WES COFFEE

86 Lakeland Drive Cabot, Arkansas 72023

(501) 626-6408 wcc848f0@westpost.net

Respected Sales Leader with broad-based experience in P&L responsibility of LBM

supply/ distribution facilities, big box home improvement centers, large format
retail operations, startups, turnarounds, strategic planning, marketing, merchan
dising, and public relations who led 16 units to $900 million revenue and $36 m
illion in net profits
Took Division to $83 million and 1-year net sales increase exceeding company tre
nd by 8%
Managed District that realized $5 million profits and exceeded plan by 5%+, surp
assing prior year 15%
Increased profitability of 3 units 100%+ in 1st year
Strategic thinker...drives bottom-line profit through detailed planning and cost
-containment
* Achieved $4 million district sales growth by boosting commercial market penetr
ation
* Transformed unit with flat sales to Top 20: increased profit to $2 million and
cut shrinkage to 1.0% of sales
* Brought store losing $500K annually to $600K profit within 1 year, built team
morale, improved presentation standards dramatically
* Reduced shrinkage 30% in 2nd year by developing monitoring program and capturi
ng write-offs
* $879K annual savings realized in 1 year by slashing worker' comp, reducing shr
ink and improving scheduling
Creative manager...utilizes resourceful marketing, merchandising and sales team
building skills to drive top performance
* Directly managed $50K major sponsorship and largest exhibit of Central AR Home
Show
* Played a leading role on the acquisition team on the buyout of new $32 million
company
* Grew store profits 18% and improved P&L to plan despite rapidly declining cust
omer base
* Led team that created/initiated merchandising strategies that were implemented
companywide
* Reached company #1 for commercial market penetration/shrinkage correction; 1st
in regional quality check reports
Respected leader...able to connect at all levels and empower others to achieve e
xcellence
* Hosted Top 20 customers on European Vacation Trip
* Twice chosen as member of select General Manager Placement committee
* Mentored 100+ hourly employees to management. Promoted 10 Assistants to Store
Manager, recruited 4 successful General Managers
* Selected to coach Walton Institute seminar-trained corporate wide management p
ersonnel
Effective communicator, public speaker and certified trainer...
Focused to share vision and convey clear direction.

BSBA, Arkansas Tech University, Russellville, AR 1984

University of Arkansas (Administrative Management/Marketing), Fayetteville, AR 1
979-1983
PROFESSIONAL EXPERIENCE

Central Arkansas Area Market Manager April to July 2010, Stock Building Supply,
Raleigh, North Carolina
General Manager and Regional Sales Manager 2001 to 2010, National Home Centers,
Springdale, Arkansas
* P&L responsibility for up to $72 million in annual revenue for Central Arkansa
s locations
* Remodeled the company's largest location to accommodate $2 million in home fur
nishings
* Worked directly with company Owner and Chief Operating Officer to set up deliv
ery and presentation programs for home furnishings
* Led locations that utilized the largest fleet in the industry with 65 delivery
vehicles
* Achieved over $800K in Inventory Gain 9 years as Manager
District Manager, 1998-2001, HOMEBASE, INC., Irvine, CA 1995-2001
* P&L responsibility for $100 million annual revenue, 6 general managers and 600
employees in "big box" home improvement warehouses
* Exceeded chain-wide revenue trend by 8%, enhanced commercial sales and had ann
ual shrink and accident reduction of $425K
* Improved vendor services/reduced company man-hour requirements through merchan
dising program enhancements
* Bettered procedural and safety audits to 2% above goal (well above average) vi
a district-wide process improvements
General Manager, 1995-1998
* P&L responsibility for $16 million annual revenue and 100+ associate staff. T
op 10 in new consumer credit accounts
* $260K inventory investment reduction; cut labor costs in weakened market, impr
oved productivity and profits
Store Manager/Co-Manager/Assistant Manager, WAL-MART STORES, INC., Bentonville,
AR 1984-1995
* Managed 4 stores including $40 million, 24/7 unit and 300+ associates
* Ranked 7th of 2000 for superior service assurance reports; 20th of 2000 for co
mpetitive 1-year sales increases
* Turned underperforming units into above-standard stores; improved customer ser
vice and merchandising standards
* Supervised new store setups in 5 locations and 4 states. Conducted district tr
aining seminars. Promoted twice
Previous Experience:
Retail Sales Associate, Automotive & Home Entertainment; Warehouse & Processing;
Electric Utility Construction and Maintenance