INTRODUCTION

1.1-INTRODUCTION Herbal Drugs : Historically ,the most important uses of herbs were medicinal. For most of his existence, man had various but limited resource for treating injuries and diseases. Herbal medicine, also called botanical medicine or phytomedicine, refers to the use of any plant seed, barriers, bark or flower for medicinal purposes.1 Recently the World Health Organization estimate that 80% of people worldwide rely on herbal medicines for some aspect of primary health care. Herbalist prefer using whole plants rather than extracting single components from them. Whole plant extracts have many components. These components work together to produce therapeutic effect and also to lessen the chances of side effect from any one components. Several herbes are often used together to enhance effictiveness and synergistic action and to reduce the toxicity.2 There are approximately 1,250 Indian medicinal plants that are used in formulating therapeutic preparation according to Ayurvedic and other tradition.3 Ayurveda remains one of the most ancient and yet living traditions practiced widely in India, Sri Lanka and other countries and has a sound philosophical and experimental basis. Atharvaveda (around 1200 BC), Charaka Samhita and Sushrut Samhita (1000-500 BC) are the main classics that give detail description of over 700 herbes.4

1.2 History of Use of Traditional Herbal Medicines By definition, traditional use of herbal medicines implies substantial historical use,and this is certainly true for many products that are available as traditional herbal medicines. In many developing care needs. Although modern medicine may exist side-by-side with such traditionalpractice, herbal medicines have often maintained their popularity for historical andcultural reasons. Such products have become more widely available commercially, espe-cially in developed countries. In this modern setting, ingredients are sometimes marketedfor uses that were never contemplated in the traditional healing systems from which theyemerged. An example is the use of ephedra (= Ma huang) for weight loss or athleticperformance enhancement (Shaw, 1998). While in some countries, herbal medicines aresubject to rigorous manufacturing standards, this is not so everywhere. In Germany, forexample, where herbal products are sold asphytomedicines, they are subject to thesame criteria for efficacy, safety and quality as are other drug products. In the USA, bycontrast, most herbal products in the marketplace are marketed and regulated as dietarysupplements, a product category that does not require pre-approval of products on thebasis of any of these criteria. 1.3 Natural products: The Benefits Recently, the harmful nature of synthetic beauty products has become common place in the news. With the sheer number of products being used by consumers all over the world,
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it is no wonder that competition among grooming product producers has grown immensely. This competition is partially responsible for the increasingly harmful nature of these products. 1.4 The Harmful Nature of Chemicals Beauty and grooming products can be created from over five thousand different chemicals - many of which are not necessarily approved by the FDA for consumption. Of course, with the exception of toothpaste and mouthwash, beauty products are not swallowed, but that is not the only point of absorption. The skin is the body's largest organ, and accounts for most of the body's absorption of everyday toxins. These toxins include the products we rub on our skin daily. In some cases, over sixty percent of the chemicals in lotions, creams, and makeup will be absorbed through the skin and into the bloodstream. These products may build up in the organs, such as the liver, and stay in the body for years. It seems you should be able to avoid particular chemicals that are known dangers, or simply not approved for human contact by reading the labels on containers, but often companies disguise the true nature of ingredients or simply fail to include an item out of fear of competitors. 1.5 The benefits of natural products Natural products, such as skin care items created by Excelen, contain no unnatural chemicals. While some companies abuse the term "natural", most take the commitment to non synthetic manufacture seriously. Excelen natural products contain only items found naturally occurring in nature. While any product can be harmful in large doses- even water, using natural products can prevent the buildup of unnatural chemicals and synthetic compounds in the body. By allowing your skin to absorb only essences found naturally, you are helping your body purge the unnatural items while enjoying the smooth and radiant skin natural products leave behind. Using natural products also helps the environment and world around us as animal testing is not allowed on most natural products. Animal byproducts are not included in the creation, nor are animals including in the process in any way. Also, the manufacture of natural products does not release the same toxins into the environment that traditional manufacturing does. Finally, the greatest benefit of natural product, such as those by Excelen, is the effectiveness of the product itself. Natural remedies have been known and practiced for centuries, and these are no different. The Earth provides all that we need to thrive, and natural product manufacturers expound on this by packaging the best the planet has to offer. For every tradition beauty product there is a natural product, which, in many cases, is actually more effective - without the side effects. For truly radiant skin and the positive
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feeling that you are doing what is best for you and the world around you, replace chemically laced products with natural ones today TINOSPORA CORDIFOLIA: Tinospora or Giloy or Amrita is a well known medicinal herb contains antiinflammatory and antipyretic properties. This herb has been used in Ayurveda in India since centuries as a medicine in building up the immune system and the bodys confrontation against definite infecting organisms. In a scientific study conducted using human WBC (white blood corpuscles), this herb helps in increasing the killing ability of macrophages, the resistant cells those are accountable for fighting foreign materials as well as microorganisms. Tinospora or Giloy is used as an immune-modulator in immune-suppression of certain ailments like as obstructive jaundice, hepatic fibrosis, peritonitis and sepsis. Guduchi or Giloy improve the functioning of protective cells, macrophages and will improve bodys resistance to infections.This herb is highly recommended by Yoga Guru Swami Ramdev in preventing swine flu that has been declared world wide. Tinospora Shrub: Tinospora is a big climber (glabrous) shrub generally climbs on large trees. It is a twining, succulent-stemmed, fast growing with tuberous roots. Its branches are grey-green, up to 40 mm in diameter, becoming brown with age. The leaves are heart-shaped and 100 x 100 mm. Its flowers are tiny creamy-greenish and male and female flowers are formed on different branches. It flowers in spring. The female flowers are followed by oval red fruit up to 10 mm in diameter. These ripen during summer and autumn.Its stems are Fleshy and roots are long thread like, aerial, arise from branches. Bark is thin, grayish or creamy white in colour, when peeled fleshy stem is exposed, its seeds are curved, pea sized. Chemical Constituents: Contains alkaloid Berberine and a glucosoid Giloin, The active adaptogenic constituents are: diterpene compounds including tinosporone, tinosporic acid, cordifolisides A to E, syringen, the yellow alkaloid, berberine, Giloin, crude Giloininand, a gluco sidal bitter principle as well as polysaccharides, including arabinogalactan polysaccharide (TSP). The active adaptogenic constituents are diterpene compounds including tinosporone, tinosporic acid, cordifolisides A to E, syringen, the yellow alkaloid, berberine, Giloin, crude Giloininand, a gluco sidal bitter principle as well as polysaccharides, including arabinogalactan polysaccharide (TSP). Cultivation: The plants are long-lived and often locally abundant. It does not require any particular type of soil.It can grow in any temperature.

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