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JAY J.

BESOZZI
10 Harvard Drive
Torrington, CT 06790
H: (860) 482-3497
C: (860) 459-2763
jbc72452@westpost.net

Out Side Sales


Integrating Sales Leadership with Strategic
Planning & Operations Management to Drive Long-Term Business
Development While Delivering Strong & Sustainable Financial
Results
* 12-year career transitioning new ventures, new products,
and new services from concept through development into
industry-leading market positions.
* Excels at identifying and capturing emerging opportunities
to meet customer demand, penetrating new markets and
P&L-focused profitability.
* A business development leader who thrives in scenarios
requiring an aggressive work style, ambitious nature and
progressive thinking.
* Gathers and leverages intelligence to beat the
competition.
* Creates alliances to shorten the sales cycle; builds
reputation, relationships and revenues.
KEY VALUE OFFERED
Service Merchandising. Competitive Analysis & Positioning.
High-Impact Presentations. Talent Leadership. Market Growth
& Penetration. Tradeshows & Events. Start-ups & Turnarounds.
Account Development/Management. Revenue Streams. PR &
Communications. Operations & Budget Management. Customer
Retention. Market Intelligence. Project & Program
Management. Strategic Positioning.
PROFESSIONAL EXPERIENCE
V & S GROUP - 1/5/04 to Present
Worldwide corporation involved with coating, tower
manufacturing and guide rail.
Sales Manager
Tapped for aggressive talents in pursuing and guiding
business development, and charged with launching a ground-up
division in companyas venture into hardlinesa"a abuild it and
they will comea initiative. Drove division from zero
presence to above-the-radar marketability and product
viability reputation in the U.S. and Canada.
* Market & Revenue Growth: Grew division from non-existence
to steady revenue streams.
- Achieved 20% market growth over the year, each year from
2003-2008.
- Exceeded annual sales goals by 5-10%.
- Built customer base from 0 to 200, with 50-60+ ongoing
active accounts.
- Attained high-volume sales with average per-account annual
revenues of $50K to $600K.
* Key Account Management: Nurtured and served as go-to
caregiver with OEM and major accounts requiring weekly
attention due to high-volume and multifaceted projects.
* Facility & Logistics Oversight: Established a
geographically centralized warehouse with $1M in inventory.
* Promotions: Partnered with publishing and graphics firms
to produce divisionas first marketing collateral.
* Market Launch & Penetration: Provided strategic and
tactical direction for widespread market penetration.
- Recruited, trained and coached representatives
strategically located throughout the U.S.
- Forged relationships with two established distributors.
Generated word-of-mouth networking to find the right
partners and negotiated exclusive, win/win rights on both
sides.
- Orchestrated 3 annual tradeshows and advertised in trade
magazines.
- Managed sales and advertising budgets with an eye toward
bottom-line profitability and cost control.
- Asked to tap into above successes and also launch the
newest (of 7) coatings divisions in Massachusetts.
* Specifications Selling: Developed market-ready product
names using brand specifications. Ignited immediate
connection with prospects/customers; and paved the way to be
the engine instead of the caboose.
* Customer Retention: Captured and grew customer support
through innovative and needs-based efforts. Outpaced rivals
with broader specifications, by avoiding outsourcing and
pricing/bidding that encompassed all variables and mastered
process conversions. Attracted customers to requesta"and keep
relationships.
* Product Presentations: Developed and led seminars to
successfully gain buy-in from architects and state/local
Department of Transportation departments on product/service
value against stiff competition.
DUNCAN GALVANIZING - 11/3/01 to 1/4/04
NE Region Sales & Marketing
Recruited by owner of mature business to regain foothold and
lost business (off 25% on $10M annual sales).
* Account Retrieval: Recovered 40% of lost accounts; reached
out, presented fresh ideas, led educational product seminars
and diligently followed up with continued assessment and
service delivery.
* Account Penetration: Developed and sustained trust-based
relationships with key decision-makers and influencers of
hard-to-break-into accounts. Brought in an average 10 new
accounts a month.
* Account Management: Awarded companyas 5 key house
accounts; nurtured about 200 accounts overall.
SUMMIT CORPORATION - 5/1/97 to 10/1/01
NE Region & Canada Sales Engineer
Re-energized slumping sales against outsourced competition
in China and India.
* Business Development Management: Increased new accounts by
20% and retrieved lost accounts. Grew account base to 100
with care of the companyas Top 4 key clients.
* Innovation & Change Leadership: Revamped companyas total
approach to getting and keeping new business with clients
(electronics and military firms). Worked through engineering
as opposed to purchasing.
SERVICE MERCHANDISE - 5/4/94 to 4/10/97
Manager, Operations & Staffing
Participated on 3-person management team to open a chain of
stores in California.
* Operations Management: Guided all aspects of operations
for stores ranging from amom and popa size to asuper storea.
Directed shipping and receiving, warehousing, inventory,
merchandising, service and promotions. Recruited, hired,
trained, coached and managed a staff of 40.
* Management Recognition: Acknowledged with corporate
Management Award for goal attainment.
EDUCATION
* NACE-1 Training Class for Inspection
* Various Management and Marketing Development programs,
such as Statistical Process Control Training and Think Zinc
Seminars
* Associates a"
Champlain College, Burlington, VT a"
AFFILIATIONS
~ CSI and AGA ~

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