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Is your mobile device awesome?

Game-Changing Voice, Text, & Video Over Internet For Mobile Devices.

Corporate Presentation - May 2012


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The number of mobile devices will exceed the worlds population in 2012.
= 100,000,000 Devices

There is currently $800BN spent worldwide on mobile revenue services.

Consumers pay for Extra services from their provider.

$70
Non Messaging

$
NETWORK ACCESS

_____________

$130
Messaging

$600
Voice

$
OVER USAGE LONG DISTANCE ROAMING TEXT MESSAGING
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The Current Problem with Wireless


Flipping between apps like Facebook Messenger, Whats app, SMS, Twitter, IM, just to stay connected with friends. Paying more than $50/month for talk & text w/data on smartphones. Dealing with Wireless Bill Shock

The Complete Solution: George Mobile


An app for that offers unlimited talk, text & video-chat service social network integrations, and virtual rewards for calls to any phone.
~$375K Spent to-date to bring current product to market ~4000
Downloads worldwide in two weeks (May).

WORKS
over any network, on iOS, Android, Windows; (coming soon) smartphones and tablets

$7/month
Add George to a basic wireless plan and customer gets Unlimited Talk & Text Can/USA

Market Opportunity
Mobile VoIP is on course to change the way people communicate
300M+
120M +

1 Billion +++

MVOIP 2012

MVOIP 2013

MVOIP 2016

Infrastructure Shift: Voice & Text will migrate completely from Cell to VoIP

Differentiated
George
Free Features, Telephony Services, Paid Services
Line 2

TRU

ABILITY TO EXECUTE >>>>>

Skype Google

Jajah

Fring

Defines a new space by leveraging user-engagement combined with the reach of social networks.

Voxer Tango

Viber

Peer to Peer Services, Social Integrations, Game Mech./Rewards

COMPLETENESS OF VISION >>>>>

Go-To-Market Strategies
CHANNEL PARTNERS MOBILE MARKETING

Plus: National Wireless Retailers across Canada/USA

Retail Marketing Tactics


MARKET Value-priced smartphone with Data plan and George App under MVNO

EXPAND REACH beyond current customers by adding Partner rewards to Georges customer acquisition strategy
BUNDLE George with other service offerings such as ISP, Mobile, Connect Home

POINT OF SALE A value-added service that differentiates Partner from other mobile retailers

PROMOTE George to current database via e-mail, activate bounce back via Best Buy Rewards

OFFER complimentary service offerings through Georges Reward System

Market Validation
SOLD $207M 5m users SOLD $8.5B Revenues $800M

SERIES B $30M 1.5 yrs = 40M users Free service only

SERIES B $42m 2 yrs = 18M users Free Service Only

Business Model
OFFERING smartphone APP for users that want a premium communication and social productivity experience that saves money CONVERSION users get a free app and can earn their way to unlock full service by leveling-up or paying a low monthly membership fee

REVENUE George earns TapJoy revenue, call/sms revenue, and recurring membership fees for premium memberships DISTRIBUTION APP Markets, Wireless Carrier Partners, inbound/outbound marketing, affinity/affiliate marketing, pre-paid cards, demonstrations/events, public relations

COSTS cloud-based, carrier-grade class 5 softswitch IP Network, infrastructure suppliers for DIDs and Orig/Termination

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Competitive Advantages
DEFENSABLE BARRIERS
Carrier Relationships they cant beat you if they join you Value Chain - unique, complex, difficult to replicate Monetization empowers fast, competitive responses Future Pricing discourages entrants including carriers First Mover creates a new uncontested market space

first mover w/userengagement

monetized from start-up

unique value chain, partners

future pricing, or free

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Who We Are
Stephen Duke, CEO, serial entrepreneur Sam Samy, CTO, Navigata, Group Telecom, 360Networks George Wiens, Controller, Pauline Lai, UX, designer Artur Pawlak, developer, UI, software engineer David Chong, programmer, d-base mgr. Dana Sissons, Electronic Arts, PR Justin Laberge, Community Manager Advisors: Yetli Delgado, Denco/Iusacell Mex. Bruce Sanderson, Pres. Uniserve Rob Frasene, Pres. 360/Zayo networks Paul Antoniadis, Frmr. CEO Best Buy Intl.
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Directors: Anthony Chan, CA, Ron MacDonald, Chair American Vanadium, governance, Mark Baggio, Cansource, marketing

FINANCIALS
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Financing
DETAILS: $500k Seed @ $0.25/share $2.8m Valuation 15% Post-Equity USE OF PROCEEDS: support launch activities support runway for up to 12 months preSeries A
Follow-on Round Capitalization Table Valuation $2,843,092 Shares Converted 0 Total Shares 11,372,367 price/share $0.25 Post Follow-on New Investment New Shares Issued Total Shares price/share Company Valuation $500,000 2,000,000 13,372,367 $0.25 $3,343,092 Share Distribution number of shares % of shares Issued Share Capital Founder 1 Founder 2 Founder 3 Angel Round Pre-Series Seed Round Series Seed Series A Director 1 Advisor 2 Advisor 3 Employee 1 Employee 2 Total Issued Shares Fully Diluted Share Capital Issued ESOP Total Fully Diluted Share Capital Total 3,010,000 3,010,000 3,010,000 1,556,567 0 26.47% 26.47% 26.47% 13.69% 0.00% Share Distribution number of shares % of shares 3,010,000 3,010,000 3,010,000 1,556,567 2,000,000 22.51% 22.51% 22.51% 11.64% 14.96%

value $752,500 $752,500 $752,500 $389,142 $0

value $752,500 $752,500 $752,500 $389,142 $500,000

785,800 0 0 0 0 11,372,367

6.91% 0.00% 0.00% 0.00% 0.00% 100.00%

$196,450 $0 $0 $0 $0 $2,843,092

785,800 0 0 0 0 13,372,367

5.88% 0.00% 0.00% 0.00% 0.00% 100.00%

$196,450 $0 $0 $0 $0 $3,343,092

11,372,367 2,700,000 14,072,367 14,072,367

80.81% 19.19% 119.19% 119.19%

$2,843,092 $0.00 $2,843,092 $2,843,092

13,372,367 2,700,000 16,072,367 16,072,367

83.20% 16.80% 100.00% 100.00%

$3,343,092 $0.00 $3,343,092 $3,343,092

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Finance Road Map


Exit

Dominance

Series B $20m

Growth Launch Retail

Series A $5m/$2.00

Series Seed $500k/$.25 Launch Beta ProtoType Planning/Design 2010-11 end Q1 Q4 2012 Q1 2014 2015 REVENUE: Early Adopters Angel $300k/$.18 Founders $300k Early Majority CHASM >>> Late Adopters
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Pro Forma
Paid Users: From 2m >>>> 20m+

Rev. $1m+

Revenue $60m+

Valuation $600m++

2012

2013

2014

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Financials Review
Summary
Mobile VOIP is the next big thing in telephony, similar to business and home VOIP over the past decade. Strong interest with alpha product currently available. Mature team with strengths in telecom and new ventures. Private placement of $500K at $2.8M valuation. There have been proven exits from others in the space at very high shareholder multiples.

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Stephen Duke, Chief Executive Officer 604 626-5037 stephen@getgeorgemobile.com

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