OWEN A. STERN 6226 Mission Drive, West Bloomfield, Michigan 48324 H: 248-363-6556 C: 248-755-3865 os137790a@westpost.

net Sales & Management Executive Company Builder - Marketer - Leader Results driven Sales Executive with 20 plus years of experience engineering new enterprises and expanding existing companies Spirited Sales leader with superior interpersonal skills. Excels in networking, developing strategic relationships that lead to solution based sales, development of worldwide leads, and resourcef ul to find strategies that grow revenues. Experienced in the areas of: solution based sales, personnel management, profit & loss management, and International B usiness Development. Professional Summary: Wowgreen International/Enzyme Environmental Solutions 2007 - present VP, Sales & Operations The Coffee Beanery 2001 - 2007 VP, Domestic & International Operations BAB Inc. (Big Apple Bagel/Brewster's Coffee/My Favorite Muffin) 1987 - 2001 VP, International Operations (1997 - 2001) Co-Founder & President, My Favorite Muffin (1987 - 2001) Selected Achievements Founded Wowgreen International, a Network Marketing company Raised $2 Million Dollars to launch business. Successfully developed a national sales strategy to that led to 15,000 Distribut ors and customers. Developed and documented the selling systems for Wowgreen Int'l, a sustainable p roduct company which provides environmentally friendly cleaners. Reduced unit level investment by some $100,000 for The Coffee Beanery in the fir st six months. Reduced break mark by $100,000 thus achieving profitability for restaurant model . Created an International Division that brought Coffee Beanery to South Korea, Ch ina, United Arab Emirates, Qatar, and Bahrain. Merged My Favorite Muffin with BAB Holdings, Inc. Founded My Favorite Muffin and built the business to 72 units. My Favorite Muffin was inducted to Central Business of New Jersey's Hall of fame . Central Business of New Jersey is a leading business publication that covers the entire state. Professional Experience Expanded: Wowgreen International/Enzyme Environmental Solutions 2007 - present Southfield, Michigan Wowgreen is a Network Marketing Company focused on sustainable enzyme cleaners f or the consumer and industrial markets with retail sales exceeding $5,000,000 (w ww.wowgreen.net). It was co-founded by Enzyme Environmental Solutions, which is a publicly-held bio-tech focused on sustainable enzyme cleaners for industrial m

arkets (www.enzymeenvironmentalsolutions.com). VP, Sales & Operations (11/08 - present) - Wowgreen International (Southfield, M I) Responsible for all aspects of Sales and Operations. Created sales strategies, support systems and procedures to launch this new business. Accomplishments: Authored a comprehensive business plan which resulted in securing $2 million dol lars for start up capital. Successfully developed a national sales strategy to that led to 15,000 Distribut ors and customers. Developed comprehensive systems and programs that led to a 27 percent increases in sales. Negotiated supply agreements on proprietary products programs that reduced cost basis by 17 percent. Developed and recruited a customer and distributor support team to support the s ales efforts for the system by being customer first. Worked with the Environmental Protection Agency to gain the Design for the Envir onment certifications on the company's product line. VP, US Sales (2007 to 11/08) - Enzyme Environmental Solutions Responsibilities included US sales, international sales strategies, direction, g rowth and profitability. Enzyme Environmental Solutions in November of 2008 became a partner to launching Wowgreen International. Upon this event, my responsibilities transferred to Wo wgreen. Accomplishments: Developed new business with several major US distributors which broadened the co mpany's abilities to reach food service, automotive, health-care, and retail. Developed and implemented strategies to take enzyme products to market in South Korea, Canada, the Middle East and Africa. Participated in the process to take the company public. Negotiated a new strategic alliance with an investor group to promote the lineup of products to the network marketing industry. Successfully negotiated for the company to receive an equity interest in Wowgree n International, LLC a network marketing company which positioned the company to enter the direct sales industry. The Coffee Beanery Ltd. 2001 - 2007 Flushing, Michigan The Coffee Beanery is a Franchisor of 240 Coffee Shops focused on gourmet coffee for retail and convenience store markets with system wide sales exceeding $30,0 00,000 (www.coffeebeanery.com). VP, Domestic and International Operations Responsible for restructuring US operations by rebuilding operating model of ail restaurants and creating a model that can be used as a platform for both and International growth. Instilled a vision tied to sustainable growth that based on gaining a market presence in targeted core markets by "Keeping and ting Guests". ret US was Get

Accomplishments: Built new restaurant model that allowed for US and International growth, lowerin g break even by $100K, lowering initial investment by $100,000, and attaining un it level profitability in six months. Successfully managed five direct reports; Franchise Operations, Training, Design & Construction, Marketing and Company Operations Developed multi level marketing program tied to sale of coffee and related produ

cts through Fund Raising. Launched Coffee Beanery operations in South Korea, China, United Arab Emirates, Bahrain, and Qatar. BAB Inc., 1987 - 2001 Chicago, Illinois BAB Inc. is a Worldwide franchisor for 350 Big Apple Bagel, Brewster's Coffee an d My Favorite Muffin Shops focused on gourmet bakery products and coffee for ret ail markets with system wide sales exceeding $87,000,000 (www.babcorp.com). VP International Operations 1997 to April 2001 Developed and implemented International Division. Through persistence, educatio n, research and benchmarking, gained insight into the unexpressed desires of our customers and built a vision of the future tied to those needs. Accomplishments Merged and successfully integrated My Favorite Muffin into Big Apple Bagel in 19 97. Developed operational systems and manuals, defined marketing position, created m arketing materials to support market position. Managed and developed a comprehensive International program that sought to place Brewster's Bakery and Cafe operations into targeted countries. Developed strategy to supply ingredients to International partners in four diffe rent countries. Managed new product and concept development for three separate concepts. My Favorite Muffin, Princeton, NJ My Favorite Muffin is a Franchisor that built 72 bakeries, specializing in Muffi ns and Bagels with system wide sales exceeding $21,000,000. It was successfully sold and merged with Big Apple Bagel in 1997. Founder & President 1987 - 1997 Created, developed, and grew specialty retail bakery chain from 1 unit to 72 uni ts in the span of 10 years which utilized franchising as a strategy to expand. Accomplishments Built the staff from 5 at start-up to 140 employees during a ten-year period thr ough effective recruitment, training, and management. Developed and oversaw strategic plans for the franchise development, retail oper ating strategies, distribution, and cost control systems. Developed operational systems and manuals, defined marketing position, created m arketing materials to support market position. Negotiated US based franchise agreements. Secured and negotiated a combination of venture capital and bank debt in the amo unt of $1.5 Million. Created and responsible for all accounting, budgeting, forecasting and financial reporting systems. Education Bachelors in Management, Honors Pace University, Lubin School of Business Pleasantville, NY