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2012 Atmel Technology Live

Developer Conference; September 11-13, 2012


San Jose Convention Center / San Jose, California

Table of Contents
Conference Map ................................... 3 Conference Overview ....................... 4 Conference Location .......................... 6 Transportation .......................................... 7 Technical Sessions .............................10 Sponsors ................................................... 26 Communities ......................................... 27 Photography Release .................... 28

2012 Atmel Technology Live

www.atmel.com/atl

Conference Map
Dock Access

Lunch, Community Expo & Atmel Technology Night Break Outs

Kitchen

Food

E D

C
Meeting Rooms

Community Expo and Atmel Tech Night

Mark

et Te

Exhibit Hall 1

rrace

B
Elevato r Show Mgrs Ofce (above ) Elevato r Sho Mgr Ofc

E N

S W

Market Terrace

Digi-Key Recharge Lounge

Registration

To San Jose Marriot t


to San Jose Marriott

Parking

2012 Atmel Technology Live

www.atmel.com/atl

Conference Overview
September 10, 2012 6:00 9:00 pm

Welcome Reception
Meet other conference attendees and Atmel Technology Experts. Youll be able to pick up your badge and conference materials and prepare yourself for three full days of learning.

September 11, 2012 5:00 9:00 pm

Community Expo
Explore the ecosystem of products and services available to support your design strategy. Atmel and our Third Party Program Members will showcase the latest from our joint efforts.

September 12, 2012 5:00 9:00 pm

Atmel Technology Night


Visit Atmel Technology Night for demonstrations of the latest in Atmel technology and solutions. Youll have plenty of opportunities to discuss these innovations in more depth with some of the engineers behind them.

Technical Sessions
September 1113, 2012

Get hands-on technical training with the experts!

Take advantage of hours of job-critical technical training, with information that is current, relevant, and actionable. Meet with other designers who use Atmel technology, and gain first-hand insights from the Atmel experts who develop the solutions that help you meet your design challenges.

2012 Atmel Technology Live

www.atmel.com/atl

Recharge Lounge
September 11 - 13, 2012 Sponsored by Digi-Key
Sponsored by Digi-Key, the Recharge Lounge will allow you to recharge yourself and your electronic devices at ATLs comfy lounge area. There will be a big screen where you can track conference Tweets, get conference reminders, and more. And while youre taking a breather, you can also recharge your phones, laptops, tablets, and other electronic devices.

September 12, 2012 5:00 9:00 pm

Meet the Experts


Join this informal gathering of product managers, engineers and product marketing teams to network and discuss the products that go into your designs. We have split the teams up into three categories: Atmel AVR, ARM Core-based Solutions, and Touch Technology. Each team will have its own room, and you can move among them throughout the night.

September 12, 2012 6:00 9:00 pm

LIVE BASH!
The LIVE Bash will be our way of showing our appreciation to ATL attendees. The Bash will feature fun entertainment, great food and drinks, and some other surprises. This will be an event you wont want to miss!

2012 Atmel Technology Live

www.atmel.com/atl

San Jose, California


San Jose is the home of Atmel headquarters and the capital of Silicon Valley. The city enjoys arguably the worlds best climate with 300 sunny days per year, as well as exciting cultural, recreational, educational, and entertainment opportunities. The San Jose area is home to the largest concentration of technology expertise in the worldwith more than 6,600 technology companies employing more than 254,000 people.

Conference Location
San Jose Convention Center 150 West San Carlos Street San Jose, CA 95110

Hotel Lodging
San Jose Marriott 301 Market Street San Jose, CA 95110

Atmel Company Store


Take the conference home with you. Visit the Atmel Company Store for Atmel logo items, from kids shirts to adult hoodies. We accept Visa, MasterCard and American Express.

2012 Atmel Technology Live

www.atmel.com/atl

Area Airports and Transportation


Mineta San Jose International Airport - SJC
Driving directions: Take Hwy CA-87 South (Guadalupe Parkway). Exit on Park Avenue. Turn left on Park Avenue. Turn right on Market Street. The hotel is one block ahead, on the corner of Market and San Carlos streets. Alternate transportation Bus service, fee: US $3.00 (one way) Estimated taxi fare: US $18.00 (one way)

Oakland International Airport - OAK


Driving directions: Take I-880 South. Exit Coleman Avenue. Coleman turns into Market Street. Keep going South on Market Street. The hotel is on the corner of Market and San Carlos streets. Alternate Transportation Bus service, fee: US $35.00 (one way) Estimated taxi fare: US $120.00 (one way)

San Francisco International Airport - SFO


Driving directions: Take US-101 South, Take CA-87 South (Guadalupe Parkway). Exit Park Avenue. Turn left on Park Avenue. Turn right on Market Street. The hotel is one block ahead, on the corner of Market and San Carlos streets. Alternate Transportation Estimated taxi fare: US $120.00 (one way)

2012 Atmel Technology Live

www.atmel.com/atl

Technical Sessions
Session Product Title Get to Know Atmel megaAVR, the Developers Favorite 8-bit Microcontroller Get to Know Atmel AVR XMEGA, the Ultra-Low Power, High-Performance 8-bit AVR Microcontroller Class Type Hours Description Introduction to the megaAVR family of devices. Youll learn about the architecture of the device, including the core and the I/O structures. This hands-on session will include elementary usage of I/O modules and code debugging using Atmel Studio 6 integrated development environment. Introduction to the AVR XMEGA family of devices. Youll learn about the architecture of the device, including the core and the advanced I/O structures. This hands-on session will include elementary usage of I/O modules and code debugging using Atmel Studio 6 integrated development environment. Not only is the Atmel AVR microcontroller a low-power device, it also has a lot of built-in features to balance performance and power consumption. This session will cover general tips and tricks to minimize power consumption in embedded applications, as well as specific techniques to utilize features specific to the AVR microcontroller. Because of their lowered cost, sensors are experincing a rapid increase in usage, including in many consumer goods and toys. Atmel provides software libraries to ease the use of sensors. In this session, youll design a freefall sensor application using microelectromechanical systems (MEMS) accelerometers and the Atmel Software Framework. The hardware used also supports gyroscopes and compasses. Since the application programming interfaces (APIs) for all the sensors are uniform, the knowledge that youll gain from this session will make it easy for you to change sensor types or vendors. Level

AVR

Hands-on

Beginner

AVR

Hands-on

Beginner

AVR

Minimizing Power Consumption in Embedded Applications

Lecture

All

AVR

Sensor Applications for Developers with Tight Deadlines

Hands-on

Intermediate

2012 Atmel Technology Live

www.atmel.com/atl

Technical Sessions
Session Product Title Class Type Hours Description Analog integration has increased such that you can perform more advanced functions on one device. To maximize analog performance, you must weigh several design considerations. Most Atmel microcontrollers come with high-performance analog modules. In this session, youll learn about design techniques to optimize the hardware and software designs in a manner that will allow you to extract maximum performance from your analog modules. Because of their lowered cost, sensors are experiencing a rapid increase in usage, including in many consumer goods and toys. Atmel provides software libraries to ease the use of sensors. In this session, youll make a complete sensor application with nine degrees of freedom, using complex algorithms and the Atmel AVR UC3 AT32UC3L064 microcontroller, which provides the optimal balance between low power consumption and high computational power. High-end microcontrollers typically have very powerful sets of I/O modules that allow you to develop complex applications with minimum CPU load. In this session, we will show you how to use the high-performance peripherals of the Atmel AVR XMEGA such as direct memory access (DMA), event system and the multilevel interrupt controller together with I/O modules like timers/ counters, analog-to-digital converter (ADC), digital-to-analog converter (DAC) and USB. Level

AVR

Design Techniques to Optimize Analog Performance

Lecture

All

AVR

Designing a Sensor Application with 9 Degrees of Freedom

Hands-on

Intermediate

AVR

Unleashing System Performance

Hands-on

Advanced

2012 Atmel Technology Live

www.atmel.com/atl

Technical Sessions
Session Product Title Design Guidelines to Ensure Proper EMC Performance Class Type Hours Description Electromagnetic interference (EMI) and electromagnetic susceptibility (EMS) are critical parameters in any electronic design. In this session, youll learn about software and hardware design guidelines that will ensure that your design can comply with EMI and EMS regulations in different markets. This session covers the IEC60730 Class B safety standard required for white goods in the EU market. The standard deals with system safety and reliability, system selfchecking and self recovery. Other markets, like the US, and other products face similar demands. In the first half of this session, youll use a low pin count touchenabled MCU to make a capactitive touch keypad. The software for the touch functionality will be generated by Atmel QTouch Composer and, as part of the development, well look into potential pitfalls in touch designs. In the second half, youll use the touch controller from Part 1 as a dedicated subsystem together with a host microcontroller (MCU), where well run the main application. Level

AVR

Lecture

All

AVR

Designing Applications for System Safety and Reliability Requirements

Lecture

All

10

QTOUCH

Low-Power Touch Button Design

Hands-on

Intermediate

11

AVR

Designing Energy Meters with Class 1 Accuracy Using Atmel AVR XMEGA B Microcontrollers

Lecture

Learn how to design a low-cost, low-power residential revenue meter using the Atmel AVR XMEGA B family of microcontrollers with minimum external components.

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

10

Technical Sessions
Session Product Title Designing SolidState Lighting Controls with Atmel PLC Solutions Accelerated Development with Atmel Cortex-M4 Core-Based Flash MCUs, ASF and Atmel Studio 6 Going Further with Atmel SAM4S Cortex-M4 CoreBased Flash MCUs, ASF and Atmel Studio 6 Build a Low-Power Passive Infrared Camera Using the Cortex-M4 CoreBased SAM4SWPIR-RD Reference Design Kit Porting Android Beyond Mobile Applications with Atmel eMPUs Class Type Hours Description In this hands-on session, youll be able to mate a ATPL150-based reference design with Atmel's TLF23 to create an intelligent lighting control module. Level

12

SSL

Hands-on

Beginner

13

ARMC

Hands-on

Learn how to develop, debug and deploy an application using the latest Atmel Studio and the Atmel Software Framework, which now also support Atmel ARM processor-based products. Discover the new Atmel SAM4S Xplained board based on the very first Atmel Cortex-M4 core-based Flash microcontroller (MCU).

Beginner

14

ARMC

Hands-on

Learn how to develop, debug and deploy an application using the latest Atmel Studio and the Atmel Software Framework, which now also support Atmel ARM processor-based products. Learn the major features of Atmel SAM4S Cortex-M4 core-based Flash microcontrollers (MCUs).

Intermediate

15

ARMC

Hands-on

Discover the new Atmel SAM4S-WPIRD-RD reference design and its ZigBee wireless demo. Learn how to develop from scratch a complete passive infrared (PIR) camera application.

Beginner

16

ARM9

Hands-on

Learn how to create, debug and deploy a C or Java native application to an Android OS system.

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

11

Technical Sessions
Session Product Title Build Your Graphical Application with Linux OpenEmbedded on the SAM9X35-EK Class Type Hours Description Level

17

ARM9

Hands-on

Gain a deeper understanding of the Linux OpenEmbedded meta distribution. Create a graphical application based on Linux.

Intermediate

18

ARM9

How to Boot Linux Faster on Atmel eMPUs

Hands-on

With its ease of customization and stability, Linux is increasingly successful in embedded systems. But a standard Linux system doesnt boot very fast. In this session, well explore and also implement several techniques to improve Linux boot time on Atmel embedded microprocessor units (eMPUs). Youll see how to analyze and profile a Linux boot, and well experiment different optimizations to reduce boot time significantly. Learn about available solutions which can be used to reduce the latency of Linux systems and to satisfy soft real-time to hard real-time constraints on Atmel embedded microprocessor units (eMPUs).

Intermediate

19

ARM9

Real-Time Embedded Linux on Atmel eMPUs Secure Programming and Secure Boot Mechanisms Using Encryption and Authentication on the Atmel SAM9CN12

Lecture

Advanced

20

ARM9

Lecture

Understand how to program and deploy a customer-secured application using the Atmel SAM9CN12 embedded microprocessor unit (eMPU).

Intermediate

2012 Atmel Technology Live

www.atmel.com/atl

12

Technical Sessions
Session Product Title Class Type Hours Description This session will be ahands-on solid-state lighting lab where youll learn about: 1. LED color schemes 2. Interfacing LED driver with ZigBee module 3. Interfacing LED driver with an Atmel tinyAVR microcontroller 4. Interfacing LED with an Atmel AVR microcontroller This one-hour introduction to the Atmel Sensors Xplained development environment introduces the various Atmel AVR XMEGA, Atmel AVR UC3 and Atmel ARM processorbased development platforms and the sensors they support (accelerometer, gyroscopes, compass, light and pressure) . Youll learn about the Atmel Studio integrated development environment (IDE) and the sensor application programming interface (API) that allows rapid development of embedded systems that require sensors. Well present some typical examples of projects that are available within the tool that utilize sensors, and also show how third-party software libraries can be incorporated into your projects. Level

21

SSL

Building an LED Lighting System

Hands-on

Beginner

22

SEN

What are MEMS Sensors All About?

Lecture

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

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Technical Sessions
Session Product Title Class Type Hours Description Sensors are becoming ubiquitous in handheld devices including mobile phones, TV remote controls and game controllers. Extracting optimal performance from the device often requires multiple sensors and complex sensor fusion algorithms to fully utilize the rapid data stream and turn it into useful information for determining orientation, movement and gestures. This workshop will introduce the various types of inertial sensors and highlight their capabilities and deficiencies so that you can make an informed selection. We will also discuss the requirements for the sensor fusion algorithms, which will help you select the most suitable microcontroller. Finally, we will demonstrate a working system using the Atmel Sensors Xplained development environment and take a look at the coding used in its implementation. This workshop will explore the Atmel technology which enables bi-directional wireless communication using a 125KHz magnetic field downlink path and a 434MHz radio frequency uplink path. Youll also learn about typical applications that benefit from this technology, and see a demonstration of the Atmel ATAK6286-EK3 active RFID evaluation kit. This workshop provides you with a technical overview of the measurement and monitoring requirements for multi-cell lithium ion battery management systems found in automotive and industrial applications such as electric vehicles, e-bikes, or uninterruptible power supplies. Youll also see a demonstration of the Atmel ATA6870-DK evaluation kit. Level

23

SEN

Motion Sensing for Handheld Devices

Hands-on

Intermediate

24

RF

Developing Active RFID Solutions

Lecture

Beginner

25

RF

Designing an Efficient Battery Management System

Lecture

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

14

Technical Sessions
Session Product Title Class Type Hours Description More and more embedded systems rely on wireless connectivity. The variety of target applications range from simple unsecured, point-to-point connections up to complex multi-hop networks with strong security requirements. The session will provide you with an understanding on how easy it is to extend embedded systems with Atmel wireless technology and how it can be tailored to the individual needs of the different target applications. Wireless clouds that rely on low-power wireless network technology will change our daily lives. At the core of this technology is a significant number of connected nodes, including many battery-operated devices. You must know the location of each device within an installation, so you can collect distributed sensor information and establish control via coordinated responses from this network of devices. Reliable radio-based distance measurements can be a key differentiator in these systems. In this session, youll learn about Atmels novel theoretical and practical approach for measuring distances in distributed wireless systems. Youll also get some hands-on experience via demonstrations. Level

26

RF

Selecting the Right Wireless Solution for Your Application

Hands-on

All

27

RF

How to Measure Distance Down to 2/10" in Distributed Wireless Systems with a Single-Chip RF Receiver

Hands-on

All

2012 Atmel Technology Live

www.atmel.com/atl

15

Technical Sessions
Session Product Title Class Type Hours Description Learn the basic concepts of the IEEE 802.15.4 standard and how to use this protocol to transport data within a simple wireless sensor network. In this session, youll also see how the standardized procedures can support different sensor network application requirements. In a hands-on segment, youll develop a small sensor network application using the Atmel single-chip wireless solution based on the AVR microcontroller, Atmels highly configurable IEEE 802.15.4 media access control (MAC) and its low-layer application programming interfaces (APIs). To demonstrate methods of gathering sensor data, well explain the use of AVR peripheral interfaces including the analog-to-digital converter (ADC). From this session, youll gain the knowledge needed to develop your own wireless sensor network applications based on Atmels RF system-on-a-chip (SoC) family and the IEEE 802.15.4 standard. In this class, youll learn how to design robust and reliable RF products with Atmel's world-leading 802.15.4 products. The class will include RF layout, antenna designs, antenna matching techniques and design for manufacturing, test and regulatory procedures. ZigBee is becoming the dominant network protocol in smart energy, smart lighting and wireless networks. Take this class to learn about Atmel BitCloud, our full-featured ZigBee PRO stack, and design your own ZigBee network. Level

28

RF

Designing Wireless Sensor Networks

Hands-on

Beginner

29

RF

Antenna Designs for Two-Way Radios

Lecture

Beginner

30

RF

Designing Your Own ZigBee Network

Hands-on

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

16

Technical Sessions
Session Product Title Lighting Control with ZigBee Light Link Class Type Hours Description As light sources connect to networks, the new ZigBee Light Link stack is the protocol of choice for the world's leading manufacturers. Join this class to learn about Atmel's ZigBee Light Link solution, and see how easy you can control your lights! Get an introduction to Atmel's RF products, especially 802.15.4-based solutions including ZigBee, 6LoWPAN and WiFi. Well start the discussion with an Atmel wireless roadmap that covers standards of various countries and types of networks. Youll leave the class with a wireless bible and guidelines that will help you with your next wireless design. Learn how you can enable wireless connectivity with minimal effort using ready-made drivers for worldwide 2.4GHz transceivers. In this hands-on session, youll make a point-to-point and point-to-multipoint application. This hands-on class demonstrates basic embedded concepts to help create user-friendly embedded applications using the popular Arduino integrated development environment (IDE). Youll get an overview of the basic software control loop, tips and tricks for a more intuitive end user experience, an overview of the Arduino IDE and hardware, as well as hands-on experience. If youre not yet an embedded expert, this class provides a great way to get up and running developing user-friendly embedded applications quickly. Level

31

RF

Hands-on

Beginner

32

RF

Selecting the Right Product for Your Next Wireless Design

Lecture

Beginner

33

RF

Simple Wireless Applications

Hands-on

Intermediate

34

TOOL

Developing UserFriendly Applications with the Arduino IDE

Hands-on

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

17

Technical Sessions
Session Product Title Class Type Hours Description Get a deeper practical understanding of the Atmel Studio 6 integrated development environment (IDE). Youll get experience with the IDEs advanced features that will help you develop, debug and optimize your source code faster and more efficiently than ever. Get an overview of the Arduino platform, which has been broadly embraced as a way to bring creative ideas to life. Youll understand how boards can be programmed and controlled with the Arduino platform and how "shields" expand the platform with useful interfaces. Youll also learn about the Arduino open-source model and how you can become a part of the rapidly growing Arduino community. In just four hours, youll build an Arduino platform-based system that transports tennis balls through an obstacle course. You will be provided with a selection of baseboards and various Arduino interface boards. With the help of an instructor, youll build and program the system, and a jury will select the best implementation. The AVRFreaks and the AT91SAM communities are popular online forums for people working with, or interested in, Atmel microcontrollers (MCUs). Come to this session to hear what these communities have to offer. Learn how you can participate in the discussions, get in touch with other Atmel MCU developers, or even collaborate on projects. Level

35

TOOL

Advanced Atmel Studio 6 Design

Hands-on

Advanced

36

3RD

What is All the Arduino Buzz About?

Lecture

All

37

3RD

Arduino Design Contest

Hands-on

Intermediate

38

TOOL

Get to Know the AVRFreaks and AT91SAM Communities

Lecture

All

2012 Atmel Technology Live

www.atmel.com/atl

18

Technical Sessions
Session Product Title Extension Gallery Online Marketplace for Application Developers MCU Application Development Today and the Future Linux in Embedded Industrial Applications Planning and Optimizing Your C Code for Embedded Systems Class Type Hours Description Extension Gallery is the new online marketplace for Atmel microcontroller (MCU) tools and software. Learn how you can distribute and sell your tools, extensions and device software to the 100,000+ designers of Atmel MCU-based applications. Join a discussion about the current state of tools for developing microcontroller- (MCU-) based applications. Discuss which tools you think youll need to better solve emerging and future development challenges. Get hands-on instruction on getting Linux up and running in an embedded application using a real-world example: an industrial gateway. Have you encountered the need to reduce memory size or increase performance in your microcontroller applications? In this session, youll learn the inner workings of your C compiler and how to use it to develop more efficient code. Microcontroller (MCU) applications often require the integration of sensors, peripherals and interfaces. In this session, an Atmel Technology Expert will use an Atmel AVR XMEGA MCU to demonstrate how an experienced designer would use the Atmel Studio 6 integrated development environment and Atmel Software Framework to quickly create an application with a light sensor, LCD display and a USB interface to a computer. Level

39

TOOL

Lecture

Intermediate

40

TOOL

Lecture

Advanced

42

ARM9

Hands-on

Intermediate

43

AVR

Lecture

Intermediate

44

AVR

Designing an Integrated Solution with Atmel Studio 6 and an Atmel AVR XMEGA MCU

Hands-on

Intermediate

2012 Atmel Technology Live

www.atmel.com/atl

19

Technical Sessions
Session Product Title Integrating USB Seamlessly into Your Design Class Type Hours Description Virtually all embedded devices need to communicate, and USB has become a default connectivity standard. This session will allow you to understand the different USB modes, and teach you how to easily integrate USB into your design. IPv6 has been mandated by the US government, and is already widely used in wireless sensor networks. Due to the depletion of all existing IPv4 addresses, even wider adoption of IPv6 is imminent. This session will help you get prepared for integrating IPv6 into your design. Get hands-on instruction on configuring and building bootloaders, customizing the Linux kernel and developing and integrating device drivers. With its ease of customization and its stability, Linux is increasingly successful in embedded systems. But a standard Linux system doesnt boot very fast. In this workshop, youll explore and implement several techniques to improve boot time. Learn how to analyze and profile a Linux boot. Well also experiment with different optimizations to reduce boot time significantly. Get hands-on training on basic sensing algorithms and sensor design using the Atmel QT600 development kit, based on Atmel QTouch technology. Level

45

AVR

Hands-on

Intermediate

46

RF

Understanding the Benefits of IPv6

Lecture

Beginner

47

TOOL

Linux in Industrial Applications (Advanced)

Hands-on

Beginner

48

TOOL

Fast Booting of an Embedded Linux System

Hands-on

Advanced

49

QTOUCH

Introduction to Atmel QTouch Technology (Hands-on Session)

Hands-on

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

20

Technical Sessions
Session
50

Product QTOUCH

Title Advanced Touch Design

Class Type Lecture

Hours 2

Description Take this session to learn about advanced aspects of touch design. Well cover board layout, materials, design considerations and more. Atmel Studio 6 is an easy-to-use development platform for Atmel AVR and ARM Cortex-M processor-based microcontrollers. Learn how to get started with Atmel Studio 6 in this session, which will cover the platforms basic functions. In this hands-on lab on solid-state lighting applications, youll learn about four key areas: 1) LED color schemes; 2) Interfacing a LED driver with a ZigBee module; 3) Interfacing a LED driver with an Atmel tinyAVR microcontroller; and 4) Interfacing a LED with an Atmel AVR microcontroller This session comes in two parts. In the first half,youll use a low pin count touch-enabled microcontroller (MCU) to make a capactitive touch keypad. The software for the touch functionality will be generated by Atmel QTouch Composer. As part of the development process, well look into potential touch design pitfalls. In the second half, youll use the touch controller from Part One as a dedicated subsystem together with a host MCU, where well run the main application. Get an overview of a 3x sensing algorithm and sensor layout suggestions based on these algorithms. Learn about Atmel QTouch Composer, and see a demo of the Atmel QT600 development kit, based on Atmel QTouch technology.

Level Advanced

51

TOOL

Get to Know Atmel Studio 6

Lecture

Beginner

52

SSL

Controlling an Atmel LED Driver Via an MCU

Hands-on

Intermediate

53

QTOUCH

Low-Power Touch Design

Hands-on

Advanced

54

QTOUCH

Atmel QTouch Technology and Sensing Algorithms (Demo)

Lecture

Intermediate

2012 Atmel Technology Live

www.atmel.com/atl

21

Technical Sessions
Session Product QTOUCH Title Examining Conducted Immunity Class Type Lecture Hours 1 Description Define the most common types of conducted immunity, understand where it is most commonly seen, and discover the simplest fixes. Learn about next-step solutions. Come to this session for an overview of home appliance certifications. Youll learn how failure mode and effects analysis (FMEA) along with Atmel hardware and software adders can help you pass the certifications. Get hands-on experience with the EVK1481A. Get an overview on haptics, followed by hands-on experience with the EVK1085A. The rest of the session will focus on short and long-range proximity sensing: how it works, the advantages of using Atmel QTouchADC and hands-on experience with the EVK2120A. Learn about the architecture and design benefits of Atmel ARM Cortex-M processor-based Flash microcontrollers (MCUs). In this session, youll also gain insight into how you can successfully design your application with our strong ecosystem. Get an introduction to Atmel ARM Cortex-A and ARM926 corebased microcontrollers. In this session, youll learn about device architecture and benefits, and see how you can successfully design your application with our strong ecosystem. Level Intermediate

56

57

QTOUCH

Home Appliance Design

Hands-on

Beginner

58

QTOUCH

Understanding Haptics and Proximity Sensing

Hands-on

Intermediate

59

ARMC

Introduction to Atmel Cortex-M Flash MCUs Overview: Atmel Cortex-A and ARM926 MCU Products

Lecture

Beginner

60

ARM9

Lecture

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

22

Technical Sessions
Session Product Title Create Your First Application Based on Atmel Cortex-M Flash MCUs Designing LowPower Applications Using Atmel Cortex-M Flash MCUs What's New in Linux 3.x? Class Type Hours Level

61

ARMC

Lecture

Get a how-to guide for efficiently developing your first Atmel ARM Cortex-M processor-based Flash microcontroller application.

Intermediate

62

ARMC

Lecture

Learn how you can reduce your overall system power consumption using Atmel design guidelines and low-power Atmel ARM Cortex-M processor-based Flash microcontrollers.

Advanced

63

TOOL

Lecture

Get an introduction to the major new features included in the different Linux 3.x distributions. The ARM DS-5 integrated development environment (IDE) is the toolchain of choice for software developers who want to make the most of ARM application processors and systems-on-a-chip (SoCs). In this class, youll get to know features such as the bestin-class ARM Compiler, powerful OS-aware debugger, systemwide performance analyzer and real-time system simulator. Get an introduction to open-source licensing. Learn how these licenses differ and how this may affect your business model and intellectual property. In this class, youll be introduced to the fundamental theory behind capacitive touch sensing. Get a better understanding of the components of a capacitive touchscreen system of capacitive sensing methods (self and mutual), understand single touch vs. multi-touch capabilities and the touchscreen supply chain.

Beginner

64

TOOL

Debug Solutions Using ARM Development Studio 5 (DS5)

Lecture

Beginner

65

3RD

Introduction to Open-Source Licensing

Lecture

Beginning

66

MAXX

Principles of Capacitive Touch Sensing

Lecture

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

23

Technical Sessions
Session Product Title Measuring Capacitive Touch Sensing Performance Class Type Hours Description In this class, youll learn about the metrics used to quantify touchscreen performance, and how they interplay against each other. Topics covered will include signal-to-noise ratio, report rate, first touch latency, jitter, accuracy, linearity and power consumption. In this class, youll learn about cutting-edge touchscreen sensor stackups that enable thinner products with more vivid displays. Youll also gain a better understanding of the system challenges associated with implementing such products. Other topics covered include: advanced touchscreen sensor construction, how mechanical and electrical considerations impact touchscreen performance, and methods of overcoming these issues. One of the biggest design challenges today is that while development times for new products need to shrink, the number of electronics components keeps exploding. Learn how making intelligent component management in PCB design allows you to meet these challenges. Get a deeper understanding of the current state of solid state lighting. This session includes discussion of light-emitting diode (LED) vs. incandescent, compact fluorescent lamp (CFL), halogen and other lighting technologies, as well as an overview of Atmels LED lighting portfolio. Level

67

MAXX

Lecture

Intermediate

68

MAXX

Pushing Touchscreen Design Boundaries

Lecture

Advanced

69

3RD

Improve Your PCB Design Through Intelligent Component Management Understanding the Benefits and Challenges of Solid State Lighting

Lecture

Intermediate

70

SSL

Lecture

Beginner

2012 Atmel Technology Live

www.atmel.com/atl

24

Technical Sessions
Session Product Title Class Type Hours Description In this session, youll gain insight into the major design considerations for LED-based luminaries, including color rendering index (CRI), power factor correction, efficiency and thermal considerations. Youll also learn about standard drivers vs. microcontroller design approaches. Atmel Studio 6 has ushered in a new era of project portability between Atmel microcontroller families. The next-generation integrated development environment, Atmel Studio 6 allows you to develop and debug software for an AVR or ARM processorbased microcontroller. Whether you are working on an AVR (tinyAVR, megaAVR, XMEGA, AVR UC3) or ARM Cortex-M (SAM3, SAM4) device, you can use the same efficient embedded design workflow. In this session, youll learn more about the seamless migration process between 8- and 32-bit microcontrollers using Atmel Studio 6 and the Atmel Software Framework. Level

71

SSL

How to Implement a LED-Based Luminary

Lecture

Intermediate

72

XMEGA / ARM

Seamless 8- to 32bit MCU Migration

Hands-on

Intermediate

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Thank You!
Atmel would like to thank the following sponsors:
Platinum
As one of the worlds fastest growing distributors of electronic components, Digi-Key Corporation has earned its reputation as an industry leader through its total commitment to service and performance. Digi-Key is a full-service provider of both prototype/design and production quantities of electronic components, offering more than 1.8 million products from over 470 quality name-brand manufacturers. A testament to Digi-Keys unparalleled commitment to service, North American design engineers have ranked #1 for Overall Performance for 19 consecutive years (EE|Times Distribution Study/October 2010). With global sales for 2010 projected to reach $1.5 billion, Digi-Keys single location in North America is one of its greatest assets. Additional information and access to Digi-Keys broad product offering is available at www.digikey.com . www.nuhorizons.com

Exhibitors
Nu Horizons Electronics Corp. is a leading global distributor of advanced technology semiconductor, display, illumination, power, system and telecommunication solutions to a wide variety of commercial original equipment manufacturers (OEMs) and electronic manufacturing services providers (EMS).

Gold
Arrow Electronics is a global provider of products, services and solutions to industrial and commercial users of electronic components and enterprise computing solutions, with 2010 sales of $18.7 billion. Headquartered in Englewood, Colo., Arrow serves as a supply channel partner for over 1,200 suppliers and 115,000 original equipment manufacturers, contract manufacturers and commercial customers through a global network of more than 340 locations in 52 countries and territories. http://www.arrownac.com/

ARM designs the technology that lies at the heart of advanced digital products, from wireless, networking and consumer entertainment solutions to imaging, automotive, security and storage devices. ARMs comprehensive product offering includes 32-bit RISC microprocessors, graphics processors, enabling software, cell libraries, embedded memories , high-speed connectivity products, peripherals and development tools. Combined with comprehensive design services, training, support and maintenance, and the companys broad Partner community, they provide a total system solution that offers a fast, reliable path to market for leading electronics companies. www.arm.com

2012 Atmel Technology Live

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Share, Collaborate and Innovate Together

Exchanging ideas with your fellow design engineers is a great way to minimize your design time and get support for your design activity. Find out what others are talking about on the various related community sites and join the conversation.

AVR Freaks

Join more than 200,000 engineers in the predominant community for Atmel AVR microcontroller designs, devices, and tools. Collaborate with and learn from your peers using Atmel ARM-based microcontroller solutions. Get peer-to-peer support on your touch interface designs using Atmel Touch solutions.

AT91.com

Touch Forum

Keeping in Touch with Atmel


Sign up for our eNewsletter and get the latest Atmel product and company news at;
http://www.atmel.com/forms/newsletter-subscription.aspx. Twitter: #2012ATL

2012 Atmel Technology Live

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27

Photography Release
Atmel may elect to take photographs of people and events during Atmel Technology Live, and such photographs may include your likeness. In exchange for Atmels permission for you to attend this event, you: (a) grant Atmel the irrevocable and unrestricted right to use and publish these photographs (i) for editorial, trade, advertising, and any other purposes in furtherance of its business, (ii) in any manner and medium; and (iii) and to alter and/or composite the same without restriction and without your inspection or approval; (b) release Atmel from any and all claims and causes of action relating to the photographs and Atmels use of the photographs, and (c) waive all rights to any equitable relief in connection with this release and the subject matter of this release.

Rights Reserved
Atmel reserves the right to refuse registration or entry to anyone for any reason.

Atmel Corporation 2325 Orchard Parkway San Jose, CA 95131 USA Tel: (+1)(408) 441-0311 Fax: (+1)(408) 487-2600 www.atmel.com

Atmel Asia Limited Unit 01-5 & 16, 19F BEA Tower, Millennium City 5 418 Kwun Tong Road Kwun Tong, Kowloon HONG KONG Tel: (+852) 2245-6100 Fax: (+852) 2722-1369

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2012 Atmel Corporation. All rights reserved. / Rev.: 2012 Atmel Technology Live_E_9/12 Atmel, Atmel logo and combinations thereof, and others are registered trademarks or trademarks of Atmel Corporation or its subsidiaries. Other terms and product names may be trademarks of others.
Disclaimer: The information in this document is provided in connection with Atmel products. No license, express or implied, by estoppel or otherwise, to any intellectual property right is granted by this document or in connection with the sale of Atmel products. EXCEPT AS SET FORTH IN THE ATMEL TERMS AND CONDITIONS OF SALES LOCATED ON THE ATMEL WEBSITE, ATMEL ASSUMES NO LIABILITY WHATSOEVER AND DISCLAIMS ANY EXPRESS, IMPLIED OR STATUTORY WARRANTY RELATING TO ITS PRODUCTS INCLUDING, BUT NOT LIMITED TO, THE IMPLIED WARRANTY OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NONINFRINGEMENT. IN NO EVENT SHALL ATMEL BE LIABLE FOR ANY DIRECT, INDIRECT, CONSEQUENTIAL, PUNITIVE, SPECIAL OR INCIDENTAL DAMAGES (INCLUDING, WITHOUT LIMITATION, DAMAGES FOR LOSS AND PROFITS, BUSINESS INTERRUPTION, OR LOSS OF INFORMATION) ARISING OUT OF THE USE OR INABILITY TO USE THIS DOCUMENT, EVEN IF ATMEL HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. Atmel makes no representations or warranties with respect to the accuracy or completeness of the contents of this document and reserves the right to make changes to specifications and products descriptions at any time without notice. Atmel does not make any commitment to update the information contained herein. Unless specifically provided otherwise, Atmel products are not suitable for, and shall not be used in, automotive applications. Atmel products are not intended, authorized, or warranted for use as components in applications intended to support or sustain life.

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