Business Plan

This chapter present the presentation of a business plan undertaken by the student

and their analysis.

A. MANAGEMENT & ORGANIZATION ASPECT

Business Profile

Company name : RICO’S INN

Location :Qeuzon avenue Lucena City

Form of Organization : Partnership

Nature of Business : Restaurant

I-ORGANIZATION

a) Form of Business Organization

The business is business partnership of four (4) individuals, who taking up

Bachelor of Science in Entrepreneurship.The partnership agreed to combine their

resources such as money, skill, talents etc. and all the things they will needed in their

decision to engage in selling of all kind of Food.

The company is in a general partnership where all the owners are general

partner. Profit and loss sharing is equal and initial investments are made at 1 million

pesos each. As defined by the partnership law; Partnership is an association of two or

more people carrying a business, with a goal of earnings a profit. A partnership is viewed

as being one and same as its owners. There is a little formality involved in creating a

partnership because basically it is easy to be organized.

 b) Proponents / Owners

The Partners are:

1. Jonathan P.Ricohermoso

2. Nero Jab Cortes

3. Rodel Alvares

4. Rhianne Jabrica

c) Vision

To become the most leading restaurant in Southern Tagalog

d) Mission

Our mission is to provide more foods and best taste of food here in Southern

Tagalog

e) Business Objectives

To serve the people here in Southern Tagalog a good and quality products of

our restaurant that can satisfy their needs for everyday life.

II - OFFICERS & PERSONNEL

a) Officers

The business established as a general partnership. The management functions are

divided as follows:
NAME POSITION

Jonathan P Ricohermoso General and Operation Manager

Nero Jab Cortes Finance Manager

Rodel Alvares Purchasing Manager

Rhianne Jabrica Sales and Marketing Manager

b) Job description & Specification

1) General Manager

A general manager has broad, overall responsibility for a business

organization. The general manger is responsible for all areas. General Manager

manages also individuals reporting to him/her who are not managers. He/she has a

power to hired, fired, or promote employees.

He/she is responsible for the overall strategic planning and direction of the

business organization and lives the day to day management of the various functions to

the managers

Jonathan Ricohermoso is appointed as the general managers of RICOS IN

distributor & retail his qualifications are:

1. Has good communication skill

2. Has good Public Relation skill

3. Has good managerial skill

4. Hard Working
 5. Risk Taker

6. Self confidence

2) Finance Managers

A finance manager has an overall responsibility for the financial status of the

business. The finance managers is responsible for all the accounts of the business and

he/she is responsible in auditing of all the cash that the company receive and in all the

expenses that company done and he/she is responsible in allocating and sourcing of

funds for the business

Nero Jab Cortes is appointed as the finance manager of the ricos in

distributor whole sale & retail his qualifications are

♦ Has good communication skill

♦ Has good mathematical skill

♦ Has good Public Relation skill

♦ Hard Working

♦ Risk Taker

3) Purchasing Managers

The Purchasing manager has an overall responsibility of buying of all the

materials needed in the operation of the business. The Purchasing manager is

responsible in buying of all the equipment. He/she is also responsible in allocating of

sources of SERVICE he can buy it a lowest price.

 The Purchasing Manager is also responsible to sure that the service going to

sell is frees and good condition so that the buyer back to buy again the product.

He/she is also responsible in inventory of the eggs.

Rodel is appointed as the purchasing managers of RICO’s Inn in sale his

qualifications are:

♦ Has good communication skill

♦ Has good Public Relation skill

♦ Hard Working

♦ Risk Taker

4) Sales & Marketing Manager

The Sales & Marketing Manager has an overall responsibility in checking

of sales of the business. He/she is responsible in checking of the status of the business

through checking the financial statistic of the business. He/she is responsible in making

of the strategy on how the business can achieve their target sales.

Rhianne Jabrica is appointed as the Sales & Marketing Managers of the

Restaurant.

♦ Has good communication skill

♦ Has good Public Relation skill

♦ Hard Working

♦ Risk Taker
 CHART OF ORGANIZATION

Jonathan P.
Ricohermoso
Genera Managers

Nero Jab Cortes
Finance Managers
Rhianne Jabrica
Rodel Alvares
Sales & Marketing
Purchasing Managers
Managers

B) PRODUCTION ASPECT

Production aspect, also known as operating management is the planning,

co-ordination and restaurant process

Production planning and control is set up to integrate and control the use

of more power, materials, methods, and money for efficient output in production to

meet the sales requirements and to obtain customer satisfaction with the product line

and services. Production, planning and control should fit the nature of production

process. Producing a product or a service which is new in the market comes from an

idea. The plan is to develop it into a product or services.

 1. Nature of Business

Restaurant

2. Product Description & specification

My business is more on Service like Catering services; we have a

Reception hall for Weeding, baptismal, celebrating birthday seminars and other parties

available

3. Equipments

♦ Tables

♦ Chair

♦ Spoon, plate,

♦ Motor Vehicles

♦ And other Equipment in cooking

4. Supply

♦ Mike mart

♦ Magi Magic Sarap Comp.

♦ Magnolia

♦ Lupata water District

♦ Monterey
 PLANT LOCATION

PLANT LAYOUT

To Iyam

Lucena
Jollibee
Lucena
Cathedral To Perez
park

RICOS
INn

To
Gulang-
gulang

Lucena
JollebeMANILA
 C) MARKETING ASPECT

1. Target Market

The target of our business is all the store here in Southern tagalog because

of according to our research that all of the store in Lucena are establishing a restaurant,

like Jollebe Mac Donald and kuyas restaurant in our research that all the People here in

Lucena, they. Lack of establishment. Even their is a restaurant here, the price is not

affordable for there salary.

2. Product

There is no product here. Because it is more in service like Catering

3. price

They have three choose

Regular Family Size Mass Price

Student meal 1 order P25.00

Family Size 1 order P400.00 to P500.00

Mass price 1 order P70.00

 toppings

4. Promotion

Our company offer the following for our loyal customers and a free

delivery for Orders, or catering

Range of Time PRICE SAVE

WEEDDING 1 day P25,000.00 P5,000.00

toP30,000.00

Baptismal@ 1 day P25,000.00 P6,000.00

birthday

Seminar 1 day to 2days P15,000.00 P10,000.00

D) FINANCIAL ASPECT

1. Capitalization

The partners decided to invest in the company. These are the amount that

they invest in the company:

NAME INVESTMENT
 JONATHAN P. RICOHERMOSO P100,000.00

NERO JAB CORTES P100,000.00

RODEL ALVARES P100,000.00

RHIANNE JABRICA P100,000.00

TOTAL P500,000.00

2. SOURCES OF FUND

The source of their funds came from their own allowance.

3. PROJECT COST

MATERIAL& EQUIPTMENT PRICE

Tables& Chairs P300,000.00

Utensils P100,000.00

MEAT and PORK P100,000.00

Submitted to: Mrs Torres

Submitted by: Jonathan Ricohermoso