A

PROJECT ON MARUTI SUZUKI INDIA LTD.

SUBMITTED BY:

PATEL MANDAKINI.P ROLL NO: 19

SUBMITTED TO:

VJKM INSTITUTE OF MANAGEMENT AND COMPUTER STUDIES, VADU.

Affiliated with Gujarat technical university-MBA program Ta- Kadi, Dist- Mehsana

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Index
Sr.No. 1) 2) 3) 4) 5) 6) 7) 8) 9) 10) Particular Introduction of the company Company profile List of small cars Feature of cars Price of small cars Service center in india 6 10 PageNo. 3 4 5

Comparison of maruti Suzuki vs tata 13 Total sale of both company Conclusion Bibliography 15 16 17

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Introduction of the Maruti Suzuki

Maruti Suzuki India Limited (MSIL, formerly known as Maruti Udyog Limited) is a subsidiary of Suzuki Motor Corporation, Japan. MSIL has been the leader of the Indian car market for over two and a half decades. The company has two manufacturing facilities located at Gurgaon and Manesar, south of New Delhi, India. Both the facilities have a combined capability to produce over a 1.2 million (1,200,000) vehicles annually. The company plans to expand its manufacturing capacity to 1.75 million by 2013. The company offers a wide range of cars across different segments. It offers 15 brands and over 150 variants - Maruti 800, people movers, Omni and Eeco, international brands Alto, Alto-K10, A-star, WagonR, Swift, Ritz and Estilo, off-roader Gypsy, SUV Grand Vitara, sedans SX4, Swift DZire and Kizashi. In an environment friendly initiative, in August 2010 Maruti Suzuki introduced factory fitted CNG option on 5 models across vehicle segments. These include Eeco, Alto, Estilo, Wagon R and Sx4.

In fiscal 2009-10 Maruti Suzuki became the only Indian company to manufacture and sell One Million cars in a year. Maruti Suzuki has employee strength over 8,500 (as at end March 2011). Maruti signed MoU with the Haryana Government to set up an institute for driving training and research in the State. Maruti inaugurated a new Institute of Driving Training and Research (IDTR) set up as a collaborative project with Delhi Government at Sarai Kale Khan in South Delhi. First IDTR managed by Maruti is located at Wazirabad.

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Company profile
Maruti Suzuki India Limited (MSIL), a subsidiary of Suzuki Motor Corporation (SMC), Japan, is the leader in passenger cars (PCs) and multipurpose vehicles (MPVs) in India, accounting for nearly 50 per cent of the total industry sales. In 2009-10, the Company sold 1,018,365 vehicles. This comprised 870,790 vehicles in the domestic market and 147,575 vehicles in export markets. Cumulatively, it has produced and sold over 8 million cars. The total income of the Company for 2009-10 stood at Rs.301,198 million. Maruti Suzuki has a strong balance sheet with reserves and surplus of Rs. 116.9 billion and debt equity ratio of 0.07 as on 31st March, 2010. MSIL is a public limited company and is listed on Bombay Stock Exchange Limited and National Stock Exchange of India Limited. SMC is the majority shareholder with 54.21% equity stake in the Company MSIL has two manufacturing facilities in Gurgaon and Manesar, Haryana, India, with a combined manufacturing capacity of over 1 million cars per annum. In terms of number of cars produced and sold worldwide, the Company is the largest subsidiary of SMC, Japan. Gurgaon Plant:- Spread over an area of 20,300 square meters with a capacity to produce over 500,000 engines per annum, the Gurgaon facility houses three fully integrated plants having a combined manufacturing capacity of over 700,000 vehicles per annum and a state-of-the-art Kseries casting engine plant which employs global manufacturing best practices to ensure high quality standards. Manesar Plant- Manesar is the Company's latest car assembly plant which was started in February, 2007. This plant has a capacity to produce over 300,000 units per annum with an additional capacity of 250,000 cars per annum, the operation of which began in 2009-10.

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List of small car for maruti suzuki

- Maruti 800 - Alto ( international) - Alto k-10 - A-star - wagonR - Swift - Estilo - Ritz
Maruti Suzuki 800:- Rs.1,97,028 (Ex-Showroom Price New Delhi ) Available in 4 main variants: Standard MPI BS III, AC MPI BS III, DUO Standard BS III and DUO AC BS III. Metallic variants are also available. All variants are equipped with a 796cc 3cylinder engine for an ultra-smooth performance. A 4-speed manual transmission is standard across the variant line-up. A refreshed cabin with reclining and sliding front seats, head restraints, front rear assist grips, a front door pocket, and dual tone interior upholstery that make

long journeys a pleasure.

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 Maruti Suzuki A-star:- Rs.3,59,838 (Ex-Showroom Price New Delhi ) A star is born from the house of Maruti Suzuki. It is the first global car hailing from the hatchback segment to be produced exclusively in India. A-star is available in four BS IV variants: LXi, VXi, ZXi and CNG, powered by a 1.0L K10B engine. The interior flaunts with its classic features and conservative designs. A floating cockpit design, a well-carved aerodashboard, and wrap-around console add a dash of elegance to the car sporty demeanour.

Maruti Suzuki Alto:- Rs.2,32,247 (Ex-Showroom Price New Delhi ) Maruti Alto comes with an innovative design and supreme performance. Alto is available in Standard, LX and Lxi variants for both petrol and CNG models including BS III and BS IV. All variants are equipped with a potent 796cc 3-cylinder engine generating 46 bhp and 62 Nm of torque. Comfortable and functional interiors with ample head room, molded carpets, an electronic trip meter, glove box, and front door pockets are the hallmark of the Alto.

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 Maruti Suzuki Alto K10:- Rs.3,04,192 (Ex-Showroom Price New Delhi ) The Maruti Suzuki Alto K10 which comes with innovative new designs and powerful performance, is available in four variants LXi and VXi including two metallic variants. The Alto K10 boasts of a powerful 998cc, three cylinder engine that can pump out up to 67bhp. The Alto K10 features a 5- Speed Manual Transmission with Cable Gear Shift and MacPherson Strut in the front and Coil Spring suspension at the rear. The safety features include child safety lock and a high rigid monocoque frame made of high tensile steel and front and rear seat belts.

Maruti Suzuki Estilo :- Rs.3,27,272 (Ex-Showroom Price New Delhi ) The new Estilo is a fusion of style and urban-ness that imbues an imposing feel with a luxurious fascia. Estilo comes in four main choices: LX, LXI, VXI and Green LXI. An impressive 1.0-litre K-Series 3 Cylinder fuel-efficient engine discharges up to 64 bhp and 84 Nm of torque. All variants get a 5-speed manual gearbox. Elegant dual-toned interior coupled with a highly proficient cooling system, front and rear seat adjustable head restraints, and a front seat back pocket for added comfort.
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 Maruti Suzuki New Swift :- Rs.4,22,341 (Ex-Showroom Price New Delhi ) The New Swift offers superior riding comfort, stability and handling coupled with an improvement in fuel efficiency. Available in six variants: LXI, VXI, ZXI, LDI, VDI and ZDI and two engines such as petrol and diesel. Notable standard features of New Swift are Multi information display, fuel consumption info, and remote back door opener. Safety features include side door impact beams, Icats and security alarm system to mention a few amongst many others.

Maruti Suzuki New WagonR - Rs.3,35,550 (Ex-Showroom Price New Delhi ) The new WagonR has superior technology, stylish new interiors and a very appealing look as a whole . The all new Wagon R is available in petrol and CNG variants featuring the 998 cc K series engine. The 998cc three-cylinder K-series engine can generate up to 68 bhp @ 6200rpm. New L-shaped front suspension frame is perfect for the Indian roads and driving conditions and allows dynamic handling and riding comfort. The new WagonR features electrically controlled outside rear view mirror, an HVAC unit that offers superior cooling and a music system with AUX-in and 6 band graphic equalizer.

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 Maruti Suzuki Ritz :- Rs.4,03,251 (Ex-Showroom Price New Delhi ) Maruti Suzuki Ritz is company fifth global car and first BS-IV compliant passenger car in India. Available in 9 BS IV variants - five petrol and four diesel versions including Limited Edition Genus variants.. Engine options include 85 bhp 1.2-litre K12M engine and 75 bhp 1.3-litre common rail diesel multijet engine. A 5-speed manual transmission channels power to the front wheels of the car. The sophisticated and well-appointed interior is spacious and carries a host of advanced technologies.

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 Maruti Suzuki Swift:- Rs.4,09,341 (Ex-Showroom Price New Delhi ) Sporty looks, comfortable interior, and a superb ride quality make this hatchback a graceful, stylish car. Available BS III and BS IV variants are: LXi, VXi, ZXi, LDi, VDi and the Limited Edition VI. Splendid 1.3L 4-cylinder and new 1.2L K-12M petrol engines and a new 1.3L 4cylinder CRDe diesel engine powers this car. Standard safety features are collapsible steering, engine immobilizer, child safety locks, front and rear seatbelts and dual side-impact beams. ABS and airbags are standard on ZXi and VDi.

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Service station
Maruti Service Centers in India
It is the world of high competition for the car manufacturing companies in India. In this automobile race, Maruti Suzuki has been able to build a larger consumer base on account of its world-class car models and sales services. The company has also opened numerous automobile service stations in India across its various regions to provide complete customer satisfaction.

Some of the Maruti's automobile service centers in India have been listed below in the table for you.

Maruti Service Centers in West Bengal

Name Adams Motor Works Address 61 A Shakespeare Sarani Calcutta-700 017 Ph No: 2476402/ 2807414 Kamalgazi Narendurpur Kolkata-700 103 Ph No: 477 3402 Muchipara G.T. Road Burdwan-713 103 Ushagram East G.T. Road Asansol - 713 303 Ph No: 203755

A.M. Automobiles Indo Industries Modern Auto Body Builders

Maruti Service Centers in Tamil Nadu

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Name Auto Tech Easvari Motors Private Limited Friendly Motors

Address NO.6 G.S.T. Road Kamatchi Colony Sanatorim Chennai-600 040 Ph No: 2418315 W-110 Anna Nagar Chennai-600 040 Ph No: 6214587/ 6281582 32 Palam Station Road Near LIC Bus Stop Sellur Madurai-625 002 Ph No: 652552

Maruti Service Centers in Andhra Pradesh

Name Auto Pradeep Gayatri Motors Address Shapurwadi Secretariat Road Hyderabad-500 004 Ph No: 3231272/ 3297051 54-16-20/10A Ring Road Vijayawada-520 008 Ph No: 450657

Maruti Service Centers in Maharashtra

Name Allied Auto Agencies Maruti Care Point Address 86/20 DR. Ambedkar Road Khar Mumbai-400 052 Ph No: 6007066/ 6498850/ 6042540 107/A Chatushrungi Senapati Bapat Road Pune-411 016 Ph No: 5663231

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Maruti service centre in Delhi

Name Aapka Karkhana (Motors)PL Excel Automobiles Address 62/I Posangipur Main Market A-3 BLOCK Janakpuri Ph No: 5507711/ 5620947 PLOT NO. 78 Bagdola Village Sector 8, Dwarka New Delhi-110 045 Ph No: 5083035/ 9810284454

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Comparison between maruti Suzuki vs. Tata motors

Maruti cars are leading the market for the special impact they leave on the car owners. All the Maruti car owners experience minimum problems when compared to other car owners. Another key factor pushing Maruti cars to a height is the low-cost of maintenance and easy availability of service stations. Low maintenance cost and high number of service stations are the USPs of Maruti Cars. Tata cars are produced with unique design and style. These cars have a performance that is par excellence but yet fail to compete with the low maintenance costs of Maruti cars.

Also, the Maruti cars have topped the list of J.D. Power survey on customer satisfaction for about eight consecutive years. J.D. Power is a global market research firm that ranks different car models based on their services, maintenance costs, running costs, performance and customer response. Whereas, the Tata Motors occupied the last position in the customer satisfaction Index ranking (2007). Diesel and Petrol Variants

The rise of maintenance costs in petrol cars falls somewhere in the range of Rs 12, 000 per annum in the third year. The costs take a high jump from Rs 6,000. Further to that the cost does not come down but every year there is a slight increase in the maintenance costs because the process of repairs and replacement continues.

On the other hand, the average maintenance costs of the diesel cars jump from Rs 10,000 to Rs 19,000 in the third year.

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 Running costs The running costs of Maruti cars are much lower than Tata cars. The running costs of Tata cars shoot up after running a distance of around 40,000 km due to replacement of spare parts and other essential repairs including the brake pads, brake discs and the tyres. On the other hand, the running costs of Maruti cars do not witness any inflection point even after travelling a distance of 40,000 km. Maruti cars are capable of running a distance of around 90,000 km without any repair and maintenance.

According to the rankings of J.D. Power, in the past few years, Tata has come up with improvements in terms of better performance but still the overall satisfaction level of Maruti cars is higher as compared to Tata.

Maintenance Cost: All the car models require maintenance after three to five years of survival on Indian roads. At normal conditions, the maintenance costs of Maruti cars increases over a period of five years. Luxury cars produced by Maruti need more maintenance as compared to small and compact cars because these are loaded with expensive accessories that need proper care. The maintenance costs of the car go up to around Rs 1,000 per month or Rs 12, 000 after running successfully for five years. On the other hand, Tata cars require maintenance after running successfully for three years. The costs outgo Rs 8,500 per annum in the second year, Rs 12,000 in the third year and around Rs 20,000 in the fourth year. This way the percentage of maintenance costs keep on increasing after every year. Even J.D. Power survey has ranked Maruti Suzuki in 2007 for the overall customers satisfaction. According to the research, Maruti customers are highly satisfied with the service they get for about 12 to 18 months of car delivery. Overall satisfaction of the
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customers was measured on the basis of problems experienced, service advisor, service delivery, service quality, user-friendly service and in-service experience. In another survey held by J.D. Power Asia in the year 2008, Maruti car models rank highest in two segments (Premium compact and Entry midsized) in vehicle dependability study. Maruti Suzuki Swifts receives the 1st rank under Premium Compact Cars and Maruti Esteem 1st rank in Entry Midsize.

Overall, the Maruti cars score high in terms of low maintenance cost whereas Tata cars do not differ much with Maruti cars with respect to the maintenance or spare part costs. But the frequency of changing the spare parts in Tata cars is more as compared to Maruti cars.

Total sales of the maruti Suzuki vs tata motors

Maruti Suzuki India's total vehicle sales fell 12.74% to 91,442 units in August 2011 over August 2010. The disruption in production at company's Manesar plant in end August adversely impacted the sales numbers during the month, Maruti said in a statement. The company's sales in the domestic market fell 16.82% to 77,086 units. Exports rose by 18.48% to 14,356 units. raise Rs 500 crore to Rs 700 crore per annum from the sale of non-residential projects.
Tata Motors reported a 2.84% decline in total sales to 64,078 units in August 2011 over August 2010. The company's exports fell by 18.48% to 4,204 units. Nano's sales tumbled 85% to 1,202 units.

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Conclusion

The company offers a wide range of cars across different segments. February 24th: Maruti Udyog Ltd was incorporated on under the provisions of the Indian Companies ACT, 1956 Launch of Maruti - Suzuki innovative traffic beat in Delhi and Chennai as part of social initiatives. In terms of number of cars produced and sold worldwide, the Company is the largest subsidiary of SMC, Japan.

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Bibliography

1)

Search Engine : Google

2)

Website: www.maruti Suzuki.com

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