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Knowing Design Principles

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Objectives:

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1.

Identify the design flaws in a publication Suggest ways to improve the design Develop the values of positive interdependence, group accountability and interpersonal skill

2.

3.

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Plan and Design!

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Design is the process of taking responsibi lity for the: appearan ce

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Design refers to
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placement and displacement balance and imbalance shadow and light contrast and unity subtlety and surprise embedded in a communication

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Design attracts attention and helps get a message noticed adds value to a message

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Click to to add picture Six Steps iconfollow to have a successful design: 1. Establish goals and organize materials before thinking about what the publication should look like 2. Choose an appropriate format and page layout by thinking about the overall look and feel of the publication 3. Make appropriate typeface, font Click icon to add Click icon to add size picture and spacing decisions picture

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4.

Add and manipulate graphics, remembering that each type of illustration has its advantages and disadvantages and that each font requires careful placement on the page Build momentum into the communication by organizing information into chunks, breaking large amounts of information into manageable sections
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5.

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6.

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Refine and fine-tune by remembering that perfect wholes are the result of perfect details and that perfect details are the result of breaking a project down into its component parts and fine-tuning each part.
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Basic Design Principles

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Pink

Re d Gre en Brow Blu n e Black

Orang e

Yello w

Use of fonts Unusual fonts can help direct the eye toward the text, but too many different fonts on a

Gre y

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Use visual cueing When information on a page is particularly important, cueing it visually can draw attention in several ways: use frames box around the text

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Use white/blan k space well Do not be afraid to leave areas in a document with nothing in them at all; this may

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Create and use graphics carefully Use pictures and designs to focus attention and convey information, but too many or too elaborate or merely decorative

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Avoid common text format errors grammatical errors spelling errors exaggerated indentions unequal spacing excessive underlining

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Reference: Technology for Teaching by Priscilla Norton and Debra Sprague

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Strength

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Flaw

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