Carolina State University, Raleigh, North Carolina

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