Professional Documents
Culture Documents
AO 2008
IMPORTE
910,599,580.00
3236.361322
980,038,181.00
3.351169034
2,579,884,919.00
70,780,000.00
1,786,896,545.00
404,672,612.00
1,303,747,390.00
20,142,280.00
251.5591478
6350.807744
1438.246643
4633.647674
71.58766307
1,117,592,618.00
1,869,351,137.00
221,268,507.00
902,775,565.00
44,691,924.00
3.821526392
6.392109782
0.756611511
2,080,061,896.00
272,325,618.00
986,172,218.00
223,354,318.00
707,438,971.00
985,079,848.00
5,481,918,255.00
3501.071589
19483.28178
1,331,513,274.00
6,461,231,206.00
6,849,237,940.00
268,970,309.00
12,433,205,675.00
44188.84747
12,393,967,775.00
13,516,347,373.00
9,599,416,925.00
387,483,167.00
234,500,685.00
34117.28089
1377.153649
833.4387183
9,849,314,690.00
369,989,848.00
170,162,181.00
8,868,569,504.00
147,279,761.00
22,801,166,947.00
29,244,665,700.00
29,650,404,887.00
28,136,524.00
AO 2009
IMPORTE
AO 2010
IMPORTE
1.00
AO 2008
IMPORTE
268,800,000.00
1,300,068,767.00
2,352,695,270.00
9,477,731.00
3,931,041,768.00
AO 2009
%
IMPORTE
1,275,600.00
13938129
852,323,482.00
2,098,401,207.00
3,864,095.00
4,244,129,913.00
AO 2010
IMPORTE
268,800,000.00
15379555
1,020,456,111.00
4,181,710.00
2,184,093,836.00
3,492,911,212.00
14,125,956,570.00
12,913,365,060.00
342,791,000.00
660,981,563.00
59,673,939.00
18,777,653,840.00
344,622,281.00
717,245,055.00
99,433,350.00
18,318,795,659.00
41,150,646.00
113,246,437.00
14,423,872,603.00
17,916,783,815.00
1,715,296,300.00
171,529,641.00
2,270,304,316.00
5,201,740,610.00
9,358,870,867.00
1,715,341,265.00
171,534,126.00
2,151,735,168.00
6,887,259,482.00
10,925,870,041.00
1,715,341,265.00
171,534,126.00
1,971,363,910.00
7,875,381,771.00
11,799,621,072.00
28,136,524,707.00
29,244,665,700.00
29,650,404,887.00
Patrimonios de accionistas
Acciones comunes RD$115 valor parautorizadas 17,391,305 acciones;
emitidas y en circulacion 14,916,011
(2008: 14,915,620) acciones
Reservas
Revaluacion de activos fijos
Ganancias retenidas
Total patrimonio accionistas
RAZONES DE LIQUIDEZ
2008
2009
Efectivo
Pasivos corrientes
LIQUIDEZ INMEDIATA RD$
910,599,580.00
3,931,041,768.00
Activos Corrientes
Pasivos corrientes
LIQUIDEZ CORRIENTE O CAPITAL DE
TRABAJO RD$
5,481,918,255.00
3,931,041,768.00
0.232
RD$
2008
Activos Corrientes
Inventarios
Pasivos corrientes
RD$
2010
1.52
RD$
1.96
2010
4,178,170,865.00
5,558,455,641.00
6,580,267,631.00
5,481,918,255.00
1,303,747,390.00
6,461,231,206.00
902,775,565.00
6,849,237,940.00
268,970,309.00
3,931,041,768.00
4,244,129,913.00
3,492,911,212.00
1.06
2008
RD$
1.31
2009
2008
LIQUIDEZ INMEDIATA
0.74
6,849,237,940.00
3,492,911,212.00
2009
Activos Corrientes
5,481,918,255.00
(-) Pasivo Corriente
3,931,041,768.00
CAPITAL DE TRABAJO RD$ 1,550,876,487.00
MARGEN DE SEGURIDAD
RD$
2009
1.39
Capital de Trabajo
Pasivos corrientes
0.231
2,579,884,919.00
3,492,911,212.00
6,461,231,206.00
4,244,129,913.00
2008
Activos Corrientes -Inventarios
2010
980,038,181.00
4,244,129,913.00
1.88
2010
6,461,231,206.00
4,244,129,913.00
6,849,237,940.00
3,492,911,212.00
RD$ 2,217,101,293.00
RD$ 3,356,326,728.00
2009
1,550,876,487.00
3,931,041,768.00
RD$
2010
2,217,101,293.00
4,244,129,913.00
3,356,326,728.00
3,492,911,212.00
0.39452048
0.522392419
0.960896663
2008
2009
2010
0.23
0.23
0.74
RAZONES DE MERCADEO
2008
Precio de mercado de accion comun
2009
2010
115.00
115.00
115.00
22.23
38.87
54.15
5.17
2.96
2.12
Costos de Mercadotecnia
Ventas Netas
RAZON DE COSTOS DE LA FUNCION DE
MERCADEO
2,314,411,503.00
16,305,338,067.00
2,531,470,310.00
16,426,080,657.00
2,263,480,877.00
17,037,788,455.00
2008
Publicidad
Ventas Netas
EFECTIVIDAD DE LA PUBLICIDAD
2009
2010
14%
15%
13%
2008
2009
2010
722,814,491.00
16,305,338,067.00
780,432,642.00
16,426,080,657.00
843,487,739.00
17,037,788,455.00
4%
5%
5%
2008
2009
2010
RAZONES DE RENTABILIDAD
Utilidad Neta
Ventas Netas
RETORNO SOBRE VENTAS
1,874,985,391.00
16,305,338,067.00
1,800,477,908.00
16,426,080,657.00
11%
11%
12%
2008
2009
2010
Ventas
Activos totales promedio
ROTACION DE ACTIVOS
16,305,338,067.00
28,136,524,707.00
Utilidad bruta
Ventas netas
MARGEN DE UTILIDAD BRUTA
1,736,645,467.00
16,305,338,067.00
16,426,080,657.00
29,244,655,700.00
0.58
Utilidad Netas
(-) Dividendo acciones
Acciones Circulantes
0.57
2009
2010
1,652,929,269.00
16,426,080,657.00
1,800,962,303.00
17,037,788,455.00
11%
10%
11%
2008
2009
2010
1,874,985,391.00
9,358,870,867.00
1,800,477,908.00
10,925,870,041.00
2,069,810,895.00
11,733,621,072.00
20%
16%
18%
2008
2009
2010
1,874,985,391.00
1,543,410,118.00
14,915,620.00
22.23
2008
Utilidad Operativa
Activos Totales Promedio
RENDIMIENTO SOBRE ACTIVOVS
17,037,788,455.00
29,650,404,887.00
0.56
2008
Utilidad neta
Capital Contable
RETORNO SOBRE CAPITAL
2,069,810,895.00
17,037,788,455.00
3,214,463,187.00
28,136,524,707.00
11%
1,800,477,908.00
1,220,716,546.00
14,916,011.00
RD$
38.87
2009
3,049,543,546.00
29,244,655,700.00
10%
2,069,810,895.00
1,262,059,864.00
14,916,011.00
RD$
54.15
2010
3,149,187,826.00
29,650,404,887.00
11%
2008
Pasivo Total
Activo Total
ENDEUDAMIENTO
3,931,041,768.00
5,481,918,255.00
2009
4,244,129,913.00
6,461,231,206.00
2010
3,492,911,212.00
6,849,237,940.00
72%
66%
51%
2008
2009
2010
1,736,645,467.00
2,352,695,270.00
1,652,929,269.00
2,098,401,207.00
1,800,962,526.00
2,184,093,836.00
0.74
0.79
0.82
2008
2009
2010
1,736,645,467.00
1,127,621,753.00
434,161,367.00
538,139,590.00
2.95
1,652,929,269.00
1,227,216,104.00
413,232,317.00
470,441,959.00
3.26
1,800,962,526.00
1,209,618,688.00
450,240,632.00
437,481,719.00
3.39
Liquidez corriente
Banca
Bienes Raices
Comercio Electricidad
0.90-1
0.05-1
1.0 - 1
Comercio
CND
7.4-1
Financiero no bancario
Industria quimica
RD$
1.97
1.15-1
1.0 - 1
Indice de
Rotacion de Rentabilidad
Endeudamiento
Activos
de las ventas
90%
0.135 veces
19%
94%
0.10 veces
24%
51%
0.93 veces
6.3%
6%
51%
0.40 veces
0.57 veces
9%
0%
4%
11%
91.5%
59%
0.15 veces
1.10 veces
11.5%
1.10%
2%
8.9%
2009
2010
2008
LIQUIDEZ INMEDIATA
Retorno sobre
activos
3.6%
2%
4.3%
0.23
0.23
0.74
Retorno sobre
capital
20.9%
45.5%
13%
9%
18%
20.7%
21.7%