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MARTA E.

SOSA

1648 N. W. 171ST AVENUE, PEMBROKE PINES, FLORIDA 33028


Cell: (954) 732-8636 ? E-Mail: ms10b2788@westpost.net
PROFILE: Professional Sales Consultant / Account Sales Executive
with extensive, diverse and proven sales and account management
experience; a results-driven, motivated producer with expertise
at building and managing an account base, aggressively
prospecting to generate new business, interacting positively
with clients, conducting professional sales presentations and
consistently exceed goals while ensuring quality results, seeks
a position that fully capitalizes on this experience while
providing further career growth potential.
ATTRIBUTES: PROVEN SALES / ACCOUNT MANAGEMENT SKILLS MULTI-
TASKING LEADER / TRAINER
CONSISTENT PRODUCER / QUICK TO LEARN
EFFECTIVE COMMUNICATOR (oral and written)
ORGANIZED PLANNER / DECISION MAKER
INTERACT POSITIVELY AT ALL LEVELS

EXPERIENCE: MASIMO CORPORATION, Irvine, CA

06/08 to Present Recruited by this growing manufacturer of specialty


medical monitors and related software,

to manage and build the South Florida territory and generate


sales to the hospital market.

Account Executive
. Contact major hospitals throughout South Florida; meet
with senior C-level management to introduce and sell a line of
specialized oxygen (SPO2) monitoring systems and other non-
invasive proprietary software and patient safety I.T based
solutions with HL7 Interface.
. Collaborate with Clinical Specialists; promote whole-house
conversions to our product line and systems.
. Attend major national trade shows to assist at our booth
and to evaluate new competitive product lines.
RESULTS: ? Consistently meet assigned sales goals; have sold
more than $1MM in systems.
LMA NORTH AMERICA, San Diego, CA
06/05 to 06/08 Professional Medical Sales Consultant
. Managed a South Florida territory and consulted with
Respiratory Specialists, ER Physicians, Anesthesi-ologists and
Intensivists to introduce our complete line of digital cameras
and video laryngoscopes as well as disposable and reusable
airway management systems and rescue devices.
. Conducted educational workshops for key hospital personnel
on difficult airway management techniques.
RESULTS: ? Ranked #2 out of thirty-six sales representatives in
2007; named Rookie of the Year in 2006.
? Inducted into the President's Club; winner of an incentive
trip award.
? One of four representatives to be appointed by senior
management to the New Product Advisory Committee.
DRAEGER MEDICAL (a Draeger and Siemens Company), Telford,
PA
06/04 to 06/05 Regional Account Manager
. Generated sales of anesthesia work stations, patient monitors,
critical care ventilators, and infant warming systems and data
management solutions to hospitals throughout South Florida.
. Worked in tandem with senior management at major hospitals to
develop and implement multi-departmental conversions both in
capital and I.T/enterprise solutions/ connectivity solutions.
. Managed sales projects, supported by 4 Product Specialists, 2
Clinical Specialists, an I.T. Specialist and Service Technician
from inception to installation and startup ensuring seamless
strategic skills of account's particular complex sales process
and services.
ALARIS MEDICAL SYSTEMS (Cardinal Health), San Diego, CA
04/99 to 06/04 Senior Systems Sales Consultant
. Sold IV drug infusion systems, medication safety software,
networking solutions / implementation
services to hospitals and leading medical buying syndicates in
South Florida.
. Created (ROI)models for presentation to hospital senior
management and C-Level executives.
. Contacted multi department heads throughout hospitals to
introduce and sell our product's value.
RESULTS: ? Consistently exceeded all assigned performance
objectives achieving 100%+ of plan.
? One of ten representatives to exceed capital equipment
quota for 2002 / 2003 at 142% and 137% of plan respectively.
- PRIOR EMPLOYMENT EXPERIENCE -
I was recruited from college by Xerox Corporation as a Sales Representative
(1981-1983) where I consistently ranked #1 of 30, selling copiers,
duplicators and word processors in Chicago. Thereafter, accepted a
position as a Sales Representative with Johnson & Johnson Patient Care
Division (1983-1985), selling critical care and surgical products to
hospitals in Chicago. While with them, I achieved 2nd Place in Divisional
Sales and completed the company's Management Training Program.
Subsequently, I held positions as Midwest Territory Manager with ConMed
Corporation (1985-1992) and Territory Manager for Chicago with Origin
Medsystems Division of Eli Lilly & Co/ Guidant Cardiovascular (1992-1994).
Thereafter, relocated to Florida and joined Adler Instrument Company (1996-
1999) as a Surgical Sales Consultant. In these positions I consistently
ranked at the top in sales.
CONTINUED...
Marta E. Sosa - 2 -
Rsum
EDUCATION: DePaul University, Chicago, IL
BA Political Science/Pre-Law

TRAINING: Successfully completed various company sales training


programs including:

? XEROX PROFESSIONAL SELLING SKILLS I, II


? JOHNSON & JOHNSON MANAGEMENT TRAINING PROGRAM
? SPIN SELLING - Neil Rackman
? NEW STRATEGIC SELLING - Miller / Heiman
? SELLING TO VITO (Very Important Top Officers) - Anthony
Parinello
? DALE CARNEGIE - Public Speaking
? SUMMIT EDUCATION
? EXECUTRAIN (Excel, PowerPoint, Word, Outlook)
? WILSON - CONSULTATIVE SALES PERSON; VERSATILE SALES PERSON;
NEGOTIATING TO YES;
TERRITORY & TIME MANAGEMENT FOR SALES PEOPLE

SKILLS: MS Word; Excel; PowerPoint; Outlook; Windows; Internet;


Fluent in Spanish and French

PERSONAL: Motivated...Organized...Diplomatic...Results-
Driven...Focused...Hard Working...Perceptive

REFERENCES: Professional references provided upon request.

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